Value sales of yoghurt and sour milk products remain positive in Latvia in 2025, with sour milk products faring well. In general, the category has a good reputation among consumers due to such products offering good nutrition value and having a probiotic effect. Added to which, sour milk products li ...

Retail value sales of baby food have fallen into a negative decline in Latvia in 2025, attributed mainly to the decline seen in birth rates in the country. This affects baseline demand. Euromonitor International's Baby Food in Latvia report offers in-depth knowledge of the market at a national level ...

Butter and spreads is seeing healthy retail value growth in Latvia in 2025, with volume also seeing a similarly positive performance. While the high prices of raw materials add uncertainty while supporting value sales, volume remains supported by the fact that butter is a staple product in Latvian d ...

Plant-based dairy is seeing the strongest value growth in dairy and alternatives in Latvia in 2025. However, plant-based dairy remains somewhat niche, with a rather limited consumer base, due to the popularity of cow’s milk and full fat products in the country. This means growth remains limited and ...

Retail value sales of drinking milk products are seeing a positive performance in Latvia in 2025, with retail volume also showing marginally-positive growth. This indicates stable baseline demand in the category, demonstrating the popularity of traditional drinking milk products in the country. Full ...

Retail value sales of dairy products and alternatives are maintaining positive growth in Latvia in 2025, albeit at a lower level of growth than seen in 2024. The majority of dairy products are seen as staples in Latvia, thus supporting baseline demand but also restricting growth prospects due to a l ...

Cheese is seeing positive value sales in Latvia in 2025, albeit at a low level. Meanwhile, volume sales are seeing marginal positive growth, indicating solid baseline demand. Indeed, cheese remains a staple product in consumers’ homes in the country, with a wide variety of local and imported cheese ...

Value sales of other dairy are seeing positive growth in Latvia in 2025, thanks to the popularity of cream and fromage frais. Cream is a traditional part of local cuisine, being used as an ingredient or sauce. It is used mainly as a full fat product, with this perceived as a healthy addition to the ...

The 2023 report on the Latvia passenger cars market provides a comprehensive overview of both new registrations and the existing vehicle fleet. It includes data on the number of new passenger cars by engine fuel type in 2023 and tracks the share of alternative fuel vehicles among new registrations b ...

Ice cream is expected to be the best performer of all snacks in Latvia in terms of volume growth in 2025, with volume sales increasing slightly. A long hot summer supports value sales. In addition, with high cocoa bean prices leading to significant price hikes for both chocolate confectionery and ch ...

There is expected to be little dynamism within savoury snacks in Latvia in 2025, with volume sales unchanged. The leading local brand Adazu from Orkla continues to have a commanding lead and held on to value share, by offering frequent promotions, with other competitors unable to match the steep dis ...

Though chocolate confectionery continues to be Latvia’s most popular snack in 2025, it is expected to see a fall in volume sales, due to significant price rises. A surge in cocoa prices globally, driven by poor harvests and limited supply, is feeding into hefty price hikes for chocolate confectioner ...

While current value sales is expected to increase moderately for gum in Latvia in 2025, volume sales is expected to fall slightly. This is due to both continuing population decline, as well a slight increase in inflation, which is expected to further dampen volume sales. However, gum also increasing ...

Overall, sweet biscuits, snacks bars and fruits snacks is expected to register a fall in volume sales in Latvia in 2025. The poor performance is mainly due to sweet biscuits, especially chocolate coated biscuits, as with prices of cocoa beans soaring, there is significant price hikes for chocolate c ...

Sugar confectionery is expected to register moderate current value and minimal volume growth in Latvia in 2025. Population decline, as well as a slight increase in inflation is expected to dampen volume sales. It is a product area with little innovation, with the most popular offerings being gummies ...

It is expected to be a muted picture for snacks in Latvia in 2025. While value sales are expected to register double-digit value growth, volume sales are expected to fall slightly, partly due to continuing population decline. However, with inflation on the rise in 2025, this is also expected to have ...

Wine in Latvia saw a relatively stable performance in 2024, against the backdrop of economic challenges. This stability was supported consistent demand in off-trade channels and a gradual return of consumers to on-trade venues. It was further underpinned by promotions in grocery chains, where discou ...

Traditional spirits like vodka and brandy continues to underperform in 2024, weighing down the overall category. These beverages remain primarily favoured by older consumers and are typically consumed as shots. Euromonitor International's Spirits in Latvia report offers a comprehensive guide to the ...

RTDs experienced further volume decline in 2024, impacted by price sensitivity and cautious consumer spending. However, the category demonstrated resilience, supported by targeted promotions and the convenience factor that RTDs offer. Summer-focused marketing campaigns, in-store activations, and lim ...

In 2024, beer, the largest alcoholic drinks category in Latvia, experienced a modest recovery, with total volume growth improving over the previous year. Growth was underpinned by promotions from major players, including Aldaris AS and Cesu Alus AS, who offered multipacks and competitive pricing to ...

Cider and perry experienced further volume decline in Latvia in 2024 due to shifting consumer spending and increased competition from white wine, cocktails and beer. Despite the decline, promotions and seasonal campaigns kept cider visible in both retail and on-trade settings, and major producers le ...

In 2024, Latvia’s alcoholic drinks market started to find its footing again, with a modest uptick in growth compared to the previous year. The industry has been slowly bouncing back from the disruptions of the pandemic and economic turbulence of recent years. While overall growth remained fairly mod ...

Latvia Building Materials - Industry Report The analysis conducted in the Building Materials (Latvia) report is ideal for anyone wanting to • Identify the market leaders • Spot companies heading for failure • Seek out the most attractive acquisition opportunities • Analyse industry trends • Benchmar ...

In 2024, economic conditions played a significant role in shaping the development of the tobacco market in Latvia, with rising price sensitivity driving noticeable shifts in consumer behaviour. As inflation pressures and increased excise duties continued to erode disposable incomes, many smokers beg ...

Smokeless tobacco, e-vapour products and heated tobacco has evolved into a structurally diverse market in Lativia, through performance varies considerably by format. Heated tobacco remains the largest and most mature category, having experienced strong volume growth in over the review period. Despit ...