
United States Plant Protein Market: Growth Trends, Business Opportunities & Future Outlook to 2029
Description
According to ConsumerIntel360, plant protein market in United States is expected to grow by 16.7% on annual basis to reach US$9,384.8 million in 2025.
The plant protein market in the region has experienced robust growth during 2020-2024, achieving a CAGR of 18.8%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 13.0% during 2025-2029. By the end of 2029, the plant protein market is projected to expand from its 2024 value of US$ 8,043.8 million to approximately US$ 17,664.9 million.
Key Insights
1. Growing Consumer Health Consciousness
• There is an increasing consumer focus on health and wellness, which drives the demand for plant-based diets. This trend is reflected in the rising popularity of plant proteins as a healthier alternative to animal proteins.
• The COVID19 pandemic heightened awareness around personal health, prompting consumers to seek diets that support immune function and overall wellness. Increased awareness of the linkage between diet and chronic diseases has encouraged more Americans to adopt plant-based diets. The proliferation of digital health resources and wearable technology has made it easier for consumers to track dietary habits and health improvements, further incentivizing healthier eating patterns.
• Over the next 2–4 years, this trend is expected to intensify as more consumers become educated about the health benefits of plant proteins. The food retail sector will likely continue to expand its plant-based offerings, responding to consumer demand with innovative products that are both nutritious and convenient. Regulatory frameworks supporting health and nutritional clarity in food labeling will bolster consumer confidence and drive growth in the sector.
2. Environmental Sustainability and Climate Change Concerns
• Environmental sustainability has become a critical concern, with plant proteins gaining favor as a more sustainable food source compared to traditional animal proteins.
• The agriculture sector's impact on climate change, primarily through livestock emissions, has prompted scrutiny and a shift towards more sustainable practices. Consumer awareness campaigns and reports highlighting the environmental benefits of plant-based diets have influenced purchasing behaviors. Government policies and incentives aimed at reducing carbon footprints have supported the uptake of plant-based alternatives.
• Sustainability is projected to remain a dominant motivator for the plant protein market, with an anticipated stabilization as mainstream adoption increases. Businesses will likely emphasize sustainability in their value propositions, aligning product development with ecofriendly practices. As the market matures, innovation in sustainable packaging and production methods will become standard, further enhancing the sector’s environmental credentials.
3. Technological Advancements in Food Production
• Advancements in food technology are revolutionizing the development and production of plant proteins, enhancing their taste, texture, and nutritional profile.
• Investment in food technology startups has surged, fostering innovation in the development of plant-based products. Collaboration between food scientists and tech companies has accelerated improvements in plant protein formulations, addressing past challenges in taste and texture. The application of biotechnology and precision fermentation is enabling the creation of novel protein sources that mimic animal products more closely.
• The impact of technological advancements is expected to intensify, leading to a proliferation of new products that appeal to a broader consumer base. Established food companies are likely to continue acquiring or partnering with innovative startups to integrate cutting edge technology into their offerings. Over the next few years, enhanced product quality will drive consumer acceptance and market penetration, positioning plant proteins as viable mainstream options.
4. Expansion of Retail and Ecommerce Channels
• The expansion of retail and ecommerce platforms has increased the accessibility and visibility of plant protein products, broadening their consumer reach.
• The shift to online shopping, accelerated by the pandemic, has expanded consumer access to diverse plant-based products beyond traditional retail channels. Retailers are increasingly dedicating prime shelf space to plant-based products, recognizing their growing popularity and profitability. Ecommerce platforms offer opportunities for niche brands to reach targeted audiences without the constraints of physical shelf space.
• This trend is expected to stabilize, with continued growth in online sales and expanded offerings in brick and mortar stores. Retailers will likely enhance their plant-based product lines, driven by consumer demand and competitive differentiation. Innovations in direct to consumer models and subscription services will support sustained growth in the ecommerce space.
5. Shifts in Dietary Preferences and Culinary Innovation
• Changing dietary preferences, influenced by cultural shifts and culinary innovation, have broadened consumer acceptance and experimentation with plant proteins.
• Cultural movements emphasizing vegetarianism and veganism have gained traction, normalizing plant-based eating patterns. Culinary innovation and the rise of food influencers have popularized plant-based cooking, making it more appealing and accessible. The diversification of plant protein sources, such as pea, hemp, and algae, has expanded the range of available products, catering to varied tastes and dietary needs.
• This trend is projected to intensify, as culinary innovation continues to drive consumer interest and experimentation with plant-based diets. Foodservice establishments, including restaurants and fast food chains, are anticipated to broaden their plant-based menu offerings, reflecting evolving consumer tastes. Over the next few years, the diversification of plant protein sources will encourage further culinary exploration and adoption.
The Competitive Landscape and Future Outlook of the Plant Protein Market in the United States
The current state of the plant protein market in the U.S. shows signs of maturity with a diverse product range, increased consumer accessibility, and ongoing innovations in raw materials and product formulations. This maturity stage lays a strong foundation for both existing players and new entrants to capitalize on growing consumer demand.
