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Tracking-as-a-ServiceSize, Share, and Outlook, H2-2025 Report-By Type (Platform-as-a-service (PaaS), Software-as-a-service (SaaS)), By Application (Retail, Manufacturing, E-commerce, Consumer electronics, Transportation, Distribution & Delivery, Healthcar

Publisher VPA Research
Published Sep 01, 2025
Length 170 Pages
SKU # VPA20332304

Description

Tracking-as-a-Service Market Outlook
The Tracking-as-a-Service Market size is expected to register a robust growth rate during the forecast period from 2025 to 2032. The Tracking-as-a-Service market is a thriving business that is poised to keep growing and presents potential growth opportunities for companies across the industry value chain.
The comprehensive market research report presents 12-year historic and forecast data on Tracking-as-a-Service segments across 22 countries from 2021 to 2032. Key segments in the report include By Type (Platform-as-a-service (PaaS), Software-as-a-service (SaaS)), By Application (Retail, Manufacturing, E-commerce, Consumer electronics, Transportation, Distribution & Delivery, Healthcare, Security, Others), By Enterprise Size (Small and Medium Enterprise, Large Enterprise), By Platform (Indoor, Outdoor). Over 70 tables and charts showcase findings from our latest survey report on Tracking-as-a-Service markets.

Tracking-as-a-Service Market Insights, 2025
The Tracking-as-a-Service Market is expanding with AI-driven geolocation intelligence, ML-powered real-time asset tracking, and blockchain-backed shipment verification. Companies such as Geotab, Samsara, and Verizon Connect are implementing deep learning-powered predictive logistics, AI-enhanced fleet monitoring, and cloud-native IoT-enabled supply chain visibility to enhance transportation, logistics, and workforce management. The demand for AI-powered smart geofencing, ML-driven anomaly detection in tracking data, and blockchain-backed digital twin tracking systems is reshaping security and operational efficiency. Additionally, AI-driven theft prevention algorithms, deep learning-enhanced RFID tracking accuracy, and cloud-native automated tracking notifications are driving the evolution of global tracking solutions..

Five Trends that will define global Tracking-as-a-Service market in 2025 and Beyond
A closer look at the multi-million market for Tracking-as-a-Service identifies rapidly shifting consumer preferences across categories. By focusing on growth and resilience, leading Tracking-as-a-Service companies are prioritizing their investments across categories, markets, and geographies. The report analyses the most important market trends shaping the new landscape to support better decisions for the long and short-term future. The impact of tariffs by the US administration also significantly impact the profitability of Tracking-as-a-Service vendors.

What are the biggest opportunities for growth in the Tracking-as-a-Service industry?
The Tracking-as-a-Service sector demonstrated remarkable resilience over the past year across developed and developing economies. Further, the market presents significant opportunities to leverage the existing momentum towards actions by 2032. On the other hand, recent macroeconomic developments including rising inflation and supply chain disruptions are putting pressure on companies. The chapter assists users to identify growth avenues and address business challenges to make informed commercial decisions with unique insights, data forecasts, and in-depth market analyses.

Tracking-as-a-Service Market Segment Insights
The Tracking-as-a-Service industry presents strong offers across categories. The analytical report offers forecasts of Tracking-as-a-Service industry performance across segments and countries. Key segments in the industry include- By Type (Platform-as-a-service (PaaS), Software-as-a-service (SaaS)), By Application (Retail, Manufacturing, E-commerce, Consumer electronics, Transportation, Distribution & Delivery, Healthcare, Security, Others), By Enterprise Size (Small and Medium Enterprise, Large Enterprise), By Platform (Indoor, Outdoor). The largest types, applications, and sales channels, fastest growing segments, and the key factors driving each of the categories are included in the report.
Forecasts of each segment across five regions are provided from 2021 through 2032 for Asia Pacific, North America, Europe, South America, Middle East, and African regions. In addition, Tracking-as-a-Service market size outlook is provided for 22 countries across these regions.

Market Value Chain
The chapter identifies potential companies and their operations across the global Tracking-as-a-Service industry ecosystem. It assists decision-makers in evaluating global Tracking-as-a-Service market fundamentals, market dynamics, and disruptive trends across the value chain segments.

Scenario Analysis and Forecasts
Strategic decision-making in the Tracking-as-a-Service industry is multi-faceted with the increased need for planning across scenarios. The report provides forecasts across three case scenarios- low growth, reference case, and high growth cases.

