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Hot Drinks in Peru

Publisher Euromonitor International
Published Dec 08, 2025
Length 45 Pages
SKU # EP20676888

Description

The Peruvian hot drinks market entered 2025 on a firmer macroeconomic footing, with GDP growth recovering and inflation stabilising within the Central Bank’s target range. This more predictable environment supported a gradual recovery in employment and purchasing power, encouraging households to return to everyday consumption categories rather than focusing solely on essentials. In this context, hot drinks – deeply embedded in daily routines across income groups – benefited from improved consume...

Euromonitor International's Hot Drinks in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hot Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

45 Pages
Hot Drinks in Peru
Euromonitor International
December 2025
List Of Contents And Tables
HOT DRINKS IN PERU
EXECUTIVE SUMMARY
Macroeconomic stabilisation underpins a gradual recovery in hot drinks demand
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Affordability tensions drive pack rationalisation and search for better value
Premiumisation window narrows, but selective trading up persists in high-value niches
Well-being and functionality become cross-cutting drivers across categories
WHAT’S NEXT?
Moderate value expansion expected, led by coffee and functional infusions
Competitive strategies evolve as private label and mid-priced players gain importance
Modern and digital channels reshape access and reinforce the role of promotion and variety
COMPETITIVE LANDSCAPE
Nestlé Perú SA remains the benchmark player through portfolio breadth and strong distribution
Corporación Herbi consolidates leadership in tea via low prices and extensive reach
Finca Villa Rica, Cuisine & Co and Industrias Alimenticias Cusco drive the strongest growth across segments
CHANNELS
Small local grocers remain central but gradually cede ground to modern formats
E-commerce consolidates as the fastest-growing channel on the back of convenience and promotions
Convenience stores and discounters gain momentum as traditional trade struggles to keep pace
FOODSERVICE VS RETAIL SPLIT
MARKET DATA
Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2020-2025
Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2020-2025
Table 3 Retail Sales of Hot Drinks by Category: Volume 2020-2025
Table 4 Retail Sales of Hot Drinks by Category: Value 2020-2025
Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2020-2025
Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2020-2025
Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2020-2025
Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2020-2025
Table 9 Total Sales of Hot Drinks by Category: Total Volume 2020-2025
Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2020-2025
Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2021-2025
Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2022-2025
Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2020-2025
Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2020-2025
Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2025
Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2025-2030
Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2025-2030
Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2025-2030
Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2025-2030
Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2025-2030
Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2025-2030
Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2025-2030
Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2025-2030
Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2025-2030
Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources
TEA IN PERU
KEY DATA FINDINGS
2025 DEVELOPMENTS
Trading down and wellness priorities shape a flat but resilient tea market in 2025
INDUSTRY PERFORMANCE
Price-led value growth masks softer demand and a shift to more economical teas
Herbal and traditional medicinal teas gain momentum on the back of functionality and natural positioning
WHAT’S NEXT?
Tea category expected to gradually recover as mid-priced offers and new occasions expand
Innovation and iced formats become central to reducing seasonality and attracting younger consumers
Herbal and medicinal teas to gain further relevance on the back of wellness and women’s health trends
COMPETITIVE LANDSCAPE
