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Snacks in the Philippines

Publisher Euromonitor International
Published Jul 22, 2025
Length 75 Pages
SKU # EP20240833

Description

Value sales of snacks in the Philippines are set to rise in 2025, driven by easing inflation and sustained demand across both modern and traditional retail channels. While elevated input costs has kept price sensitivity high, consumers have continued to seek affordable indulgences and convenient snack options, supporting steady retail sales in categories such as chocolate confectionery and savoury snacks. Retail volume growth has been further reinforced by improved supply chains, the expansion o...

Euromonitor International's Snacks in Philippines report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Snacks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

75 Pages
Snacks in the Philippines
Euromonitor International
July 2025
List Of Contents And Tables
SNACKS IN THE PHILIPPINES
EXECUTIVE SUMMARY
Snacks in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for snacks?
MARKET DATA
Table 1 Sales of Snacks by Category: Volume 2020-2025
Table 2 Sales of Snacks by Category: Value 2020-2025
Table 3 Sales of Snacks by Category: % Volume Growth 2020-2025
Table 4 Sales of Snacks by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Snacks: % Value 2021-2025
Table 6 LBN Brand Shares of Snacks: % Value 2022-2025
Table 7 Penetration of Private Label by Category: % Value 2020-2025
Table 8 Distribution of Snacks by Format: % Value 2020-2025
Table 9 Forecast Sales of Snacks by Category: Volume 2025-2030
Table 10 Forecast Sales of Snacks by Category: Value 2025-2030
Table 11 Forecast Sales of Snacks by Category: % Volume Growth 2025-2030
Table 12 Forecast Sales of Snacks by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources
CHOCOLATE CONFECTIONERY IN THE PHILIPPINES
KEY DATA FINDINGS
2025 DEVELOPMENTS
Steady value growth is driven by in-store activations, marketing and promotions
Universal Robina Corp retains the top spot while Acor SAIC records strong growth
Modern retail channels lead, however, small local grocers have strong relevance to local consumers
PROSPECTS AND OPPORTUNITIES
Steady growth is set to be driven by affordable and accessible offerings
Digital transformation is set to drive brand engagement and innovation in chocolate confectionery
Balancing wellness trends and affordability amid evolving consumer priorities
Summary 2 Other Chocolate Confectionery by Product Type: 2025
CATEGORY DATA
Table 13 Sales of Chocolate Confectionery by Category: Volume 2020-2025
Table 14 Sales of Chocolate Confectionery by Category: Value 2020-2025
Table 15 Sales of Chocolate Confectionery by Category: % Volume Growth 2020-2025
Table 16 Sales of Chocolate Confectionery by Category: % Value Growth 2020-2025
Table 17 Sales of Chocolate Tablets by Type: % Value 2020-2025
Table 18 NBO Company Shares of Chocolate Confectionery: % Value 2021-2025
Table 19 LBN Brand Shares of Chocolate Confectionery: % Value 2022-2025
Table 20 Distribution of Chocolate Confectionery by Format: % Value 2020-2025
Table 21 Forecast Sales of Chocolate Confectionery by Category: Volume 2025-2030
Table 22 Forecast Sales of Chocolate Confectionery by Category: Value 2025-2030
Table 23 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2025-2030
Table 24 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2025-2030
GUM IN THE PHILIPPINES
KEY DATA FINDINGS
2025 DEVELOPMENTS
Chewing gum records retail value growth as bubble gum struggles to innovate
Wrigley Philippines Inc continues to lead, improving its share with a focus on innovations
Small local grocers continue to be the key channel, while retail e-commerce gains momentum
PROSPECTS AND OPPORTUNITIES
Stable value sales are expected, driven by modern lifestyle trends
Small local grocers will anchor gum sales while retail e-commerce will remain niche
Health and wellness trends will create both opportunities and challenges across gum
CATEGORY DATA
Table 25 Sales of Gum by Category: Volume 2020-2025
Table 26 Sales of Gum by Category: Value 2020-2025
Table 27 Sales of Gum by Category: % Volume Growth 2020-2025
Table 28 Sales of Gum by Category: % Value Growth 2020-2025
Table 29 Sales of Gum by Flavour: Rankings 2020-2025
Table 30 NBO Company Shares of Gum: % Value 2021-2025
Table 31 LBN Brand Shares of Gum: % Value 2022-2025
Table 32 Distribution of Gum by Format: % Value 2020-2025
Table 33 Forecast Sales of Gum by Category: Volume 2025-2030
Table 34 Forecast Sales of Gum by Category: Value 2025-2030
Table 35 Forecast Sales of Gum by Category: % Volume Growth 2025-2030
Table 36 Forecast Sales of Gum by Category: % Value Growth 2025-2030
SUGAR CONFECTIONERY IN THE PHILIPPINES
KEY DATA FINDINGS
2025 DEVELOPMENTS
Medicated confectionery supports retail value sales while lollipops drive growth
Sugar confectionary continues to be led by Universal Robina Corp in 2025
Small local grocers remain the key channel for retail sales of sugar confectionary in the Philippines
PROSPECTS AND OPPORTUNITIES
Growth is set to be supported by the continued expansion of product variety and promotions
Digital innovations will expand within distribution and consumer engagement
Industry partnerships will integrate sustainability initiatives into sugar confectionary
Summary 3 Other Sugar Confectionery by Product Type: 2025
CATEGORY DATA
Table 37 Sales of Sugar Confectionery by Category: Volume 2020-2025
Table 38 Sales of Sugar Confectionery by Category: Value 2020-2025
Table 39 Sales of Sugar Confectionery by Category: % Volume Growth 2020-2025
Table 40 Sales of Sugar Confectionery by Category: % Value Growth 2020-2025
Table 41 Sales of Chewy Candies by Type: % Value 2020-2025
Table 42 NBO Company Shares of Sugar Confectionery: % Value 2021-2025
