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Coffee in Uruguay

Published Dec 05, 2025
Length 23 Pages
SKU # EP20638826

Description

Coffee continued to perform well in Uruguay during 2025, supported by a combination of rising consumer interest in higher-quality products, a growing café culture and stronger retail availability across both premium and affordable formats. Although global climate pressures significantly increased the cost of green coffee beans – fuelled by droughts, irregular rainfall and crop losses – local demand remained resilient. Consumers with higher purchasing power continued to pursue coffee as a lifesty...

Euromonitor International's Coffee in Uruguay report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Fresh Coffee, Instant Coffee.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Coffee market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

23 Pages
Coffee in Uruguay
Euromonitor International
December 2025
List Of Contents And Tables
COFFEE IN URUGUAY
KEY DATA FINDINGS
2025 DEVELOPMENTS
Coffee demand strengthened despite global supply pressures and rising consumer expectations
INDUSTRY PERFORMANCE
Coffee retail sales increased as premiumisation and café culture expanded
Fresh ground coffee pods remained the fastest-growing segment thanks to premiumisation and accessibility
WHAT’S NEXT?
Coffee expected to sustain long-term growth as consumers gradually shift from yerba mate
Pod systems set to accelerate as compatible brands expand and premium formats gain reach
Digital channels and direct-to-consumer platforms to reshape access and assortment
COMPETITIVE LANDSCAPE
Nestlé del Uruguay SA strengthened its leading position through portfolio breadth and global backing
Vanacity SA (Illy) emerged as the most dynamic player thanks to premium positioning
CHANNELS
Supermarkets remained the dominant channel as retail consolidation expanded access
E-commerce was the most dynamic channel fuelled by delivery apps and direct-to-consumer expansion
CATEGORY DATA
Table 1 Retail Sales of Coffee by Category: Volume 2020-2025
Table 2 Retail Sales of Coffee by Category: Value 2020-2025
Table 3 Retail Sales of Coffee by Category: % Volume Growth 2020-2025
Table 4 Retail Sales of Coffee by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Coffee: % Retail Value 2021-2025
Table 6 LBN Brand Shares of Coffee: % Retail Value 2022-2025
Table 7 Forecast Retail Sales of Coffee by Category: Volume 2025-2030
Table 8 Forecast Retail Sales of Coffee by Category: Value 2025-2030
Table 9 Forecast Retail Sales of Coffee by Category: % Volume Growth 2025-2030
Table 10 Forecast Retail Sales of Coffee by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
HOT DRINKS IN URUGUAY
EXECUTIVE SUMMARY
Hot drinks performance supported by economic stability and improving consumer sentiment
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Category recovery strengthened as water-quality concerns eased and innovation increased
Climate pressures reshaped global coffee sourcing, but café culture compensated locally
Tea benefited from wellness and natural positioning despite seasonal limitations
WHAT’S NEXT?
Hot drinks expected to stabilise with gradual shifts in category composition
Wellness, natural ingredients and reformulation will drive tea and flavoured powder drinks trends
Premium coffee formats to gain relevance as consumers seek higher-quality experiences
COMPETITIVE LANDSCAPE
Nestlé del Uruguay SA maintained strong leadership supported by broad coverage and global capabilities
Supermercados Disco SA was the most dynamic performer due to private label expansion
CHANNELS
Supermarkets remained dominant as consolidation reshaped the retail landscape
E-commerce expanded rapidly due to delivery apps and marketplace penetration
Foodservice vs retail split
MARKET DATA
Table 11 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2020-2025
Table 12 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2020-2025
Table 13 Retail Sales of Hot Drinks by Category: Volume 2020-2025
Table 14 Retail Sales of Hot Drinks by Category: Value 2020-2025
Table 15 Retail Sales of Hot Drinks by Category: % Volume Growth 2020-2025
Table 16 Retail Sales of Hot Drinks by Category: % Value Growth 2020-2025
Table 17 Foodservice Sales of Hot Drinks by Category: Volume 2020-2025
Table 18 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2020-2025
Table 19 Total Sales of Hot Drinks by Category: Total Volume 2020-2025
Table 20 Total Sales of Hot Drinks by Category: % Total Volume Growth 2020-2025
Table 21 NBO Company Shares of Hot Drinks: % Retail Value 2021-2025
Table 22 LBN Brand Shares of Hot Drinks: % Retail Value 2022-2025
Table 23 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2020-2025
Table 24 Retail Distribution of Hot Drinks by Format: % Volume 2020-2025
Table 25 Retail Distribution of Hot Drinks by Format and Category: % Volume 2025
Table 26 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2025-2030
Table 27 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2025-2030
Table 28 Forecast Retail Sales of Hot Drinks by Category: Volume 2025-2030
Table 29 Forecast Retail Sales of Hot Drinks by Category: Value 2025-2030
Table 30 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2025-2030
Table 31 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2025-2030
Table 32 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2025-2030
Table 33 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2025-2030
Table 34 Forecast Total Sales of Hot Drinks by Category: Total Volume 2025-2030
Table 35 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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