Market Maturity and Growth
• The plant protein market in the United States has transitioned from a nascent stage to a more mature phase over the past few years, driven by increasing consumer awareness and demand for sustainable and health conscious food options.
• As of 2023, the market is characterized by a broad range of products including plant-based meat, dairy alternatives, protein bars, and supplements, indicating significant diversification.
• Innovation in plant protein sources has expanded beyond traditional soy and wheat to include pea protein, chickpea, lentil, and algae based proteins, reflecting a robust pipeline of new product developments.
• The market size has continued to grow, with experts predicting compound annual growth rates (CAGR) in the high single digits, attributing this growth to technological advancements in processing and formulation.
Product Availability
• Supermarkets and online retailers have expanded their plant protein offerings significantly, with dedicated sections for plant-based foods becoming commonplace.
• The variety of formats and flavors available within product categories has increased, catering to diverse consumer preferences and dietary needs.
• Innovation is not just in the form of new products but also in improving the taste, texture, and nutritional profile of existing products, aiming to replicate the sensory experience of traditional animal proteins.
Key Players and New Entrants
The competitive landscape in the U.S. plant protein market is characterized by the coexistence of entrenched players and dynamic startups. The presence of both categories of companies suggests a competitive environment where innovation and strategic market positioning are crucial for success.
Major Companies
Major global players such as Beyond Meat, Impossible Foods, and Oatly continue to dominate the U.S. market, leveraging strong brand recognition and extensive distribution networks. Traditional food giants like Tyson Foods and Kellogg's have increased their investment in plant-based divisions, launching new product lines and acquiring existing brands to strengthen their market position. The market also includes established ingredient suppliers such as Cargill and Archer Daniels Midland (ADM), which play a crucial role in providing the raw materials for plant-based food production.
Emerging Startups
A new wave of startups such as Eclipse Foods (focusing on plant-based dairy) and Black Sheep Foods (specializing in alternative meat flavors) are gaining traction by addressing niche markets and employing innovative technologies. Many of these startups are capitalizing on unique plant protein sources and sustainable practices, appealing to environmentally conscious consumers. Venture capital and impact investment have flowed steadily into these startups, providing the financial backing necessary for research, development, and scaling operations.
Recent Partnerships, Mergers, and Acquisitions
Consolidation through mergers, acquisitions, and partnerships is a defining characteristic of the current competitive landscape. These activities are driven by a need to leverage synergies, access innovative technologies, and expand product offerings, setting the stage for future market dynamics.
Consolidation Trends
Over the past 12 months, the plant protein sector has witnessed a number of strategic mergers and acquisitions aimed at consolidating market share and enhancing product portfolios. Notable deals include the acquisition of plant-based meat producer Planterra Foods by JBS, which aims to expand its alternative protein offerings domestically. Strategic partnerships have also been observed, such as the collaboration between Nestlé and Corbion to develop microalgae based ingredients, highlighting a trend of leveraging biotechnological advances.
Tech Partnerships
Collaborations between food tech startups and established food manufacturers have become common, with partnerships focusing on improving product quality and reducing production costs. An example includes the partnership between Beyond Meat and PepsiCo, named The PLANeT Partnership, which focuses on developing plant-based snacks and beverages.
Strategic Acquisitions
Companies are increasingly acquiring startups specializing in unique plant protein sources or novel processing technologies to bolster their competitive edge. For instance, Ingredion's acquisition of KaTech, a company specializing in food texture and stabilization, reflects a strategic move to enhance product development capabilities.
Future Outlook (Next 2–4 Years)
The future outlook for the U.S. plant protein market is one of heightened competition and diversified growth. Companies that can innovate, adapt, and strategically position themselves will be well placed to capitalize on the expanding opportunities in the sector, despite the potential challenges that lie ahead.
Evolution of Competition
The competitive dynamics in the U.S. plant protein market are expected to intensify as more companies enter the sector and existing players expand their offerings. Diversification of product portfolios will become crucial as consumer preferences continue to evolve, with an increasing emphasis on clean labels and functional benefits.
Market Drivers
Technological advances in alternative protein production, such as precision fermentation and cell based meat technologies, will likely play a pivotal role in shaping future competition. Regulatory support and government initiatives promoting plant-based diets could further accelerate market growth and innovation.
Potential Challenges
Despite expected growth, the market faces challenges such as supply chain disruptions, price sensitivity among consumers, and the need for continuous improvement in taste and texture to win over traditional meat consumers.
Strategic Opportunities
Companies that can effectively leverage data analytics to understand consumer preferences and trends will have a competitive advantage. Expansion into untapped segments such as plant-based seafood and ready to eat meals presents significant opportunities for growth. Strategic positioning as ecofriendly and ethically conscious brands could resonate strongly in a market increasingly driven by sustainability.
This report provides a detailed data-centric analysis of the plant protein industry in United States, covering market opportunities and analysis across a range of plant protein, product categories, domains. With over 50+ KPIs at the country level, this report provides a comprehensive understanding of plant protein market dynamics, market size and forecast, and market share statistics.
It breaks down market opportunities by protein consumption, functional segment, product categories, ingredients, and, price point. In addition, it provides a snapshot across city, age, and, demographics. The report also segments the market by sales channel and retail outlet, offering insights into end user trends. KPIs in value terms help in gaining an in-depth understanding of end-market dynamics.
