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Carbonates in Kazakhstan

Published Dec 24, 2025
Length 31 Pages
SKU # EP20680538

Description

Healthy volume growth, in spite of continuing inflation. Tonic Water/mixers/other bitters gain the most volume share, supported by rising interest in spirits. Coca-Cola dominates and keeps consumers engaged with regular flavour extensions. Reduced sugar is not gaining any traction, and this is unlikely to change over the forecast period.

Euromonitor International's Carbonates in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Cola Carbonates, Non-Cola Carbonates, Reduced Sugar Carbonates, Regular Carbonates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Carbonates market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

31 Pages
Carbonates in Kazakhstan
Euromonitor International
December 2025
List Of Contents And Tables
CARBONATES IN KAZAKHSTAN
KEY DATA FINDINGS
2025 DEVELOPMENTS
Healthy volume growth
INDUSTRY PERFORMANCE
Recovery for carbonates in 2025
Tonic Water/mixers/other bitters registers highest volume growth
WHAT’S NEXT?
Modest volume growth over forecast period
Flavour innovations keep consumers engaged
Reduced sugar fails to gain traction
COMPETITIVE LANDSCAPE
Coca-Cola continues to dominate, with PepsiCo in second position
Some smaller players making an impact
CHANNELS
Small local grocers lead retail distribution, but are losing volume share
Significant volume sales through foodservice
CATEGORY DATA
Table 1 Off-trade vs On-trade Sales of Carbonates: Volume 2020-2025
Table 2 Off-trade vs On-trade Sales of Carbonates: Value 2020-2025
Table 3 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2020-2025
Table 4 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2020-2025
Table 5 Off-trade Sales of Carbonates by Category: Volume 2020-2025
Table 6 Off-trade Sales of Carbonates by Category: Value 2020-2025
Table 7 Off-trade Sales of Carbonates by Category: % Volume Growth 2020-2025
Table 8 Off-trade Sales of Carbonates by Category: % Value Growth 2020-2025
Table 9 Sales of Carbonates by Total Fountain On-trade: Volume 2020-2025
Table 10 Sales of Carbonates by Total Fountain On-trade: % Volume Growth 2020-2025
Table 11 NBO Company Shares of Off-trade Carbonates: % Volume 2021-2025
Table 12 LBN Brand Shares of Off-trade Carbonates: % Volume 2022-2025
Table 13 NBO Company Shares of Off-trade Carbonates: % Value 2021-2025
Table 14 LBN Brand Shares of Off-trade Carbonates: % Value 2022-2025
Table 15 Forecast Off-trade Sales of Carbonates by Category: Volume 2025-2030
Table 16 Forecast Off-trade Sales of Carbonates by Category: Value 2025-2030
Table 17 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2025-2030
Table 18 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2025-2030
Table 19 Forecast Sales of Carbonates by Total Fountain On-trade: Volume 2025-2030
Table 20 Forecast Sales of Carbonates by Total Fountain On-trade: % Volume Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOFT DRINKS IN KAZAKHSTAN
EXECUTIVE SUMMARY
2025 marks a recovery, as inflation eases
KEY DATA FINDINGS
INDUSTRY PERFROMANCE
Recovery, after previous difficult year
Consumers still price sensitive
RTD tea strongest performer
Continuing flavour innovation
WHAT’S NEXT?
Moderate volume growth over forecast period
Continuing price sensitivity
Continuing regulatory pressure on energy drinks
COMPETITIVE LANDSCAPE
Coca-Cola holds on to commanding lead and makes strong recovery after difficult 2024
RG Brands has significant foothold
CHANNELS
Small local grocers lead, but lose value share
E-commerce and convenience stores register healthy value growth
Foodservice vs retail split
MARKET DATA
Table 21 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025
Table 22 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025
Table 23 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025
Table 24 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025
Table 25 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2025
Table 26 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2025
Table 27 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2025
Table 28 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2025
Table 29 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025
Table 30 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025
Table 31 Off-trade Sales of Soft Drinks by Category: Value 2020-2025
Table 32 Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025
Table 33 Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025
Table 34 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025
Table 35 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2021-2025
Table 36 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2022-2025
Table 37 NBO Company Shares of Off-trade Soft Drinks: % Value 2021-2025
Table 38 LBN Brand Shares of Off-trade Soft Drinks: % Value 2022-2025
Table 39 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2020-2025
Table 40 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2020-2025
Table 41 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2020-2025
Table 42 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2025
Table 43 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2025-2030
Table 44 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2025-2030
Table 45 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2025-2030
Table 46 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2025-2030
Table 47 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2025-2030
Table 48 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2025-2030
Table 49 Forecast Off-trade Sales of Soft Drinks by Category: Value 2025-2030
Table 50 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2025-2030
Table 51 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2025-2030
Table 52 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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