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Carbonates in the US

Published Dec 03, 2025
Length 39 Pages
SKU # EP20638903

Description

Retail volume sales of carbonates in the US are projected to continue to grow modestly over 2025. However, after price-induced consumer hesitance stalled volume sales growth for carbonates, green shoots of recovery have emerged in the category. The increased presence of smaller pack sizes and approachable single-serve options in the vein of “justifiable treats” drove organic interest in the category. Like many broad categories in packaged food and beverages, there has been an increasing bifurcat...

Euromonitor International's Carbonates in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Cola Carbonates, Non-Cola Carbonates, Reduced Sugar Carbonates, Regular Carbonates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Carbonates market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

39 Pages
Carbonates in the US
Euromonitor International
December 2025
List Of Contents And Tables
CARBONATES IN THE US
KEY DATA FINDINGS
2025 DEVELOPMENTS
Recovery opportunities appear in carbonates
INDUSTRY PERFORMANCE
Energy drinks presents a strong substitution option
Newer brands differentiate through wellness and product attributes
WHAT’S NEXT?
Investment is required to maintain the strength of carbonates within soft drinks
AI is a transformative force in carbonates
MAHA initiative to consolidate impact on carbonates in the forecast period
COMPETITIVE LANDSCAPE
The Coca-Cola Co leads as the competitive landscape develops and intensifies
Poppi and Olipop ride the functional wave
CHANNELS
Supermarkets retains leadership of distribution
Strong development within e-commerce widens origins of carbonates sales
CATEGORY DATA
Table 1 Off-trade vs On-trade Sales of Carbonates: Volume 2020-2025
Table 2 Off-trade vs On-trade Sales of Carbonates: Value 2020-2025
Table 3 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2020-2025
Table 4 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2020-2025
Table 5 Off-trade Sales of Carbonates by Category: Volume 2020-2025
Table 6 Off-trade Sales of Carbonates by Category: Value 2020-2025
Table 7 Off-trade Sales of Carbonates by Category: % Volume Growth 2020-2025
Table 8 Off-trade Sales of Carbonates by Category: % Value Growth 2020-2025
Table 9 Total Sales of Carbonates by Fountain On-trade: Volume 2020-2025
Table 10 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2020-2025
Table 11 NBO Company Shares of Off-trade Carbonates: % Volume 2021-2025
Table 12 LBN Brand Shares of Off-trade Carbonates: % Volume 2022-2025
Table 13 NBO Company Shares of Off-trade Carbonates: % Value 2021-2025
Table 14 LBN Brand Shares of Off-trade Carbonates: % Value 2022-2025
Table 15 Forecast Off-trade Sales of Carbonates by Category: Volume 2025-2030
Table 16 Forecast Off-trade Sales of Carbonates by Category: Value 2025-2030
Table 17 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2025-2030
Table 18 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2025-2030
Table 19 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2025-2030
Table 20 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOFT DRINKS IN THE US
EXECUTIVE SUMMARY
Premiumisation and caution visible in soft drinks in the US
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Functional beverages witness rapid transformation
Affordability remains a key concern
Slower but significant new product development
WHAT’S NEXT?
Value sales to outpace volume sales in growth terms amid a focus on wellness trends
Players to invest in innovation and marketing to gain a competitive edge
Climatic imprint on soft drinks
COMPETITIVE LANDSCAPE
The leading player innovates and premiumises its offer to stay ahead
Poppi surges after PepsiCo acquisition
CHANNELS
Retail e-commerce gains but limitations remain in place
Strong on-trade channel for soft drinks
MARKET DATA
Table 21 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025
Table 22 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025
Table 23 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025
Table 24 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025
Table 25 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2025
Table 26 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2025
Table 27 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2025
Table 28 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2025
Table 29 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025
Table 30 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025
Table 31 Off-trade Sales of Soft Drinks by Category: Value 2020-2025
Table 32 Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025
Table 33 Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025
Table 34 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025
Table 35 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2021-2025
Table 36 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2022-2025
Table 37 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2021-2025
Table 38 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2022-2025
Table 39 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2021-2025
Table 40 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2022-2025
Table 41 NBO Company Shares of Off-trade Soft Drinks: % Value 2021-2025
Table 42 LBN Brand Shares of Off-trade Soft Drinks: % Value 2022-2025
Table 43 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2020-2025
Table 44 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2020-2025
Table 45 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2020-2025
Table 46 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2025
Table 47 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2025-2030
Table 48 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2025-2030
Table 49 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2025-2030
Table 50 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2025-2030
Table 51 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2025-2030
Table 52 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2025-2030
Table 53 Forecast Off-trade Sales of Soft Drinks by Category: Value 2025-2030
Table 54 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2025-2030
Table 55 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2025-2030
Table 56 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2025-2030
APPENDIX
Fountain sales in the US
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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