Asia Pacific Tracking-as-a-Service Market Analysis- A Promising Growth Arena for Business Expansion
As companies increasingly expand across promising Asia Pacific markets with over 4.5 billion population, the medium-to-long-term future remains robust. The presence of the fastest-growing economies such as China, India, Thailand, Indonesia, and Vietnam coupled with strengthening middle-class populations and rising disposable incomes drive the market. In particular, China and India are witnessing rapid shifts in consumer purchasing behavior. China is recovering steadily with optimistic forecasts for 2025. Further, Japanese and South Korean markets remain stable with most companies focusing on new product launches and diversification of sales channels.

The State of Europe Tracking-as-a-Service Industry 2025- Focus on Accelerating Competitiveness
As companies opt for an integrated agenda for competitiveness, the year 2025 presents optimistic scenarios for companies across the ecosystem. With signs of economic recovery across markets, companies are increasing their investments. Europe is one of the largest markets for Tracking-as-a-Service with demand from both Western Europe and Eastern European regions increasing over the medium to long-term future. Increasing omnichannel shopping amidst robust consumer demand for value purchases shapes the market outlook. The report analyses the key Tracking-as-a-Service market drivers and opportunities across Germany, France, the United Kingdom, Spain, Italy, Russia, and other Europe.

The US Tracking-as-a-Service market Insights- Vendors are exploring new opportunities within the US Tracking-as-a-Service industry.
Easing inflation coupled with strengthening consumer sentiment is encouraging aggressive actions from the US Tracking-as-a-Service companies. Market players consistently focusing on innovation and pursuing new ways to create value are set to excel in 2025. In addition, the Canadian and Mexican markets offer lucrative growth pockets for manufacturers and vendors. Focus on private-brand offerings and promotions, diversified sales channels, expansion into niche segments, adoption of advanced technologies, and sustainability are widely observed across the North American Tracking-as-a-Service market.

Latin American Tracking-as-a-Service market outlook rebounds in line with economic growth.
Underlying demand remains higher among urban consumers with an optimistic economic outlook across Brazil, Argentina, Chile, and other South and Central American countries. Increased consumer spending has been reported in Q1 -2025 and the prospects remain strong for rest of 2025. Aggressive ecosystem moves to create new sources of income are widely observed across markets in the region. Marketing activities focused on customer insights, operations, and support functions are quickly gaining business growth in the region.

Middle East and Africa Tracking-as-a-Service Markets- New Opportunities for Companies Harnessing Diversity
Rapid growth in burgeoning urban locations coupled with a young and fast-growing population base is attracting new investments in the Middle East and African Tracking-as-a-Service markets. Designing expansion and marketing strategies to cater to the local consumer base supports the market prospects. In addition to Nigeria, Algeria, South Africa, and other markets, steady growth markets in Ethiopia, Rwanda, Ghana, Tanzania, the Democratic Republic of Congo, and others present significant prospects for companies. On the other hand, Middle Eastern Tracking-as-a-Service markets including the UAE, Saudi Arabia, Qatar, and Oman continue to offer lucrative pockets of growth.

Competitive Landscape- How Tracking-as-a-Service companies outcompete in 2025?
The ability to respond quickly to evolving consumer preferences and adapt businesses to niche consumer segments remains a key growth factor. The report identifies the leading companies in the industry and provides their revenue for 2024. The market shares of each company are also included in the report. Further, business profiles, SWOT analysis, and financial analysis of each company are provided in detail. Key companies analyzed in the report include DataLogic S.P.A, Geotab, Impinj Inc, Infor Co., Midmark Co., Mojix Inc, Netreo Inc, PCCW Solutions, Stanley Black and Decker Inc, Zebra Technologies Corp.

