Plant-based milk is a relatively new category in Tunisia, with sales remaining negligible in 2024, despite signs of growing interest. Currently, all plant-based dairy products are imported and are only sold in modern grocery retailers or through e-commerce. The demand for plant-based milk is increas ...

Despite the rising cost of living, Tunisians were still prioritising chilled desserts, cream, fromage frais and quark in 2025. Chilled desserts are generally considered a preferred snack for kids, whilst cream is an important ingredient in Tunisian cuisine, with salty and sweet dishes often based on ...

Tunisia’s economic crisis has dampened the performance of dairy products and alternatives in 2025. Prices continued to rise amid persistent inflation, and this contributed to strong value growth during 2025. However, consumer demand has slowed for dairy products and alternatives due to weaker purcha ...

Butter and spreads in Tunisia witnessed moderate value growth in 2025, aided by rising demand for butter, which had suffered production shortages earlier in the review period. The supply of butter improved in 2025 with products becoming more widely available in both modern and traditional grocery re ...

Yoghurt and sour milk products in Tunisia witnessed strong double-digit value growth in 2025. Despite the economic crisis and weak purchasing power, consumer demand has remained robust for yoghurt and sour milk products. Price increases have dampened retail volume growth, but overall, the sector is ...

Cheese in Tunisia witnessed an uptick in retail volume sales over 2025, reflecting the ongoing demand for cheese products. Rising unit prices contributed to overall value growth as cheese prices continued to climb throughout the year 2025. Demand is still being affected by inflation, weaker consumer ...

Drinking milk products in Tunisia witnessed steady growth in 2025 following two challenging years in 2022 and 2023 when the market experienced a significant shortage of semi-skimmed shelf-stable milk. The situation was deemed critical in Tunisia since semi skimmed shelf stable milk accounts for the ...

Baby food sales in Tunisia witnessed a decline over 2025, reflecting the lower consumer demand for milk formula and dried baby food. The declining birth rate is a key factor driving declines. Recent price hikes in 2023 and 2024 have also encouraged the smuggling of milk formula and baby food product ...