Table 43 LBN Brand Shares of Sugar Confectionery: % Value 2022-2025
Table 44 Distribution of Sugar Confectionery by Format: % Value 2020-2025
Table 45 Forecast Sales of Sugar Confectionery by Category: Volume 2025-2030
Table 46 Forecast Sales of Sugar Confectionery by Category: Value 2025-2030
Table 47 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2025-2030
Table 48 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2025-2030
SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN THE PHILIPPINES
KEY DATA FINDINGS
2025 DEVELOPMENTS
Value sales growth is driven by sweet biscuits amid the rising price of key ingredients
Universal Robina Corporation leads through active collaborations and digital engagement
Small local grocers remains the key channel, while retail e-commerce records dynamic growth
PROSPECTS AND OPPORTUNITIES
Steady growth is expected as key companies will expand distribution and production capacity
Digitalisation is expected to shape retail strategies and consumer engagement
The rise of healthier snacking is set to be supported by innovation and sustainability efforts
CATEGORY DATA
Table 49 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2020-2025
Table 50 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2020-2025
Table 51 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2020-2025
Table 52 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2020-2025
Table 53 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2021-2025
Table 54 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2022-2025
Table 55 NBO Company Shares of Sweet Biscuits: % Value 2021-2025
Table 56 LBN Brand Shares of Sweet Biscuits: % Value 2022-2025
Table 57 NBO Company Shares of Snack Bars: % Value 2021-2025
Table 58 LBN Brand Shares of Snack Bars: % Value 2022-2025
Table 59 NBO Company Shares of Fruit Snacks: % Value 2021-2025
Table 60 LBN Brand Shares of Fruit Snacks: % Value 2022-2025
Table 61 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2020-2025
Table 62 Distribution of Sweet Biscuits by Format: % Value 2020-2025
Table 63 Distribution of Snack Bars by Format: % Value 2020-2025
Table 64 Distribution of Fruit Snacks by Format: % Value 2020-2025
Table 65 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2025-2030
Table 66 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2025-2030
Table 67 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2025-2030
Table 68 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2025-2030
ICE CREAM IN THE PHILIPPINES
KEY DATA FINDINGS
2025 DEVELOPMENTS
Moderate growth is driven by plant-based and impulse ice cream in 2025
Unilever RFM Ice Cream retains its lead while Aice emerges as the most dynamic player
Ice cream distribution remains led by supermarkets, with small local grocers driving growth
PROSPECTS AND OPPORTUNITIES
Ice is set to showcase steady growth and strategic innovations across the forecast period
Players are set to widen access to ice cream through value pricing and product diversification
Brands are set to tap into localised innovation and seasonal demand
CATEGORY DATA
Table 69 Sales of Ice Cream by Category: Volume 2020-2025
Table 70 Sales of Ice Cream by Category: Value 2020-2025
Table 71 Sales of Ice Cream by Category: % Volume Growth 2020-2025
Table 72 Sales of Ice Cream by Category: % Value Growth 2020-2025
Table 73 Sales of Ice Cream by Leading Flavours: Rankings 2020-2025
Table 74 Sales of Impulse Ice Cream by Format: % Value 2020-2025
Table 75 NBO Company Shares of Ice Cream: % Value 2021-2025
Table 76 LBN Brand Shares of Ice Cream: % Value 2022-2025
Table 77 NBO Company Shares of Impulse Ice Cream: % Value 2021-2025
Table 78 LBN Brand Shares of Impulse Ice Cream: % Value 2022-2025
Table 79 NBO Company Shares of Take-home Ice Cream: % Value 2021-2025
Table 80 LBN Brand Shares of Take-home Ice Cream: % Value 2022-2025
Table 81 Distribution of Ice Cream by Format: % Value 2020-2025
Table 82 Forecast Sales of Ice Cream by Category: Volume 2025-2030
Table 83 Forecast Sales of Ice Cream by Category: Value 2025-2030
Table 84 Forecast Sales of Ice Cream by Category: % Volume Growth 2025-2030
Table 85 Forecast Sales of Ice Cream by Category: % Value Growth 2025-2030
SAVOURY SNACKS IN THE PHILIPPINES
KEY DATA FINDINGS
2025 DEVELOPMENTS
Steady growth within savoury snacks is driven by affordability and promotions
Universal Robina Corp maintains its lead through improved production capabilities and targeted innovation
Small local grocers remain the key channel, while private label expands in supermarkets and convenience retailers
PROSPECTS AND OPPORTUNITIES
Steady growth is set to be driven by affordability and innovation in savoury snacks
While physical retail will lead, brands are expected to leverage digital innovation to drive engagement
Healthier savoury snack options are expected to drive sales and consumer engagement
Summary 4 Other Savoury Snacks by Product Type: 2025
CATEGORY DATA
Table 86 Sales of Savoury Snacks by Category: Volume 2020-2025
Table 87 Sales of Savoury Snacks by Category: Value 2020-2025
Table 88 Sales of Savoury Snacks by Category: % Volume Growth 2020-2025
Table 89 Sales of Savoury Snacks by Category: % Value Growth 2020-2025
Table 90 NBO Company Shares of Savoury Snacks: % Value 2021-2025
Table 91 LBN Brand Shares of Savoury Snacks: % Value 2022-2025
Table 92 Distribution of Savoury Snacks by Format: % Value 2020-2025
Table 93 Forecast Sales of Savoury Snacks by Category: Volume 2025-2030
Table 94 Forecast Sales of Savoury Snacks by Category: Value 2025-2030
Table 95 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2025-2030
Table 96 Forecast Sales of Savoury Snacks by Category: % Value Growth 2025-2030

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