ConsumerIntel360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.
Scope
This report provides an in-depth, data-centric analysis of the plant protein market in United States 2020-2029. Below is a summary of key market segments:
Protein Consumption Market Size and Future Growth Dynamics
• Protein Industry
• Plant Protein Consumption Per Capita
• Plant Protein Consumption
Plant Protein Market Share by Functional Segment
• Ready To Mix
• Ready To Eat
• Ready To Drink
• Ready To Cook
Plant Protein Market Share by Product Categories
• Nutrition Supplements
• Protein Bars
• Sports Nutrition
• Meal Alternative
• Dairy Alternatives
• Meat Alternatives
• Bakery Products
• Infant Formulas
• Other Product Categories
Plant Protein Market Share by Ingredients
• Soy
• Pea
• Beans & Lentils
• Hemp
• Flaxseed, Pumpkin & Other
• Brown Rice
• Quinoa
• Spirulina & Seaweed
• Nuts
• Other Ingredients
Plant Protein Market Share by Price Point
• Premium Pricing
• Mid Tier Pricing
• Low End Pricing
Plant Protein Market Share Analysis by City
• Tier 1 City
• Tier 2 City
• Tier 3 City
Plant Protein Consumption Market Share by Age
• Baby
• Kids & Teens
• Young Adults & Mid Age
• Old Age
Plant Protein Market Share by Demographics
• Income
• Gender
Plant Protein Market Share by Sales Channel
• Online
• Offline
Plant Protein Market Share by Retail Outlet
• Diversified Stores
• Pharmaceutical & Wellness Stores
• Healthcare and Fitness Centers
• Specialist Sports Stores
Reasons to Buy
• In-depth understanding of plant protein market dynamics: Understand market opportunity, industry dynamics, key trends, and drivers across different market segments and sub-segments of the industry in United States.
• Develop market-specific strategies: Identify growth segments and target specific opportunities to formulate your investment strategy; assess market-specific key trends, drivers, and risks in the industry.
• Get market share analysis by segments in United States: Get a detailed analysis across different segments protein consumption, functional segment, product categories, ingredients, price point, city, age, demographics, sales channel, and, retail outlet.
The plant protein market in the region has experienced robust growth during 2020-2024, achieving a CAGR of 18.8%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 13.0% during 2025-2029. By the end of 2029, the plant protein market is projected to expand from its 2024 value of US$ 8,043.8 million to approximately US$ 17,664.9 million.
Key Insights
1. Growing Consumer Health Consciousness
• There is an increasing consumer focus on health and wellness, which drives the demand for plant-based diets. This trend is reflected in the rising popularity of plant proteins as a healthier alternative to animal proteins.
• The COVID19 pandemic heightened awareness around personal health, prompting consumers to seek diets that support immune function and overall wellness. Increased awareness of the linkage between diet and chronic diseases has encouraged more Americans to adopt plant-based diets. The proliferation of digital health resources and wearable technology has made it easier for consumers to track dietary habits and health improvements, further incentivizing healthier eating patterns.
• Over the next 2–4 years, this trend is expected to intensify as more consumers become educated about the health benefits of plant proteins. The food retail sector will likely continue to expand its plant-based offerings, responding to consumer demand with innovative products that are both nutritious and convenient. Regulatory frameworks supporting health and nutritional clarity in food labeling will bolster consumer confidence and drive growth in the sector.
2. Environmental Sustainability and Climate Change Concerns
• Environmental sustainability has become a critical concern, with plant proteins gaining favor as a more sustainable food source compared to traditional animal proteins.
• The agriculture sector's impact on climate change, primarily through livestock emissions, has prompted scrutiny and a shift towards more sustainable practices. Consumer awareness campaigns and reports highlighting the environmental benefits of plant-based diets have influenced purchasing behaviors. Government policies and incentives aimed at reducing carbon footprints have supported the uptake of plant-based alternatives.
• Sustainability is projected to remain a dominant motivator for the plant protein market, with an anticipated stabilization as mainstream adoption increases. Businesses will likely emphasize sustainability in their value propositions, aligning product development with ecofriendly practices. As the market matures, innovation in sustainable packaging and production methods will become standard, further enhancing the sector’s environmental credentials.
3. Technological Advancements in Food Production
• Advancements in food technology are revolutionizing the development and production of plant proteins, enhancing their taste, texture, and nutritional profile.
• Investment in food technology startups has surged, fostering innovation in the development of plant-based products. Collaboration between food scientists and tech companies has accelerated improvements in plant protein formulations, addressing past challenges in taste and texture. The application of biotechnology and precision fermentation is enabling the creation of novel protein sources that mimic animal products more closely.
• The impact of technological advancements is expected to intensify, leading to a proliferation of new products that appeal to a broader consumer base. Established food companies are likely to continue acquiring or partnering with innovative startups to integrate cutting edge technology into their offerings. Over the next few years, enhanced product quality will drive consumer acceptance and market penetration, positioning plant proteins as viable mainstream options.
