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Italy HW Hot Drinks

Publisher Euromonitor International
Published Jul 15, 2024
Length 16 Pages
SKU # EP19060739

Description

HW Hot Drinks in Italy


The COVID-19 pandemic had a significant impact on consumer purchasing behaviour when it came to hot drinks. It led to an increased focus on preventive health and wellbeing with this being sustained in part in 2023 by new innovations. For example, Associated British Foods Plc expanded its Twinings tea range in September 2023 with two new products. First was Wellbeing Evening Cuddles, which is a vanilla-flavoured infusion with chamomile, chicory root, spices, and vitamin B3. Second was Infusi Sens...

Euromonitor International's HW Hot Drinks in Italy report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: HW Coffee, HW Hot Drinks by Type, HW Other Hot Drinks, HW Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the HW Hot Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

16 Pages
HW Hot Drinks in Italy
Euromonitor International
July 2024
List Of Contents And Tables
HW HOT DRINKS IN ITALY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Economic pressures influence purchasing decisions, but consumers remain keen to adopt healthier choices when it comes to hot drinks
Natural remains the key claim in 2023 as consumers turn their back on artificial ingredients
Health conscious consumers look to reduce their intake of sugar, fat, and caffeine
PROSPECTS AND OPPORTUNITIES
Italians expected to embrace natural, healthy and organic hot drinks options over the forecast period
Consumers going natural in search of a healthier lifestyle
Digestive health a growing concern in Italy as the country’s population continues to age
CATEGORY DATA
Table 1 Sales of Hot Drinks by Health and Wellness Type: Value 2019-2023
Table 2 Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2019-2023
Table 3 Company Shares of Organic Hot Drinks (Biggest HW Type in Global Hot Drinks): % Value 2019-2023
Table 4 Company Shares of Natural Hot Drinks (2nd Biggest HW Type in Global Hot Drinks): % Value 2019-2023
Table 5 Company Shares of Gluten Free Hot Drinks (3rd Biggest HW Type in Global Hot Drinks): % Value 2019-2023
Table 6 Company Shares of Good Source of Vitamins Hot Drinks (4th Biggest HW Type in Global Hot Drinks): % Value 2019-2023
Table 7 Company Shares of No Allergens Hot Drinks (5th Biggest HW Type in Global Hot Drinks): % Value 2019-2023
Table 8 Forecast Sales of Hot Drinks by Health and Wellness Type: Value 2023-2028
Table 9 Forecast Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2023-2028
HEALTH AND WELLNESS IN ITALY
EXECUTIVE SUMMARY
Health and wellness in focus
Consumer weight trends
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence
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