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HW Soft Drinks in the Netherlands

Publisher Euromonitor International
Published Dec 23, 2025
Length 13 Pages
SKU # EP20680579

Description

Health and wellness claims, particularly low sugar and fortified/functional claims, are driving growth in soft drinks. No sugar variants are driving sales, reflecting rising consumer health consciousness and regulatory pressure. Fortified/functional claims, including sports drinks, energy drinks, RTD tea, bottled water, and kombucha, are performing well, supported by positive health perceptions and growing consumer trial. Energy boosting claims, particularly in energy drinks and sports beverages...

Euromonitor International's HW Soft Drinks in Netherlands report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2020-2024, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: HW Asian Speciality Drinks, HW Bottled Water, HW Carbonates, HW Concentrates, HW Energy Drinks, HW Juice, HW RTD Coffee, HW RTD Tea, HW Soft Drinks by Type, HW Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the HW Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

13 Pages
HW Soft Drinks in the Netherlands
Euromonitor International
December 2025
List Of Contents And Tables
HW SOFT DRINKS IN THE NETHERLANDS
KEY DATA FINDINGS
2024 DEVELOPMENTS
Low sugar and fortified/functional benefits shape growth and consumer trends in soft drinks
INDUSTRY PERFORMANCE
Low sugar and fortified/functional claims support health driven innovation
No sugar drives growth as consumer preferences shift and government pressures intensify
Energy boosting expands beyond energy drinks to support everyday performance and mental focus
WHAT’S NEXT
Fortified/functional claims in soft drinks are set to outperform as health driven demand drives dynamics
No sugar soft drinks are set to drive growth as consumer health preferences continue to shift
The energy boosting claim is poised for growth, supported by ongoing innovation
CATEGORY DATA
Table 1 Sales of Soft Drinks by Health and Wellness Type: Value 2020-2024
Table 2 Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2020-2024
Table 3 Company Shares of No Sugar Soft Drinks (Biggest HW Type in Global Soft Drinks): % Value 2020-2024
Table 4 Company Shares of Energy Boosting Soft Drinks (2nd Biggest HW Type in Global Soft Drinks): % Value 2020-2024
Table 5 Company Shares of Natural Soft Drinks (3rd Biggest HW Type in Global Soft Drinks): % Value 2020-2024
Table 6 Company Shares of Good Source of Vitamins Soft Drinks (4th Biggest HW Type in Global Soft Drinks): % Value 2020-2024
Table 7 Company Shares of Gluten Free Soft Drinks (5th Biggest HW Type in Global Soft Drinks): % Value 2020-2024
Table 8 Forecast Sales of Soft Drinks by Health and Wellness Type: Value 2024-2029
Table 9 Forecast Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2024-2029
COUNTRY REPORTS DISCLAIMER
HEALTH AND WELLNESS IN THE NETHERLANDS
EXECUTIVE SUMMARY
Low sugar, plant-based, and fortified/functional foods driving health and wellness in the Netherlands
INDUSTRY PERFORMANCE
Low sugar and fortified/function innovations reshape health and wellness in the Netherlands
Plant based, organic, and gluten free claims drive preventative health choices
WHAT’S NEXT
Organic and fortified/functional food claims are set to drive growth for health and wellness products
COUNTRY REPORTS DISCLAIMER

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