Tracking-as-a-Service Market Segmentation
By Type
Platform-as-a-service (PaaS)
Software-as-a-service (SaaS)
By Application
Retail
Manufacturing
E-commerce
Consumer electronics
Transportation
Distribution & Delivery
Healthcare
Security
Others
By Enterprise Size
Small and Medium Enterprise
Large Enterprise
By Platform
Indoor
Outdoor

Leading Companies
DataLogic S.P.A
Geotab
Impinj Inc
Infor Co.
Midmark Co.
Mojix Inc
Netreo Inc
PCCW Solutions
Stanley Black and Decker Inc
Zebra Technologies Corp

Reasons to Buy the report
  • Make informed decisions through long and short-term forecasts across 22 countries and segments.
  • Evaluate market fundamentals, dynamics, and disrupting trends set to shape 2025 and beyond.
  • Gain a clear understanding of the competitive landscape, with product portfolio and growth strategies.
  • Get an integrated understanding of the entire market ecosystem and companies.
  • Stay ahead of the competition through plans for growth in a changing environment for your geographic expansion.
  • Assess the impact of advanced technologies and identify growth opportunities based on actionable data and insights.
  • Get free Excel spreadsheet and PPT versions along with the report PDF.
  • Table of Contents

    170 Pages
    1. Table of Contents
    List of Figures and Tables
    2. Executive Summary
    2.1 Key Highlights
    2.1.1 Tracking-as-a-Service Market Size Outlook, 2018-2024 and 2025-2032
    2.1.2 Largest Tracking-as-a-Service Market Types and Applications
    2.1.3 Fastest Growing Segments
    2.1.4 Potential Markets
    2.1.5 Market Concentration
    2.2 Market Scope and Segmentation
    2.2.1 Market Scope- Segments
    2.2.2 Market Scope- Countries
    2.2.3 Macroeconomic and Demographic Outlook
    2.2.4 Abbreviations
    2.2.5 Units and Currency Conversions
    3. Research Methodology
    3.1 Primary Research Surveys
    3.2 Secondary Data Sources
    3.3 Data Triangulation
    3.4 Forecast Methodology
    3.5 Assumptions and Limitations
    4. Introduction to Global Tracking-as-a-Service Market in 2025
    4.1 Industry Panorama
    4.2 Leading Companies Profiled in the Study
    4.3 Asia Pacific Markets offer Robust Market Prospects for New Entrants
    4.4 Market Dynamics
    4.4.1 Market Dynamics- Trends and Drivers
    4.4.2 Market Dynamics- Opportunities and Challenges
    4.5 Regional Analysis
    4.6 Porter’s Five Force Analysis
    4.6.1 Intensity of Competitive Rivalry
    4.6.2 Threat of New Entrants
    4.6.3 Threat of Substitutes
    4.6.4 Bargaining Power of Buyers
    4.6.5 Bargaining Power of Suppliers
    4.7 Tracking-as-a-Service Industry Value Chain Analysis
    4.7.1 Stage of Value Chain
    4.7.2 Key Activities of Companies
    4.7.3 Companies Included in Each Stage
    4.7.4 Key Insights
    5. Tracking-as-a-Service Market Outlook to 2032
    5.1 Market Size Forecast by Type, 2021-2024 and 2025-2032
    5.2 Market Size Forecast by Application, 2021-2024 and 2024-2032
    5.3 Market Size Forecast by Geography, 2021-2024 and 2024-2032
    By Type
    Platform-as-a-service (PaaS)
    Software-as-a-service (SaaS)
    By Application
    Retail
    Manufacturing
    E-commerce
    Consumer electronics
    Transportation
    Distribution & Delivery
    Healthcare
    Security
    Others
    By Enterprise Size
    Small and Medium Enterprise
    Large Enterprise
    By Platform
    Indoor
    Outdoor
    6. Global Tracking-as-a-Service Market Outlook across Growth Scenarios
    6.1 Low Growth Scenario
    6.2 Base/Reference Case
    6.3 High Growth Scenario
    6. North America Tracking-as-a-Service Market Size Outlook
    6.1 Key Market Statistics, 2024
    6.2 North America Tracking-as-a-Service Market Trends and Growth Opportunities
    6.2.1 North America Tracking-as-a-Service Market Outlook by Type
    6.2.2 North America Tracking-as-a-Service Market Outlook by Application
