Drinking milk products in Kazakhstan reported strong gains in volume and value sales over 2025. A combination of factors are driving sales of drinking milk including economic development, urbanisation, and the shifting consumer preferences towards health, convenience, and functionality. More effecti ...

Baby food in Kazakhstan witnessed a steady increase in retail value sales over 2025. However, the category is stagnant in volume terms, which can be linked to post-pandemic effects and the declining birth rate in the country. Nonetheless, as the middle-class expands and incomes rise, there is increa ...

Yoghurt and sour milk products enjoyed robust retail vales sales in Kazakhstan, while volume sales are notably lower yet still positive. This dynamic is due to high unit prices supported by ongoing demand. Even as some consumers shift towards more affordable products, there is growing demand for hig ...

Dairy products and alternatives in Kazakhstan is enjoying steady volume growth in 2025, whilst value sales continue to see double-digit growth. The growth of the urban population is contributing to more frequent consumption of convenient and ready-to-eat dairy products and alternatives. Persistent i ...

Butter and spreads in Kazakhstan witnessed strong value growth in 2025, with a slight decline in volumes year on year. There is a clear shift in consumption from margarine to butter as living standards improve in the country. Consumers are increasingly choosing natural butter over margarines and spr ...

Cheese in Kazakhstan is enjoying steady volume growth in line with rising consumer demand, an expanded product range, and improved quality. Additionally, the active development of retail channels, including online stores, as well as effective marketing campaigns and increased attention to healthy li ...

Other dairy is seeing strong retail value sales in Kazakhstan in 2024, with retail volume also showing solid gains. One of the reasons behind this trend is the growing population in the country, as well as the fact that products such as cream, fromage frais and quark are staple items used in daily c ...