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Air Conditioners in China

Publisher Euromonitor International
Published Jan 06, 2026
Length 26 Pages
SKU # EP20711530

Description

Air conditioners in China delivered steady volume growth in 2025, driven by strong domestic demand and a shift towards premium comfort and intelligent health features, alongside the adoption of AI-powered technology. The median disposable income per household continued to rise, indicating that growing consumer purchasing power contributed to growth. A declining volume CAGR is anticipated over the forecast period to 2030. As the possession of air conditioners among households was approaching 100%...

Euromonitor International's Air Conditioners in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Portable Room Air Conditioners, Split Air Conditioners, Window Air Conditioners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Air Conditioners market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

26 Pages
Air Conditioners in China
Euromonitor International
January 2026
List Of Contents And Tables
AIR CONDITIONERS IN CHINA
KEY DATA FINDINGS
2025 DEVELOPMENTS
AI and premium features propel growth in air conditioners amidst maturity
CHART 1 Key Trends 2025
INDUSTRY PERFORMANCE
Solid growth continues, driven by subsidy payouts and promotions
Split air conditioners dominates, with energy-efficient products seeing rising demand
Improving air quality is important to consumers, not just cooling
CHART 2 Analyst Insight
WHAT’S NEXT?
Continued growth anticipated, driven by demand for energy-efficient and smart products
Split air conditioners will remain dominant, but new trends likely to emerge
AI-powered technology and eco-efficiency to drive future sales
COMPETITIVE LANDSCAPE
Midea, Gree and Haier maintain leadership through innovation and channel strength
Premium and value-driven products have their own consumer bases
Dreame disrupts sales with an innovative AI-powered air conditioner
CHANNELS
Retail e-commerce continues its growth, but offline innovation seen
Retail e-commerce platforms appeal with subsidy integration
CHART 3 Midea’s “Singing Air Conditioner” Goes Viral on Douyin with Two Million Likes
PRODUCTS
Haier drives innovation with the smart features of its Good Air air conditioner
CHART 4 Haier Unveils the Good Air Air Conditioners Portfolio with Personalised Comfort
CHART 5 Gree Debuts Prince of AI Energy Saving Air Conditioner
COUNTRY REPORTS DISCLAIMER
CHART 6 Key Trends 2025
CHART 7 Haier’s AI Eyes and Uhome Bring Vision and Intelligence to Everyday Appliances
CHART 8 Growth Decomposition of Consumer Appliances 2024-2029
CHART 9 Listening Marketing Brings Haier Huge Success in the Multi-drum Race
CHART 10 Analyst Insight
CHART 11 Narwal Launches Maintenance-Free Self-Filter Wet and Dry Upright Vacuum Cleaner
CHART 12 Real GDP Growth and Inflation 2020-2030
CHART 13 PEST Analysis in China 2025
CHART 14 Key Insights on Consumers in China 2025
CHART 15 Consumer Landscape in China 2025
CONSUMER APPLIANCES IN CHINA
EXECUTIVE SUMMARY
Consumer appliances navigates headwinds with AI, functionality, and value-driven growth
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Government subsidies drive sales despite economic challenges
Personal care appliances leads volume sales, with growth driven by high-speed hair dryers
Smart and AI-powered appliances revolutionise consumer appliances
WHAT’S NEXT?
Companies implement different strategies to avoid the anticipated volume decline
Personal care appliances will continue to dominate, and dishwashers set to perform well
AI's evolution from gimmick to essential utility and embodied intelligence
Consumer rationalisation and the rise of niche appliances
COMPETITIVE LANDSCAPE
Midea, Haier and Gree lead with scale and innovation
Innovation and ecosystems reshape the competition in consumer appliances
Opportunities by leveraging core capabilities and adopting consumer-first strategies
Haier's listening marketing revolutionises research and development through co-creation
CHANNELS
Retail e-commerce dominates with fast delivery and installation
Omnichannel strategies are emerging as key to success
PRODUCTS
Convenience and customisation drive innovative product designs
ECONOMIC CONTEXT
CONSUMER CONTEXT
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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