    6.3 North America Tracking-as-a-Service Market Outlook by Country
    6.3.1 The US Tracking-as-a-Service Market Outlook, 2021- 2032
    6.3.2 Canada Tracking-as-a-Service Market Outlook, 2021- 2032
    6.3.3 Mexico Tracking-as-a-Service Market Outlook, 2021- 2032
    7. Europe Tracking-as-a-Service Market Size Outlook
    7.1 Key Market Statistics, 2024
    7.2 Europe Tracking-as-a-Service Market Trends and Growth Opportunities
    7.2.1 Europe Tracking-as-a-Service Market Outlook by Type
    7.2.2 Europe Tracking-as-a-Service Market Outlook by Application
    7.3 Europe Tracking-as-a-Service Market Outlook by Country
    7.3.2 Germany Tracking-as-a-Service Market Outlook, 2021- 2032
    7.3.3 France Tracking-as-a-Service Market Outlook, 2021- 2032
    7.3.4 The UK Tracking-as-a-Service Market Outlook, 2021- 2032
    7.3.5 Spain Tracking-as-a-Service Market Outlook, 2021- 2032
    7.3.6 Italy Tracking-as-a-Service Market Outlook, 2021- 2032
    7.3.7 Russia Tracking-as-a-Service Market Outlook, 2021- 2032
    7.3.8 Rest of Europe Tracking-as-a-Service Market Outlook, 2021- 2032
    8. Asia Pacific Tracking-as-a-Service Market Size Outlook
    8.1 Key Market Statistics, 2024
    8.2 Asia Pacific Tracking-as-a-Service Market Trends and Growth Opportunities
    8.2.1 Asia Pacific Tracking-as-a-Service Market Outlook by Type
    8.2.2 Asia Pacific Tracking-as-a-Service Market Outlook by Application
    8.3 Asia Pacific Tracking-as-a-Service Market Outlook by Country
    8.3.1 China Tracking-as-a-Service Market Outlook, 2021- 2032
    8.3.2 India Tracking-as-a-Service Market Outlook, 2021- 2032
    8.3.3 Japan Tracking-as-a-Service Market Outlook, 2021- 2032
    8.3.4 South Korea Tracking-as-a-Service Market Outlook, 2021- 2032
    8.3.5 Australia Tracking-as-a-Service Market Outlook, 2021- 2032
    8.3.6 South East Asia Tracking-as-a-Service Market Outlook, 2021- 2032
    8.3.7 Rest of Asia Pacific Tracking-as-a-Service Market Outlook, 2021- 2032
    9. South America Tracking-as-a-Service Market Size Outlook
    9.1 Key Market Statistics, 2024
    9.2 South America Tracking-as-a-Service Market Trends and Growth Opportunities
    9.2.1 South America Tracking-as-a-Service Market Outlook by Type
    9.2.2 South America Tracking-as-a-Service Market Outlook by Application
    9.3 South America Tracking-as-a-Service Market Outlook by Country
    9.3.1 Brazil Tracking-as-a-Service Market Outlook, 2021- 2032
    9.3.2 Argentina Tracking-as-a-Service Market Outlook, 2021- 2032
    9.3.3 Rest of South and Central America Tracking-as-a-Service Market Outlook, 2021- 2032
    10. Middle East and Africa Tracking-as-a-Service Market Size Outlook
    10.1 Key Market Statistics, 2024
    10.2 Middle East and Africa Tracking-as-a-Service Market Trends and Growth Opportunities
    10.2.1 Middle East and Africa Tracking-as-a-Service Market Outlook by Type
    10.2.2 Middle East and Africa Tracking-as-a-Service Market Outlook by Application
    10.3 Middle East and Africa Tracking-as-a-Service Market Outlook by Country
    10.3.1 Saudi Arabia Tracking-as-a-Service Market Outlook, 2021- 2032
    10.3.2 The UAE Tracking-as-a-Service Market Outlook, 2021- 2032
    10.3.3 Rest of Middle East Tracking-as-a-Service Market Outlook, 2021- 2032
    10.3.4 South Africa Tracking-as-a-Service Market Outlook, 2021- 2032
    10.3.5 Egypt Tracking-as-a-Service Market Outlook, 2021- 2032
    10.3.6 Rest of Africa Tracking-as-a-Service Market Outlook, 2021- 2032
    11. Company Profiles
    11.1 Leading 10 Companies
    DataLogic S.P.A
    Geotab
    Impinj Inc
    Infor Co.
    Midmark Co.
    Mojix Inc
    Netreo Inc
    PCCW Solutions
    Stanley Black and Decker Inc
    Zebra Technologies Corp
    11.2 Overview
    11.3 Products and Services
    11.4 SWOT Profile
    12. Appendix
    12.1 Subscription Options
    12.2 Customization Options
    12.3 Publisher Details
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