4. Expansion of Retail and Ecommerce Channels
• The expansion of retail and ecommerce platforms has increased the accessibility and visibility of plant protein products, broadening their consumer reach.
• The shift to online shopping, accelerated by the pandemic, has expanded consumer access to diverse plant-based products beyond traditional retail channels. Retailers are increasingly dedicating prime shelf space to plant-based products, recognizing their growing popularity and profitability. Ecommerce platforms offer opportunities for niche brands to reach targeted audiences without the constraints of physical shelf space.
• This trend is expected to stabilize, with continued growth in online sales and expanded offerings in brick and mortar stores. Retailers will likely enhance their plant-based product lines, driven by consumer demand and competitive differentiation. Innovations in direct to consumer models and subscription services will support sustained growth in the ecommerce space.
5. Shifts in Dietary Preferences and Culinary Innovation
• Changing dietary preferences, influenced by cultural shifts and culinary innovation, have broadened consumer acceptance and experimentation with plant proteins.
• Cultural movements emphasizing vegetarianism and veganism have gained traction, normalizing plant-based eating patterns. Culinary innovation and the rise of food influencers have popularized plant-based cooking, making it more appealing and accessible. The diversification of plant protein sources, such as pea, hemp, and algae, has expanded the range of available products, catering to varied tastes and dietary needs.
• This trend is projected to intensify, as culinary innovation continues to drive consumer interest and experimentation with plant-based diets. Foodservice establishments, including restaurants and fast food chains, are anticipated to broaden their plant-based menu offerings, reflecting evolving consumer tastes. Over the next few years, the diversification of plant protein sources will encourage further culinary exploration and adoption.
The Competitive Landscape and Future Outlook of the Plant Protein Market in the United States
The current state of the plant protein market in the U.S. shows signs of maturity with a diverse product range, increased consumer accessibility, and ongoing innovations in raw materials and product formulations. This maturity stage lays a strong foundation for both existing players and new entrants to capitalize on growing consumer demand.
Market Maturity and Growth
• The plant protein market in the United States has transitioned from a nascent stage to a more mature phase over the past few years, driven by increasing consumer awareness and demand for sustainable and health conscious food options.
• As of 2023, the market is characterized by a broad range of products including plant-based meat, dairy alternatives, protein bars, and supplements, indicating significant diversification.
• Innovation in plant protein sources has expanded beyond traditional soy and wheat to include pea protein, chickpea, lentil, and algae based proteins, reflecting a robust pipeline of new product developments.
• The market size has continued to grow, with experts predicting compound annual growth rates (CAGR) in the high single digits, attributing this growth to technological advancements in processing and formulation.
Product Availability
• Supermarkets and online retailers have expanded their plant protein offerings significantly, with dedicated sections for plant-based foods becoming commonplace.
• The variety of formats and flavors available within product categories has increased, catering to diverse consumer preferences and dietary needs.
• Innovation is not just in the form of new products but also in improving the taste, texture, and nutritional profile of existing products, aiming to replicate the sensory experience of traditional animal proteins.
Key Players and New Entrants
The competitive landscape in the U.S. plant protein market is characterized by the coexistence of entrenched players and dynamic startups. The presence of both categories of companies suggests a competitive environment where innovation and strategic market positioning are crucial for success.
Major Companies
Major global players such as Beyond Meat, Impossible Foods, and Oatly continue to dominate the U.S. market, leveraging strong brand recognition and extensive distribution networks. Traditional food giants like Tyson Foods and Kellogg's have increased their investment in plant-based divisions, launching new product lines and acquiring existing brands to strengthen their market position. The market also includes established ingredient suppliers such as Cargill and Archer Daniels Midland (ADM), which play a crucial role in providing the raw materials for plant-based food production.
Emerging Startups
A new wave of startups such as Eclipse Foods (focusing on plant-based dairy) and Black Sheep Foods (specializing in alternative meat flavors) are gaining traction by addressing niche markets and employing innovative technologies. Many of these startups are capitalizing on unique plant protein sources and sustainable practices, appealing to environmentally conscious consumers. Venture capital and impact investment have flowed steadily into these startups, providing the financial backing necessary for research, development, and scaling operations.
Recent Partnerships, Mergers, and Acquisitions
Consolidation through mergers, acquisitions, and partnerships is a defining characteristic of the current competitive landscape. These activities are driven by a need to leverage synergies, access innovative technologies, and expand product offerings, setting the stage for future market dynamics.
Consolidation Trends
Over the past 12 months, the plant protein sector has witnessed a number of strategic mergers and acquisitions aimed at consolidating market share and enhancing product portfolios. Notable deals include the acquisition of plant-based meat producer Planterra Foods by JBS, which aims to expand its alternative protein offerings domestically. Strategic partnerships have also been observed, such as the collaboration between Nestlé and Corbion to develop microalgae based ingredients, highlighting a trend of leveraging biotechnological advances.
Tech Partnerships
Collaborations between food tech startups and established food manufacturers have become common, with partnerships focusing on improving product quality and reducing production costs. An example includes the partnership between Beyond Meat and PepsiCo, named The PLANeT Partnership, which focuses on developing plant-based snacks and beverages.
