Dermatologicals is expected to register steady current value growth in Costa Rica in 2025. Products ranging from antifungals to nappy (diaper) rash treatments, along with medicated shampoos, are considered essential items and this supports values sales. In 2025, hair loss treatments are expected to ...

Paediatric consumer health is expected to register modest current value growth in Costa Rica in 2025. A clear trend is a shift towards products with a more natural positioning, as parents see such offerings as milder and safer. Consumers are also reluctant to veer away from trusted brands and are he ...

Herbal/traditional products is a sizeable product area in Costa Rica and is expected to register healthy current value growth in 2025. There is a long tradition of using natural medicines, with the knowledge being passed down through the generations, and there is a general belief among consumers tha ...

There is only expected to be a marginal increase in current value sales for vitamins in Costa Rica in 2025, with volume sales expected to fall. With consumers looking to cut spending, they cut back on vitamins, as they are not seen as essential and instead try to up their vitamin intake through diet ...

Digestive remedies is expected to register positive current value growth in Costa Rica in 2025. What is noticeable is that there is increasing focus on gut health and a focus on probiotics and that is driving a lot of the innovation. Consumers are also increasingly aware that poor nutritional choice ...

Consumer health is expected to register moderate current value growth in Costa Rica in 2025. While there is deflationary pressure in the economy as a whole, this has not really fed into prices for consumers health products, which are considered expensive, especially compared with neighbouring countr ...

Overall, analgesics is expected to register healthy current value growth in Costa Rica in 2025. However, value growth is dampened to an extent, as it is a product with high maturity and little innovation. While analgesics are used generally for pains and aches, increasing fitness activity is also dr ...

Sports nutrition is expected to register the highest current value growth of all consumer health products in 2025. Increasingly popular among bodybuilders, athletes, sports professionals and fitness enthusiasts, sports nutrition products are in high demand, supported by a growing fitness culture. Al ...

Weight management and wellbeing is expected to register marginal value growth in Costa Rica in 2025, with constant value sales falling. The sector is being impacted by the surging popularity of prescription GLP-1 weight loss injections, that help manage weight by reducing appetite and slowing digest ...

Wound care is expected to register both moderate current value and volume growth in Costa Rice in 2025. Increasing participation in sports and fitness activities support sales, as there is a higher incidence of minor injuries. While wound care is not considered a dynamic product area, there has been ...

Dietary supplements is expected to register healthy current value growth in Costa Rica in 2025. Dietary supplements are seen as a means of preventative care and have evolved significantly over the review period to include more effective and improved offerings. Social media has also played a role in ...

In 2025, cough, cold and allergy (hay fever) remedies in Costa Rica is expected to register moderate current value growth. Value growth is dampened somewhat by growing demand for generics and consumers also responding to price promotions. Combination products are expected to register the highest val ...