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HW Hot Drinks in Taiwan

Publisher Euromonitor International
Published Jan 14, 2026
Length 12 Pages
SKU # EP20773054

Description

Consumers in Taiwan are increasingly shifting towards healthier hot drinks options. This is being fuelled by a growing awareness of the benefits of reducing your sugar and caffeine intake, as well as the benefits of consuming certain herbal ingredients and nutrients. Consumers are also steering towards hot drinks that use natural ingredients and which have clean labels, with this seen to be better not only for your health but also the environment.

Euromonitor International's HW Hot Drinks in Taiwan report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2021-2025, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: HW Coffee, HW Hot Drinks by Type, HW Other Hot Drinks, HW Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the HW Hot Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

12 Pages
HW Hot Drinks in Taiwan
Euromonitor International
January 2026
List Of Contents And Tables
HW HOT DRINKS IN TAIWAN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Local consumers becoming more selective when it comes to their hot drinks
INDUSTRY PERFORMANCE
Consumers showing a willingness to invest in healthier hot drinks
Players lean into natural claims to attract health conscious locals
Increasing health awareness encourages consumers to reduce their caffeine intake
WHAT’S NEXT
Economic pressures unlikely to deter investment in healthier hot drinks
Natural claims set to play a central role in the future of hot drinks in Taiwan
An ageing population and a growing focus on wellness should promote no caffeine claims
CATEGORY DATA
Table 1 Sales of Hot Drinks by Health and Wellness Type: Value 2020-2024
Table 2 Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2020-2024
Table 3 Company Shares of Organic Hot Drinks (Biggest HW Type in Global Hot Drinks): % Value 2020-2024
Table 4 Company Shares of Natural Hot Drinks (2nd Biggest HW Type in Global Hot Drinks): % Value 2020-2024
Table 5 Company Shares of Gluten Free Hot Drinks (3rd Biggest HW Type in Global Hot Drinks): % Value 2020-2024
Table 6 Company Shares of Good Source of Vitamins Hot Drinks (4th Biggest HW Type in Global Hot Drinks): % Value 2020-2024
Table 7 Company Shares of No Allergens Hot Drinks (5th Biggest HW Type in Global Hot Drinks): % Value 2020-2024
Table 8 Forecast Sales of Hot Drinks by Health and Wellness Type: Value 2024-2029
Table 9 Forecast Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2024-2029
COUNTRY REPORTS DISCLAIMER
HEALTH AND WELLNESS IN TAIWAN
EXECUTIVE SUMMARY
The market responds positively to growing demand for healthier food and beverages
INDUSTRY PERFORMANCE
Rising health concerns push consumers towards more responsible purchasing decisions
Free from claims capture the interest of a growing audience
WHAT’S NEXT
Natural and functional claims set to play a central role in the health and wellness market
COUNTRY REPORTS DISCLAIMER

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