Strategic Acquisitions
Companies are increasingly acquiring startups specializing in unique plant protein sources or novel processing technologies to bolster their competitive edge. For instance, Ingredion's acquisition of KaTech, a company specializing in food texture and stabilization, reflects a strategic move to enhance product development capabilities.
Future Outlook (Next 2–4 Years)
The future outlook for the U.S. plant protein market is one of heightened competition and diversified growth. Companies that can innovate, adapt, and strategically position themselves will be well placed to capitalize on the expanding opportunities in the sector, despite the potential challenges that lie ahead.
Evolution of Competition
The competitive dynamics in the U.S. plant protein market are expected to intensify as more companies enter the sector and existing players expand their offerings. Diversification of product portfolios will become crucial as consumer preferences continue to evolve, with an increasing emphasis on clean labels and functional benefits.
Market Drivers
Technological advances in alternative protein production, such as precision fermentation and cell based meat technologies, will likely play a pivotal role in shaping future competition. Regulatory support and government initiatives promoting plant-based diets could further accelerate market growth and innovation.
Potential Challenges
Despite expected growth, the market faces challenges such as supply chain disruptions, price sensitivity among consumers, and the need for continuous improvement in taste and texture to win over traditional meat consumers.
Strategic Opportunities
Companies that can effectively leverage data analytics to understand consumer preferences and trends will have a competitive advantage. Expansion into untapped segments such as plant-based seafood and ready to eat meals presents significant opportunities for growth. Strategic positioning as ecofriendly and ethically conscious brands could resonate strongly in a market increasingly driven by sustainability.
This report provides a detailed data-centric analysis of the plant protein industry in United States, covering market opportunities and analysis across a range of plant protein, product categories, domains. With over 50+ KPIs at the country level, this report provides a comprehensive understanding of plant protein market dynamics, market size and forecast, and market share statistics.
It breaks down market opportunities by protein consumption, functional segment, product categories, ingredients, and, price point. In addition, it provides a snapshot across city, age, and, demographics. The report also segments the market by sales channel and retail outlet, offering insights into end user trends. KPIs in value terms help in gaining an in-depth understanding of end-market dynamics.
ConsumerIntel360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.
Scope
This report provides an in-depth, data-centric analysis of the plant protein market in United States 2020-2029. Below is a summary of key market segments:
Protein Consumption Market Size and Future Growth Dynamics
• Protein Industry
• Plant Protein Consumption Per Capita
• Plant Protein Consumption
Plant Protein Market Share by Functional Segment
• Ready To Mix
• Ready To Eat
• Ready To Drink
• Ready To Cook
Plant Protein Market Share by Product Categories
• Nutrition Supplements
• Protein Bars
• Sports Nutrition
• Meal Alternative
• Dairy Alternatives
• Meat Alternatives
• Bakery Products
• Infant Formulas
• Other Product Categories
Plant Protein Market Share by Ingredients
• Soy
• Pea
• Beans & Lentils
• Hemp
• Flaxseed, Pumpkin & Other
• Brown Rice
• Quinoa
• Spirulina & Seaweed
• Nuts
• Other Ingredients
Plant Protein Market Share by Price Point
• Premium Pricing
• Mid Tier Pricing
• Low End Pricing
Plant Protein Market Share Analysis by City
• Tier 1 City
• Tier 2 City
• Tier 3 City
Plant Protein Consumption Market Share by Age
• Baby
• Kids & Teens
• Young Adults & Mid Age
• Old Age
Plant Protein Market Share by Demographics
• Income
• Gender
Plant Protein Market Share by Sales Channel
• Online
• Offline
Plant Protein Market Share by Retail Outlet
• Diversified Stores
• Pharmaceutical & Wellness Stores
• Healthcare and Fitness Centers
• Specialist Sports Stores
Reasons to Buy
• In-depth understanding of plant protein market dynamics: Understand market opportunity, industry dynamics, key trends, and drivers across different market segments and sub-segments of the industry in United States.
• Develop market-specific strategies: Identify growth segments and target specific opportunities to formulate your investment strategy; assess market-specific key trends, drivers, and risks in the industry.
• Get market share analysis by segments in United States: Get a detailed analysis across different segments protein consumption, functional segment, product categories, ingredients, price point, city, age, demographics, sales channel, and, retail outlet.
