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Coffee in the Philippines

Published Jan 07, 2026
Length 25 Pages
SKU # EP20711505

Description

Coffee in the Philippines saw retail value growth in 2025, driven by premiumisation and higher unit prices, with value growth surpassing volume. Instant coffee mixes remained the largest contributor, though fresh ground coffee emerged as the most dynamic performer. Nespresso significantly accelerated this trend through strategic product innovations, boutique expansion, and influential marketing. Despite upward pressure on prices, exacerbated by global supply instability, players like Universal R...

Euromonitor International's Coffee in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Fresh Coffee, Instant Coffee.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Coffee market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

25 Pages
Coffee in the Philippines
Euromonitor International
January 2026
List Of Contents And Tables
COFFEE IN THE PHILIPPINES
KEY DATA FINDINGS
2025 DEVELOPMENTS
Premiumisation and dynamic growth amidst price adjustments
INDUSTRY PERFORMANCE
Premiumisation and strategic pricing drive coffee sales
Fresh ground coffee’s dynamic growth led by premiumisation
WHAT’S NEXT?
Strong growth forecast amidst price pressures
Digital collaboration set to play increasingly significant role in shaping coffee marketing strategies
Local sourcing and farmer support to shape sustainable coffee’s future
COMPETITIVE LANDSCAPE
Mayora Indah Tbk PT maintains leadership of consolidated competitive landscape
Regional authenticity fuels Merlo's growth in fresh coffee
CHANNELS
Small local grocers remains dominant distribution channel for coffee
On-the-go convenience fuels dynamic growth for forecourt retailers
CATEGORY DATA
Table 1 Retail Sales of Coffee by Category: Volume 2020-2025
Table 2 Retail Sales of Coffee by Category: Value 2020-2025
Table 3 Retail Sales of Coffee by Category: % Volume Growth 2020-2025
Table 4 Retail Sales of Coffee by Category: % Value Growth 2020-2025
Table 5 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2020-2025
Table 6 NBO Company Shares of Coffee: % Retail Value 2021-2025
Table 7 LBN Brand Shares of Coffee: % Retail Value 2022-2025
Table 8 Forecast Retail Sales of Coffee by Category: Volume 2025-2030
Table 9 Forecast Retail Sales of Coffee by Category: Value 2025-2030
Table 10 Forecast Retail Sales of Coffee by Category: % Volume Growth 2025-2030
Table 11 Forecast Retail Sales of Coffee by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
HOT DRINKS IN THE PHILIPPINES
EXECUTIVE SUMMARY
Hot drinks in the Philippines: 2025 performance, key drivers, and future outlook
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
A dynamic year for hot drinks: Instant coffee, malt-based hot drinks, and fresh ground coffee pods drive growth
Strategic pricing and value initiatives
Nespresso and Mayora help drive developments in fresh ground coffee
Digital innovation is shaping hot drinks marketing in the Philippines
WHAT’S NEXT?
Investment fuels optimistic outlook for hot drinks in the local market
Supply chain challenges and strategic pricing
Health trends to be persistent driver of development within hot drinks
COMPETITIVE LANDSCAPE
Nestlé Philippines retains lead of consolidated competitive landscape
CHANNELS
Dominance of small local grocers driven by proximity and affordability
Convenience and online exclusives drive growth via e-commerce
Foodservice vs retail split
MARKET DATA
Table 12 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2020-2025
Table 13 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2020-2025
Table 14 Retail Sales of Hot Drinks by Category: Volume 2020-2025
Table 15 Retail Sales of Hot Drinks by Category: Value 2020-2025
Table 16 Retail Sales of Hot Drinks by Category: % Volume Growth 2020-2025
Table 17 Retail Sales of Hot Drinks by Category: % Value Growth 2020-2025
Table 18 Foodservice Sales of Hot Drinks by Category: Volume 2020-2025
Table 19 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2020-2025
Table 20 Total Sales of Hot Drinks by Category: Total Volume 2020-2025
Table 21 Total Sales of Hot Drinks by Category: % Total Volume Growth 2020-2025
Table 22 NBO Company Shares of Hot Drinks: % Retail Value 2021-2025
Table 23 LBN Brand Shares of Hot Drinks: % Retail Value 2022-2025
Table 24 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2020-2025
Table 25 Retail Distribution of Hot Drinks by Format: % Volume 2020-2025
Table 26 Retail Distribution of Hot Drinks by Format and Category: % Volume 2025
Table 27 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2025-2030
Table 28 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2025-2030
Table 29 Forecast Retail Sales of Hot Drinks by Category: Volume 2025-2030
Table 30 Forecast Retail Sales of Hot Drinks by Category: Value 2025-2030
Table 31 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2025-2030
Table 32 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2025-2030
Table 33 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2025-2030
Table 34 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2025-2030
Table 35 Forecast Total Sales of Hot Drinks by Category: Total Volume 2025-2030
Table 36 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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