Category: Consumer Goods
Macedonia Consumer Goods
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North Macedonia Depilatories
... a declining population, dampened value sales. There was also a degree of trading down behaviour, with for instance women opting to buy men’s razors instead, which are often cheaper. That being said, home treatments remain ... Read More
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North Macedonia Hair Care
... continued to account for most value sales, but more niche products registered higher value growth. With consumers continuing to be price sensitive, players boosted sales by offering frequent promotions and discounts. Euromonitor International's Hair Care ... Read More
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North Macedonia Skin Care
... in terms of current value growth. Premium skin care registered higher value and volume growth than mass skin care, though mass skin care continued to account for more value sales. During the pandemic, consumers invested ... Read More
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North Macedonia Bath and Shower
... rising costs cut into players’ profit margins. A declining population also led to a fall in volume sales. Also, following the spectacular growth of hand sanitisers during the COVID-19 pandemic, the product continued its decline, ... Read More
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North Macedonia Oral Care
... declining population, dampened value sales. As such, with consumers continuing to be highly price sensitive, players responded by offering frequent discounts and promotions. Euromonitor International's Oral Care in North Macedonia report offers a comprehensive guide ... Read More
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North Macedonia Baby and Child-Specific Products
... as the birth rate continued to fall. Medicated products registered the highest current value growth, though from a very low base, with baby wipes still accounting for most value sales. Euromonitor International's Baby and Child-specific ... Read More
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North Macedonia Fragrances
... sales. Premium outperformed mass, with volume sales increasing. There was also higher growth for men’s premium fragrances than women’s, with men’s premium fragrances also accounting for more value sales than women’s. Euromonitor International's Fragrances in ... Read More
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North Macedonia Sun Care
... cut into players’ profit margins. A declining population also led to a fall in volume sales. As such, players offered frequent discounts and promotions in order to bolster value sales. However, self-tanning bucked the trend, ... Read More
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North Macedonia Premium Beauty and Personal Care
... current value sales of premium beauty and personal care products increased significantly, though growth in constant value sales was minimal. With consumers being more price sensitive, there was a degree of trading down, with consumers ... Read More
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North Macedonia Colour Cosmetics
... and for instance colour cosmetics/set kits performed well, as consumers look to purchase several products at a lower price per unit. Younger consumers, that is the under 40s cohort, continued to drive value sales. Euromonitor ... Read More
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North Macedonia Beauty and Personal Care
... their toll on consumption. As a result, while beauty and personal registered high current value growth, constant value growth was marginal, and volume sales fell slightly. The decline in volume sales was also due to ... Read More
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North Macedonia Mass Beauty and Personal Care
... a slight increase in constant value sales, as rising costs hit profit margins. Players were also forced to push volume sales by offering promotions, particularly for products such as shower gel and deodorants, where consumers ... Read More
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Cigarettes in North Macedonia
... prominent health and wellness trend, which is driving purchasing decisions and lifestyle changes amongst the up-and-coming younger consumer generations, particularly Millennials and Gen Z, who now constitute the major consumer powerhouse in the country. Most ... Read More
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Cigars, Cigarillos and Smoking Tobacco in North Macedonia
... adult consumers who often consume these products to showcase prestige and status, and are not necessarily considered serious smokers. Products in this category are also very suitable as presents for colleagues and co-workers, and many ... Read More
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Tobacco in North Macedonia
... trend negatively impacted sales of cigarettes, which also faced a continued shift of consumers towards vaping products and roll your own (RYO) cigarettes. Euromonitor International's Tobacco in North Macedonia report offers a comprehensive guide to ... Read More
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Smokeless Tobacco, E-Vapour Products and Heated Tobacco in North Macedonia
... because sales were emerging from a relatively low base, as these product types only became available in North Macedonia in 2019 with the launch of the Iqos and HEETS brands by Philip Morris. Prior to ... Read More
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Non-Grocery Retailers in North Macedonia
... soaring inflation and dampening volume sales. With such economic uncertainty following on from the upheaval of the pandemic, there was limited store openings. With such hefty price rises, consumers focused on essentials. As a result, ... Read More
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Retail in North Macedonia
... increase in current value sales in 2022, constant value sales fell. With this background, consumers were highly price sensitive, and there was a degree of trading down. The volume fall was also due to a ... Read More
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Grocery Retailers in North Macedonia
... soaring inflation and dampening volume sales. In addition, there was also a slight overall reduction in the number of grocery outlets. While small local grocers continued to account for slightly more than half of value ... Read More
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Retail E-Commerce in North Macedonia
... which led to soaring energy prices, which in turn led to higher retail prices in general. In spite of economic uncertainty, e-commerce was the best performing retail channel. Consumers are increasingly perusing online and shop ... Read More
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Direct Selling in North Macedonia
... to soaring inflation and dampening sales somewhat. That being said, direct selling performed better than non-grocery retailing, as its competitive prices enabled it to maintain value sales. Health and beauty continued to account for most ... Read More
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Skopje City Profile - Comprehensive Overview of the City, PEST Analysis and Analysis of Key Industries including Technology, Tourism and Hospitality, Construction and Retail
... key city level metrics along with analytical coverage of the latest political, economic, social, technological, infrastructural, legal and environmental issues affecting Skopje. The report contains detailed tourism, retail, construction, technology and public infrastructure data and ... Read More
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Sanitary Protection in North Macedonia
... a double-digit increase in current value sales in 2022, constant value sales fell. All the same, there a slight increase in volume sales, despite a declining population. This was due to larger numbers of women ... Read More
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North Macedonia E-commerce Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... Macedonia's eCommerce market is expanding, but it remains small regarding local businesses selling and consumers shopping online. Most E-commerce sales in North Macedonia originate from AliExpress and other foreign websites, particularly from the United Kingdom, ... Read More
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North Macedonia Tobacco Product Market Outlook (2019-2027)
... data from 2019 to 2021 and forecasts until 2027 which makes the report an invaluable resource for industry executives, marketing, sales and product managers, consultants, analysts, and other people looking for key industry data in ... Read More
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