Table of Contents
68 Pages
- 1 About this Report
- 1.1 Summary
- 1.2 Methodology
- 1.3 Definition
- 1.4 Disclaimer
- 2 United States Protein Consumption Market Size and Future Growth Dynamics
- 2.1 Protein Industry Market Size and Forecast, 2020-2029
- 2.2 Plant Protein Consumption Per Capita, 2020-2029
- 2.3 Plant Protein Consumption Market Size and Forecast, 2020-2029
- 3 United States Plant Protein Market Size and Forecast by Functional Segment, 2020-2029
- 3.1 United States Plant Protein Market Share by Functional Segment, 2024
- 3.2 Ready To Mix Market Size and Forecast, 2020-2029
- 3.3 Ready To Eat Market Size and Forecast, 2020-2029
- 3.4 Ready To Drink Market Size and Forecast, 2020-2029
- 3.5 Ready To Cook Market Size and Forecast, 2020-2029
- 4 United States Plant Protein Market Size and Forecast by Product Categories, 2020-2029
- 4.1 United States Plant Protein Market Share by Product Categories, 2024
- 4.2 Nutrition Supplements Market Size and Forecast, 2020-2029
- 4.3 Protein Bars Market Size and Forecast, 2020-2029
- 4.4 Sports Nutrition Market Size and Forecast, 2020-2029
- 4.5 Meal Alternative Market Size and Forecast, 2020-2029
- 4.6 Dairy Alternatives Market Size and Forecast, 2020-2029
- 4.7 Meat Alternatives Market Size and Forecast, 2020-2029
- 4.8 Bakery Products Market Size and Forecast, 2020-2029
- 4.9 Infant Formulas Market Size and Forecast, 2020-2029
- 4.10 Other Product Categories Market Size and Forecast, 2020-2029
- 5 United States Plant Protein Market Size and Forecast by Ingredients, 2020-2029
- 5.1 United States Plant Protein Market Share by Ingredients, 2024
- 5.2 Soy Market Size and Forecast, 2020-2029
- 5.3 Pea Market Size and Forecast, 2020-2029
- 5.4 Beans & Lentils Market Size and Forecast, 2020-2029
- 5.5 Hemp Market Size and Forecast, 2020-2029
- 5.6 Flaxseed, Pumpkin & Other Market Size and Forecast, 2020-2029
- 5.7 Brown Rice Market Size and Forecast, 2020-2029
- 5.8 Quinoa Market Size and Forecast, 2020-2029
- 5.9 Spirulina & Seaweed Market Size and Forecast, 2020-2029
- 5.10 Nuts Market Size and Forecast, 2020-2029
- 5.11 Other Ingredients Market Size and Forecast, 2020-2029
- 6 United States Plant Protein Market Size and Forecast by Price Point, 2020-2029
- 6.1 United States Plant Protein Market Share by Price Point, 2024
- 6.2 Premium Pricing Market Size and Forecast, 2020-2029
- 6.3 Mid Tier Pricing Market Size and Forecast, 2020-2029
- 6.4 Low End Pricing Market Size and Forecast, 2020-2029
- 7 United States Plant Protein Market Analysis by City, 2020-2029
- 7.1 United States Plant Protein Market Share Analysis by City, 2024
- 7.2 Tier 1 City Market Analysis, 2020-2029
- 7.3 Tier 2 City Market Analysis, 2020-2029
- 7.4 Tier 3 City Market Analysis, 2020-2029
- 8 United States Plant Protein Consumption Market Size and Forecast by Age, 2020-2029
- 8.1 United States Plant Protein Consumption Market Share by Age, 2024
- 8.2 Baby Plant Protein Consumption Market Size and Forecast, 2020-2029
- 8.3 Kids & Teens Plant Protein Consumption Market Size and Forecast, 2020-2029
- 8.4 Young Adults & Mid Aged People Plant Protein Consumption Market Size and Forecast, 2020-2029
- 8.5 Old Aged People Plant Protein Consumption Market Size and Forecast, 2020-2029
- 9 United States Plant Protein Consumption Market Share Demographics, 2024
- 9.1 United States Plant Protein Consumption Market Share by Income, 2024
- 9.2 United States Plant Protein Consumption Market Share by Gender, 2024
- 10 United States Plant Protein Distribution Market Size and Forecast by Sales Channel, 2020-2029
- 10.1 United States Plant Protein Distribution Market Size and Forecast by Sales Channel, 2024
- 10.2 Online Market Size and Forecast, 2020-2029
- 10.3 Offline Market Size and Forecast, 2020-2029
- 11 United States Plant Protein Distribution Market Size and Forecast by Retail Outlet, 2020-2029
- 11.1 United States Plant Protein Distribution Market Share by Retail Outlet, 2024
- 11.2 Diversified Stores Market Size and Forecast, 2020-2029
- 11.3 Pharmaceutical & Wellness Stores Market Size and Forecast, 2020-2029
- 11.4 Healthcare and Fitness Centers Market Size and Forecast, 2020-2029
- 11.5 Specialist Sports Stores Market Size and Forecast, 2020-2029
- 12 Further Reading
- 12.1 About ConsumerIntel360
- 12.2 Related Research
- 12.3 Consulting
- Table 1: United States - Total Protein Market Size by Value Analysis (US$ Million), 2020-2029
- Table 2: United States - Plant Protein Consumption Per Capita (US$), 2020-2029
- Table 3: United States - Plant Protein Consumption Market Size and Forecast (US$ Million), 2020-2029
- Table 4: United States - Plant Protein Market Size by Functional Segment: Ready To Mix (US$ Million), 2020-2029
- Table 5: United States - Plant Protein Market Size by Functional Segment: Ready To Eat (US$ Million), 2020-2029
- Table 6: United States - Plant Protein Market Size by Functional Segment: Ready To Drink (US$ Million), 2020-2029
