This IDC Market Note explores Safaricom's recent announcement of a $500 million investment in AI over the next three years. It also highlights how the company is positioning itself as key enabler of digital transformation. AI (including GenAI) could potentially redefine how Safaricom serves and inte ...

The global apple fruit concentrate market size is likely to be valued at US$ 4.8 Bn in 2025 and is estimated to reach US$ 7.3 Bn by 2032, growing at a CAGR of 6.17% during the forecast period 2025–2032. Market Insights The apple fruit concentrate market has gained significant traction due to its wid ...

The global pure vanilla extract market size is likely to be valued at US$ 1.24 Bn in 2025 and is estimated to reach US$ 1.9 Bn by 2032, growing at a CAGR of 6.29% during the forecast period 2025–2032. Market Insights The pure vanilla extract market is gaining significant traction as demand continues ...

The global saw palmetto supplements market size is likely to be valued at US$ 170 Mn in 2025 and is estimated to reach US$ 380 Mn by 2032, growing at a CAGR of 12.18% during the forecast period 2025–2032. Market Insights Saw Palmetto Supplements Market – Report Scope: The saw palmetto supplements ma ...

The global metallic glass market size is projected to be valued at US$ 1,015 Mn in 2025 and is estimated to reach US$ 1,640 Mn by 2032, expanding at a CAGR of 7.09% during the forecast period from 2025 to 2032. Metallic glasses, known for their exceptional mechanical strength, corrosion resistance, ...

The global sleeve labels market size is likely to be valued at US$ 18 Bn in 2025 and is estimated to reach US$ 25.4 Bn by 2032, growing at a CAGR of 5.04% during the forecast period from 2025 to 2032. Sleeve labels, including shrink and stretch sleeves, are gaining popularity across industries due t ...

The global smart pillows market size is likely to be valued at US$ 2.5 Bn in 2025 and is estimated to reach US$ 9.4 Bn by 2032, growing at a CAGR of 20.83% during the forecast period 2025–2032. The rapid adoption of smart home devices, rising awareness about sleep health, and technological advanceme ...

The global socks market size is likely to be valued at US$ 40 Bn in 2025 and is estimated to reach US$ 65 Bn by 2032, growing at a CAGR of 7.18% during the forecast period 2025–2032. The market growth is being shaped by the rising demand for premium, sustainable, and functional socks, alongside grow ...

The global float glass market size is likely to be valued at US$ 43 Bn in 2025 and is estimated to reach US$ 65 Bn by 2032, growing at a CAGR of 6.08% during the forecast period 2025–2032. Float glass, known for its high optical clarity, uniform thickness, and smooth surface, is a key raw material f ...

The global yoga market size is projected to be valued at US$ 130 Bn in 2025 and is estimated to reach US$ 245 Bn by 2032, growing at a CAGR of 9.48% during the forecast period 2025–2032. The growing global focus on health, wellness, and mindfulness has fueled the popularity of yoga as both a physica ...

The global architectural LED products market size is likely to be valued at US$ 20.3 Bn in 2025 and is estimated to reach US$ 51 Bn by 2032, growing at a CAGR of 14.07% during the forecast period 2025–2032. The rising demand for energy-efficient lighting solutions, combined with advancements in smar ...

The global shavers market size is likely to be valued at US$ 37 Bn in 2025 and is estimated to reach US$ 60 Bn by 2032, growing at a CAGR of 7.15% during the forecast period 2025–2032. The increasing focus on personal grooming, rising disposable incomes, and the growing influence of fashion and life ...

The interventional cardiology sector in Egypt is experiencing significant growth, fueled by a large population, rising rates of cardiovascular diseases, and an increasing preference for minimally invasive treatments. Major urban areas like Cairo and Alexandria are home to numerous high-capacity card ...

The global mattress market size is likely to be valued at US$ 82 Bn in 2025 and is estimated to reach US$ 132 Bn by 2032, growing at a CAGR of 7.04% during the forecast period 2025–2032. Increasing consumer focus on sleep quality, rising disposable incomes, and advancements in mattress technology ar ...

The global orthopedic surgical robots market size is likely to be valued at US$ 2.6 Bn in 2025 and is estimated to reach US$ 5.4 Bn by 2032, growing at a CAGR of 11.01% during the forecast period 2025–2032. The rising demand for minimally invasive orthopedic procedures, technological advancements in ...

The Africa interventional cardiology devices market is projected to grow from US$ 48.2 million in 2024 to US$ 55.8 million by 2033, reflecting a compound annual growth rate (CAGR) of 1.6% from 2025 to 2033. Executive Summary and Market Analysis Africa is a relatively small and underdeveloped region ...

The interventional cardiology devices market in the Middle East and Africa is projected to grow from US$ 456.33 million in 2024 to US$ 637.59 million by 2033, reflecting a compound annual growth rate (CAGR) of 3.9% from 2025 to 2033. Executive Summary and Market Analysis The Middle East and Africa ( ...

Plant-based dairy in Kenya remains a niche category. Indeed, retail volume and value sales are projected to remain negligible at the end of the review period. While product awareness and demand have continued to rise during the review period, plant-based dairy has yet to enter the mainstream, and mo ...

Yoghurt and sour milk products in Kenya witnessed steady growth in 2025. As Kenya's economy continues to grow, rising disposable incomes are driving demand for quality dairy products, including yogurt and sour milk. The growing popularity of yoghurt stems in part from its good taste and important ro ...

Drinking milk products in Kenya witnessed growth in 2025 due to urbanisation and the rising middle class. In addition to rising demand, value growth was supported by rising raw milk production, although the industry still grapples with challenges such as a fragmented market and a largely informal sy ...

Baby food in Kenya witnessed a steady increase in value sales driven by rising consumer awareness of infant nutrition and growing demand for convenient and nutritious baby food products. Milk formula is the largest category in baby food followed by dried baby food, with both registering value growth ...

Retail volume and value sales of other dairy increased steadily in 2025 as the category is growing from a very low base. Cream is the only product area having reached a sizeable level in Kenya, with all other products remaining negligible. Growth continues to be hampered by low consumer awareness an ...

Dairy products and alternatives in Kenya witnessed healthy value growth in 2025 whilst volume growth remained relatively flat. Inflation remains high, although lower than the peaks seen in 2022-23, and retail prices of dairy continued to rise in 2025. This can be attributed to the increase in raw ma ...

Cheese is not widely consumed in Kenya, but the category is expanding with expatriates a significant consumer base. Traditionally, home consumption of cheese remains limited with demand primarily skewed towards the horeca sector. Hard cheese is the largest category, but there is a growing variety of ...

Butter and spreads in Kenya posted steady value growth in 2025, due to rising prices, whilst volume sales stagnated. Despite its unhealthy and unnatural image, margarine continues to account for the highest share of sales in butter and spreads due to its widespread popularity. Urban households also ...