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Juice in the Philippines

Published Dec 24, 2025
Length 32 Pages
SKU # EP20680535

Description

In the Philippines, juice recorded rising retail value and volume sales in 2025, with value growth outpacing volume as brands continued to defend pricing while driving mix. Juice drinks remained the main contributor to value sales, benefiting from affordability and flavour variety, while also serving as a perceived healthier alternative to carbonates for many households. Volume growth was led by juice drinks, although 100% juice also expanded steadily as established players reinforced health-led...

Euromonitor International's Juice in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: 100% Juice, Coconut and Other Plant Waters, Juice Drinks (up to 24% Juice), Nectars.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Juice market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

32 Pages
Juice in the Philippines
Euromonitor International
December 2025
List Of Contents And Tables
JUICE IN THE PHILIPPINES
KEY DATA FINDINGS
2025 DEVELOPMENTS
Juice drinks leads growth as health cues gain weight
INDUSTRY PERFORMANCE
Strong value and volume growth for juice in 2025
Juice drinks shows greatest dynamism
WHAT’S NEXT?
Retail volume sales set to rise for juice in the Philippines
Health and wellness trends will accelerate, having greater impact on innovation
Rising competition from fresh juice and smoothie chains operating through foodservice channels
COMPETITIVE LANDSCAPE
Del Monte maintains overall leadership
Coca-Cola beverages enjoys rapid rises in 2025
CHANNELS
Small local grocers as primary distribution channel
Forecourt retailers benefits from convenience demand
CATEGORY DATA
Table 1 Off-trade Sales of Juice by Category: Volume 2020-2025
Table 2 Off-trade Sales of Juice by Category: Value 2020-2025
Table 3 Off-trade Sales of Juice by Category: % Volume Growth 2020-2025
Table 4 Off-trade Sales of Juice by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Off-trade Juice: % Volume 2021-2025
Table 6 LBN Brand Shares of Off-trade Juice: % Volume 2022-2025
Table 7 NBO Company Shares of Off-trade Juice: % Value 2021-2025
Table 8 LBN Brand Shares of Off-trade Juice: % Value 2022-2025
Table 9 Forecast Off-trade Sales of Juice by Category: Volume 2025-2030
Table 10 Forecast Off-trade Sales of Juice by Category: Value 2025-2030
Table 11 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2025-2030
Table 12 Forecast Off-trade Sales of Juice by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOFT DRINKS IN THE PHILIPPINES
EXECUTIVE SUMMARY
Pricing discipline and digital engagement support soft drinks recovery
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Retail value sales rise amid stabilising prices
Affordability concerns prompt players to focus on cost to consumers
Health and wellness trends remain critical to development
WHAT’S NEXT?
Digital and technological advancements to support further growth and development
Increased competitive threat from foodservice
Sustainability concerns will continue to exert strong influence on innovation
COMPETITIVE LANDSCAPE
Coca-Cola maintains overall leadership
Nestlé invests in integrated marketing strategy
CHANNELS
Small local grocers continues as key retail distribution channel
Foodservice remains key growth driver
MARKET DATA
Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2025
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2025
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2025
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2025
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2020-2025
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025
Table 25 Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025
Table 26 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025
Table 27 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2021-2025
Table 28 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2022-2025
Table 29 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2021-2025
Table 30 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2022-2025
Table 31 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2021-2025
Table 32 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2022-2025
Table 33 NBO Company Shares of Off-trade Soft Drinks: % Value 2021-2025
Table 34 LBN Brand Shares of Off-trade Soft Drinks: % Value 2022-2025
Table 35 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2020-2025
Table 36 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2020-2025
Table 37 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2020-2025
Table 38 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2025
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2025-2030
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2025-2030
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2025-2030
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2025-2030
Table 43 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2025-2030
Table 44 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2025-2030
Table 45 Forecast Off-trade Sales of Soft Drinks by Category: Value 2025-2030
Table 46 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2025-2030
Table 47 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2025-2030
Table 48 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2025-2030
APPENDIX
Fountain sales in the Philippines
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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