- Table 7: United States - Plant Protein Market Size by Functional Segment: Ready To Cook (US$ Million), 2020-2029
- Table 8: United States - Plant Protein Market Size by Product Categories: Nutrition Supplements (US$ Million), 2020-2029
- Table 9: United States - Plant Protein Market Size by Product Categories: Protein Bars (US$ Million), 2020-2029
- Table 10: United States - Plant Protein Market Size by Product Categories: Sports Nutrition (US$ Million), 2020-2029
- Table 11: United States - Plant Protein Market Size by Product Categories: Meal Alternative (US$ Million), 2020-2029
- Table 12: United States - Plant Protein Market Size by Product Categories: Dairy Alternative (US$ Million), 2020-2029
- Table 13: United States - Plant Protein Market Size by Product Categories: Meat Alternative (US$ Million), 2020-2029
- Table 14: United States - Plant Protein Market Size by Product Categories: Bakery Products (US$ Million), 2020-2029
- Table 15: United States - Plant Protein Market Size by Product Categories: Infant Formulas (US$ Million), 2020-2029
- Table 16: United States - Plant Protein Market Size by Product Categories: Other Product Categories (US$ Million), 2020-2029
- Table 17: United States - Plant Protein Market Size by Ingredients: Soy (US$ Million), 2020-2029
- Table 18: United States - Plant Protein Market Size by Ingredients: Pea (US$ Million), 2020-2029
- Table 19: United States - Plant Protein Market Size by Ingredients: Beans & Lentils (US$ Million), 2020-2029
- Table 20: United States - Plant Protein Market Size by Ingredients: Hemp (US$ Million), 2020-2029
- Table 21: United States - Plant Protein Market Size by Ingredients: Flaxseed, Pumpkin & Other (US$ Million), 2020-2029
- Table 22: United States - Plant Protein Market Size by Ingredients: Brown Rice (US$ Million), 2020-2029
- Table 23: United States - Plant Protein Market Size by Ingredients: Quinoa (US$ Million), 2020-2029
- Table 24: United States - Plant Protein Market Size by Ingredients: Spirulina & Seaweed (US$ Million), 2020-2029
- Table 25: United States - Plant Protein Market Size by Ingredients: Nuts (US$ Million), 2020-2029
- Table 26: United States - Plant Protein Market Size by Ingredients: Other Ingredients (US$ Million), 2020-2029
- Table 27: United States - Plant Protein Market Size by Price Point: Premium Pricing (US$ Million), 2020-2029
- Table 28: United States - Plant Protein Market Size by Price Point: Mid Tier Pricing (US$ Million), 2020-2029
- Table 29: United States - Plant Protein Market Size by Price Point: Low End Pricing (US$ Million), 2020-2029
- Table 30: United States - Plant Protein Market Analysis by City: Tier 1 (US$ Million), 2020-2029
- Table 31: United States - Plant Protein Market Analysis by City: Tier 2 (US$ Million), 2020-2029
- Table 32: United States - Plant Protein Market Analysis by City: Tier 3 (US$ Million), 2020-2029
- Table 33: United States - Plant Protein Consumption Market Size by Age: Baby (US$ Million), 2020-2029
- Table 34: United States - Plant Protein Consumption Market Size by Age: Kids & Teens (US$ Million), 2020-2029
- Table 35: United States - Plant Protein Consumption Market Size by Age: Young Adults & Mid Aged People (US$ Million), 2020-2029
- Table 36: United States - Plant Protein Consumption Market Size by Age: Old Aged People (US$ Million), 2020-2029
- Table 38: United States Plant Protein Distribution Market Size by Sales Channel: Online (US$ Million), 2020-2029
- Table 38: United States Plant Protein Distribution Market Size by Sales Channel: Offline (US$ Million), 2020-2029
- Table 39: United States - Plant Protein Distribution Market Size by Retail Outlet: Diversified Stores (US$ Million), 2020-2029
- Table 40: United States - Plant Protein Distribution Market Size by Retail Outlet: Diversified Stores (US$ Million), 2020-2029
- Table 41: United States - Plant Protein Distribution Market Size by Retail Outlet: Healthcare and Fitness Centers (US$ Million), 2020-2029
- Table 42: United States - Plant Protein Distribution Market Size by Retail Outlet: Healthcare and Fitness Centers (US$ Million), 2020-2029Figure 1: ConsumerIntel360’s Methodology Framework
- Figure 2: United States - Total Protein Market Size by Value Analysis (US$ Million), 2020-2029
- Figure 3: United States - Plant Protein Consumption Per Capita (US$), 2020-2029
- Figure 4: United States - Plant Protein Consumption Market Size and Forecast (US$ Million), 2020-2029
- Figure 5: United States Plant Protein Market Share by Functional Segment (%), 2024
- Figure 6: United States - Plant Protein Market Size by Functional Segment: Ready To Mix (US$ Million), 2020-2029
- Figure 7: United States - Plant Protein Market Size by Functional Segment: Ready To Eat (US$ Million), 2020-2029
- Figure 8: United States - Plant Protein Market Size by Functional Segment: Ready To Drink (US$ Million), 2020-2029
- Figure 9: United States - Plant Protein Market Size by Functional Segment: Ready To Cook (US$ Million), 2020-2029