Corporación Alimentaria Suiza SAC consolidates mass-market leadership through Herbi and strong value positioning
Cuisine & Co emerges as the most dynamic tea brand under Cencosud’s retail umbrella
CHANNELS
Traditional small retailers remain important but lose ground as discounters advance
Discounters consolidate as the fastest-growing distribution channel for tea
CATEGORY DATA
Table 26 Retail Sales of Tea by Category: Volume 2020-2025
Table 27 Retail Sales of Tea by Category: Value 2020-2025
Table 28 Retail Sales of Tea by Category: % Volume Growth 2020-2025
Table 29 Retail Sales of Tea by Category: % Value Growth 2020-2025
Table 30 NBO Company Shares of Tea: % Retail Value 2021-2025
Table 31 LBN Brand Shares of Tea: % Retail Value 2022-2025
Table 32 Forecast Retail Sales of Tea by Category: Volume 2025-2030
Table 33 Forecast Retail Sales of Tea by Category: Value 2025-2030
Table 34 Forecast Retail Sales of Tea by Category: % Volume Growth 2025-2030
Table 35 Forecast Retail Sales of Tea by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
OTHER HOT DRINKS IN PERU
KEY DATA FINDINGS
2025 DEVELOPMENTS
Macroeconomic stabilisation and cultural occasions underpin demand for other hot drinks
INDUSTRY PERFORMANCE
Easing inflation supports a cautious recovery in other hot drinks
Chocolate-based flavoured powder drinks remain the main growth engine in 2025
WHAT’S NEXT?
Seasonal rituals and expanded usage occasions expected to support steady future growth
Cost-efficiency and pod-packs strengthen the value proposition for price-sensitive consumers
Nutrition-focused innovation and other plant-based hot drinks offer new growth avenues
COMPETITIVE LANDSCAPE
Nestlé Perú SA maintains category leadership while facing intensifying competition
Industrias Alimenticias Cusco SA emerges as the most dynamic player in 2025
CHANNELS
Convenience stores and discounters gain weight as traditional grocers lose ground
E-commerce and convenience formats are the most dynamic channels for other hot drinks
CATEGORY DATA
Table 36 Retail Sales of Other Hot Drinks by Category: Volume 2020-2025
Table 37 Retail Sales of Other Hot Drinks by Category: Value 2020-2025
Table 38 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2020-2025
Table 39 Retail Sales of Other Hot Drinks by Category: % Value Growth 2020-2025
Table 40 NBO Company Shares of Other Hot Drinks: % Retail Value 2021-2025
Table 41 LBN Brand Shares of Other Hot Drinks: % Retail Value 2022-2025
Table 42 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2025-2030
Table 43 Forecast Retail Sales of Other Hot Drinks by Category: Value 2025-2030
Table 44 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2025-2030
Table 45 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
COFFEE IN PERU
KEY DATA FINDINGS
2025 DEVELOPMENTS
Economic recovery, price pressure and entrenched instant habits define 2025 coffee performance
INDUSTRY PERFORMANCE
Higher prices constrain volumes while instant coffee remains the everyday standard
Freeze-dried formats lead value growth as consumers seek better quality within instant
WHAT’S NEXT?
Coffee set for gradual recovery as prices stabilise and coffee culture deepens
Freeze-dried coffee and instant mixes expected to anchor future value gains
Sustainability credentials gain weight in brand positioning and consumer choice
COMPETITIVE LANDSCAPE
Verdum Peru SAC consolidates leadership amid intense competition from global and local players
Finca Villa Rica stands out as the most dynamic premium coffee player in 2025
CHANNELS
Traditional trade remains central as modern retail gains influence in coffee distribution
E-commerce and convenience stores emerge as the fastest-growing channels
CATEGORY DATA
Table 46 Retail Sales of Coffee by Category: Volume 2020-2025
Table 47 Retail Sales of Coffee by Category: Value 2020-2025
Table 48 Retail Sales of Coffee by Category: % Volume Growth 2020-2025
Table 49 Retail Sales of Coffee by Category: % Value Growth 2020-2025
Table 50 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2020-2025
Table 51 NBO Company Shares of Coffee: % Retail Value 2021-2025
Table 52 LBN Brand Shares of Coffee: % Retail Value 2022-2025
Table 53 Forecast Retail Sales of Coffee by Category: Volume 2025-2030
Table 54 Forecast Retail Sales of Coffee by Category: Value 2025-2030
Table 55 Forecast Retail Sales of Coffee by Category: % Volume Growth 2025-2030
Table 56 Forecast Retail Sales of Coffee by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER

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