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Bottled Water in the United Kingdom

Published Nov 28, 2025
Length 36 Pages
SKU # EP20639057

Description

Bottled water sales continue to see strong growth in off-trade volume terms in 2025, fuelled by the growing focus on healthy hydration and the greater affordability of these products. Increased concerns around the quality of British tap water has also increased demand for bottled water, while functional and flavoured options have added variety and interest to the category.

Euromonitor International's Bottled Water in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Bottled Water market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

36 Pages
Bottled Water in the United Kingdom
Euromonitor International
November 2025
List Of Contents And Tables
BOTTLED WATER IN THE UNITED KINGDOM
KEY DATA FINDINGS
2025 PERFORMANCE
Need for heathy and affordable hydration fuels strong demand for bottled water
INDUSTRY PERFORMANCE
Health concerns around tap water boost sales of bottled water in 2025
Flavoured and functional bottled water products benefit from focus on healthy indulgence
WHAT’S NEXT?
Health and sustainability set to remain a key focus of growth and innovation in bottled water
Diversified distribution and convenience trends support category expansion
UK bottled water producers face tighter controls on water sourcing, safety, and sustainability
COMPETITIVE LANDSCAPE
Nestlé Waters UK retains the lead in 2025 but faces growing competition
Affordability and value remain a key influence on the market
CHANNELS
Supermarkets and hypermarkets dominate as they continue to expand their offering
E-commerce continues to show potential as a convenient option
CATEGORY DATA
Table 1 Off-trade Sales of Bottled Water by Category: Volume 2020-2025
Table 2 Off-trade Sales of Bottled Water by Category: Value 2020-2025
Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2020-2025
Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2021-2025
Table 6 LBN Brand Shares of Off-trade Bottled Water: % Volume 2022-2025
Table 7 NBO Company Shares of Off-trade Bottled Water: % Value 2021-2025
Table 8 LBN Brand Shares of Off-trade Bottled Water: % Value 2022-2025
Table 9 Forecast Off-trade Sales of Bottled Water by Category: Volume 2025-2030
Table 10 Forecast Off-trade Sales of Bottled Water by Category: Value 2025-2030
Table 11 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2025-2030
Table 12 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOFT DRINKS IN THE UNITED KINGDOM
EXECUTIVE SUMMARY
Sales of soft drinks rise in 2025 with the focus on health and affordability
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Ongoing price pressures push players to innovate to maintain demand
Health, wellness and sustainability prominent drivers of new product development
Guilt-free indulgence a key trend in 2025
WHAT’S NEXT?
New product development and innovation likely to remain key growth drivers
Players set to lean on digital technology in a rapidly evolving market
New and forthcoming regulation set to impact company strategies within soft drinks
COMPETITIVE LANDSCAPE
Coca-Cola retains a strong lead in soft drinks thanks to its broad brand portfolio
Monster Energy thriving while smaller players gain prominence in niche areas of the market
CHANNELS
Affordability remains a key issue as supermarkets and hypermarkets dominate sales
Foodservice playing a key role in driving retail growth and innovation
MARKET DATA
Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2025
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2025
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2025
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2025
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2020-2025
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025
Table 25 Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025
Table 26 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025
Table 27 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2021-2025
Table 28 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2022-2025
Table 29 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2021-2025
Table 30 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2022-2025
Table 31 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2021-2025
Table 32 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2022-2025
Table 33 NBO Company Shares of Off-trade Soft Drinks: % Value 2021-2025
Table 34 LBN Brand Shares of Off-trade Soft Drinks: % Value 2022-2025
Table 35 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2020-2025
Table 36 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2020-2025
Table 37 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2020-2025
Table 38 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2025
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2025-2030
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2025-2030
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2025-2030
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2025-2030
Table 43 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2025-2030
Table 44 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2025-2030
Table 45 Forecast Off-trade Sales of Soft Drinks by Category: Value 2025-2030
Table 46 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2025-2030
Table 47 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2025-2030
Table 48 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2025-2030
APPENDIX
Fountain sales in the United Kingdom
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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