- Figure 10: United States - Plant Protein Market Share by Product Categories (%), 2024
- Figure 11: United States - Plant Protein Market Size by Product Categories: Nutrition Supplements (US$ Million), 2020-2029
- Figure 12: United States - Plant Protein Market Size by Product Categories: Protein Bars (US$ Million), 2020-2029
- Figure 13: United States - Plant Protein Market Size by Product Categories: Sports Nutrition (US$ Million), 2020-2029
- Figure 14: United States - Plant Protein Market Size by Product Categories: Meal Alternative (US$ Million), 2020-2029
- Figure 15: United States - Plant Protein Market Size by Product Categories: Dairy Alternative (US$ Million), 2020-2029
- Figure 16: United States - Plant Protein Market Size by Product Categories: Meat Alternative (US$ Million), 2020-2029
- Figure 17: United States - Plant Protein Market Size by Product Categories: Bakery Products (US$ Million), 2020-2029
- Figure 18: United States - Plant Protein Market Size by Product Categories: Infant Formulas (US$ Million), 2020-2029
- Figure 19: United States - Plant Protein Market Size by Product Categories: Other Product Categories (US$ Million), 2020-2029
- Figure 20: United States Plant Protein Market Share by Ingredients (%), 2024
- Figure 21: United States - Plant Protein Market Size by Ingredients: Soy (US$ Million), 2020-2029
- Figure 22: United States - Plant Protein Market Size by Ingredients: Pea (US$ Million), 2020-2029
- Figure 23: United States - Plant Protein Market Size by Ingredients: Beans & Lentils (US$ Million), 2020-2029
- Figure 24: United States - Plant Protein Market Size by Ingredients: Hemp (US$ Million), 2020-2029
- Figure 25: United States - Plant Protein Market Size by Ingredients: Flaxseed, Pumpkin & Other (US$ Million), 2020-2029
- Figure 26: United States - Plant Protein Market Size by Ingredients: Brown Rice (US$ Million), 2020-2029
- Figure 27: United States - Plant Protein Market Size by Ingredients: Quinoa (US$ Million), 2020-2029
- Figure 28: United States - Plant Protein Market Size by Ingredients: Spirulina & Seaweed (US$ Million), 2020-2029
- Figure 29: United States - Plant Protein Market Size by Ingredients: Nuts (US$ Million), 2020-2029
- Figure 30: United States - Plant Protein Market Size by Ingredients: Other Ingredients (US$ Million), 2020-2029
- Figure 31: United States Plant Protein Market Share by Price Point (%), 2024
- Figure 32: United States - Plant Protein Market Size by Price Point: Premium Pricing (US$ Million), 2020-2029
- Figure 33: United States - Plant Protein Market Size by Price Point: Mid Tier Pricing (US$ Million), 2020-2029
- Figure 34: United States - Plant Protein Market Size by Price Point: Low End Pricing (US$ Million), 2020-2029
- Figure 35: United States Plant Protein Market Share Analysis by City (%), 2024
- Figure 36: United States - Plant Protein Market Analysis by City: Tier 1 (US$ Million), 2020-2029
- Figure 37: United States - Plant Protein Market Analysis by City: Tier 2 (US$ Million), 2020-2029
- Figure 38: United States - Plant Protein Market Analysis by City: Tier 3 (US$ Million), 2020-2029
- Figure 39: United States Plant Protein Consumption Market Share by Age (%), 2024
- Figure 40: United States - Plant Protein Consumption Market Size by Age: Baby (US$ Million), 2020-2029
- Figure 41: United States - Plant Protein Consumption Market Size by Age: Kids & Teens (US$ Million), 2020-2029
- Figure 42: United States - Plant Protein Consumption Market Size by Age: Young Adults & Mid Aged People (US$ Million), 2020-2029
- Figure 43: United States - Plant Protein Consumption Market Size by Age: Old Aged People (US$ Million), 2020-2029
- Figure 44: United States Plant Protein Consumption Market Share by Income (%), 2024
- Figure 44: United States Plant Protein Consumption Market Share by Gender (%), 2024
- Figure 45: United States Plant Protein Distribution Market Size and Forecast by Sales Channel (%), 2024
- Figure 46: United States - Plant Protein Distribution Market Size by Sales Channel: Online (US$ Million), 2020-2029
- Figure 47: United States - Plant Protein Distribution Market Size by Sales Channel: Offline (US$ Million), 2020-2029
- Figure 48: United States Plant Protein Distribution Market Size and Forecast by Retail Outlet (%), 2024
- Figure 49: United States - Plant Protein Distribution Market Size by Retail Outlet: Diversified Stores (US$ Million), 2020-2029
- Figure 50: United States - Plant Protein Distribution Market Size by Retail Outlet: Diversified Stores (US$ Million), 2020-2029
- Figure 51: United States - Plant Protein Distribution Market Size by Retail Outlet: Healthcare and Fitness Centers (US$ Million), 2020-2029
- Figure 52: United States - Plant Protein Distribution Market Size by Retail Outlet: Healthcare and Fitness Centers (US$ Million), 2020-2029
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