
HW Hot Drinks in Turkey
Description
HW Hot Drinks in Turkey
Tea consumption in Turkey is vast, with most consumers drinking tea daily, and most tea produced within the country. According to the World Tea Committee, Turkey is the number one country by per capita consumption of tea. The tea industry in Turkey has a remarkable heritage, with 830,000 decares of local tea farming, and an annual harvest of 1.35 million tonnes of tea, with 24% of all farms belonging to the public sector. UNESCO even recently added “Turkish tea culture” to the Intangible Cultura...
Euromonitor International's HW Hot Drinks in Turkey report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2018-2022, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: HW Coffee, HW Hot Drinks by Type, HW Other Hot Drinks, HW Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the HW Hot Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
11 Pages
- HW Hot Drinks in Turkey
- Euromonitor International
- January 2024
- List Of Contents And Tables
- HW HOT DRINKS IN TURKEY
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Local tea with rich heritage is increasingly being labelled as natural and organic
- 2022 sees natural in the lead in health and wellness hot drinks, as consumers’ concern about their health is boosted by the pandemic
- No added sugar rises within hot drinks in 2022, as consumers aim to improve their health and control weight
- PROSPECTS AND OPPORTUNITIES
- The earthquake in 2023 is likely to have various impacts on health and wellness hot drinks
- Natural is also the most promising claim in health and wellness hot drinks to 2027, as consumers looked for less processed products
- Lactose free expected to see widened consumer base over the forecast period
- CATEGORY DATA
- Table 1 Sales of Hot Drinks by Health and Wellness Type: Value 2019-2022
- Table 2 Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2019-2022
- Table 3 Company Shares of Organic Hot Drinks (Biggest HW Type in Global Hot Drinks): % Value 2019-2022
- Table 4 Company Shares of Natural Hot Drinks (2nd Biggest HW Type in Global Hot Drinks): % Value 2019-2022
- Table 5 Company Shares of Good Source of Vitamins Hot Drinks (4th Biggest HW Type in Global Hot Drinks): % Value 2019-2022
- Table 6 Company Shares of No Allergens Hot Drinks (5th Biggest HW Type in Global Hot Drinks): % Value 2019-2022
- Table 7 Forecast Sales of Hot Drinks by Health and Wellness Type: Value 2022-2027
- Table 8 Forecast Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2022-2027
- HEALTH AND WELLNESS IN TURKEY
- EXECUTIVE SUMMARY
- Overview
- DISCLAIMER
Pricing
Currency Rates
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