Quartz Watch Market Size, Share, and Outlook, 2025 Report- By Type (Digital, Pointer, Automatic Quartz Watch, Optical Kinetic Energy Watch), Application (Women, Men), Distribution Channel (Hypermarkets and Supermarkets, Specialty Stores, Independent Retai

Quartz Watch Market Outlook

The global Quartz Watch market is expected to register a growth rate of 4.9% during the forecast period from $10.6 Billion in 2024 to $15.5 Billion in 2032. The Quartz Watch market is a thriving business that is poised to keep growing and presents potential growth opportunities for companies across the industry value chain.

The comprehensive market research report presents 12-year historic and forecast data on Quartz Watch segments across 22 countries from 2021 to 2032. Key segments in the report include By Type(Digital, Pointer, Automatic Quartz Watch, Optical Kinetic Energy Watch), Application (Women, Men), Distribution Channel (Hypermarkets and Supermarkets, Specialty Stores, Independent Retailers, Online). Over 70 tables and charts showcase findings from our latest survey report on Quartz Watch markets.

Quartz Watch Market Insights, 2025

A compelling driver in the quartz watch market is the consumer shift toward retro fashion aesthetics combined with demand for affordable luxury. Quartz watches offer precise timekeeping and low maintenance compared to mechanical watches, appealing to tech-savvy and style-conscious buyers who prioritize function without sacrificing design. Watchmakers like Casio and Seiko have revitalized their vintage quartz lines, such as the Casio F91W and Seiko 5 Sports series, which are gaining cult followings. Additionally, fashion brands like Daniel Wellington and MVMT continue leveraging minimalist quartz designs for millennials and Gen Z consumers who value affordability and brand image over intricate watch mechanics. The quartz movement also enables slimmer watch profiles and hybrid smartwatch integrations, such as Citizen’s Eco-Drive or Fossil’s hybrid models, further broadening market appeal.

Five Trends that will define global Quartz Watch market in 2025 and Beyond

A closer look at the multi-million global market for Quartz Watch identifies rapidly shifting consumer preferences across categories. By focusing on growth and resilience, leading Quartz Watch companies are prioritizing their investments across categories, markets, and geographies. The report analyses the most important market trends shaping the new landscape to support better decisions for the long and short-term future.

What are the biggest opportunities for growth in the Quartz Watch industry?

The Quartz Watch sector demonstrated remarkable resilience over the past year across developed and developing economies. Further, the market presents significant opportunities to leverage the existing momentum towards actions by 2030. On the other hand, recent macroeconomic developments including rising inflation and supply chain disruptions are putting pressure on companies. The chapter assists users to identify growth avenues and address business challenges to make informed commercial decisions with unique insights, data forecasts, and in-depth market analyses.

Quartz Watch Market Segment Insights

The Quartz Watch industry presents strong offers across categories. The analytical report offers forecasts of Quartz Watch industry performance across segments and countries. Key segments in the industry include- By Type(Digital, Pointer, Automatic Quartz Watch, Optical Kinetic Energy Watch), Application (Women, Men), Distribution Channel (Hypermarkets and Supermarkets, Specialty Stores, Independent Retailers, Online). The largest types, applications, and sales channels, fastest growing segments, and the key factors driving each of the categories are included in the report.

Forecasts of each segment across five regions are provided from 2021 through 2032 for Asia Pacific, North America, Europe, South America, Middle East, and African regions. In addition, Quartz Watch market size outlook is provided for 22 countries across these regions.

Market Value Chain

The chapter identifies potential companies and their operations across the global Quartz Watch industry ecosystem. It assists decision-makers in evaluating global Quartz Watch market fundamentals, market dynamics, and disruptive trends across the value chain segments.

Scenario Analysis and Forecasts

Strategic decision-making in the Quartz Watch industry is multi-faceted with the increased need for planning across scenarios. The report provides forecasts across three case scenarios- low growth, reference case, and high growth cases.

Asia Pacific Quartz Watch Market Analysis- A Promising Growth Arena for Business Expansion

As companies increasingly expand across promising Asia Pacific markets with a combined population of over 4.5 billion, the medium-to-long-term future remains robust. The presence of the fastest-growing economies such as China, India, Thailand, Indonesia, and Vietnam coupled with strengthening middle-class populations and rising disposable incomes drive the market. In particular, China and India are witnessing rapid shifts in consumer purchasing behavior. China is recovering steadily with optimistic forecasts for 2025. Further, Japanese and South Korean markets remain stable with most companies focusing on new product launches and diversification of sales channels.

The State of Europe Quartz Watch Industry 2025- Focus on Accelerating Competitiveness

As companies opt for an integrated agenda for competitiveness, the year 2025 presents optimistic scenarios for companies across the ecosystem. With signs of economic recovery across markets, companies are increasing their investments. Europe is one of the largest markets for Quartz Watch with demand from both Western Europe and Eastern European regions increasing over the medium to long-term future. Increasing omnichannel shopping amidst robust consumer demand for value purchases shapes the market outlook. The report analyses the key Quartz Watch market drivers and opportunities across Germany, France, the United Kingdom, Spain, Italy, Russia, and other Europe.

The US Quartz Watch market Insights- Executives are most excited about opportunities for the US Quartz Watch industry.

Easing inflation coupled with strengthening consumer sentiment is encouraging aggressive actions from the US Quartz Watch companies. Market players consistently focusing on innovation and pursuing new ways to create value are set to excel in 2025. In addition, the Canadian and Mexican markets offer lucrative growth pockets for manufacturers and vendors. Focus on private-brand offerings and promotions, diversified sales channels, expansion into niche segments, adoption of advanced technologies, and sustainability are widely observed across the North American Quartz Watch market.

Latin American Quartz Watch market outlook rebounds in line with economic growth.

Underlying demand remains higher among urban consumers with an optimistic economic outlook across Brazil, Argentina, Chile, and other South and Central American countries. Increased consumer spending has been reported since H2-2024 and the prospects remain strong for 2025. Aggressive ecosystem moves to create new sources of income are widely observed across markets in the region. Marketing activities focused on customer insights, operations, and support functions are quickly gaining business growth in the region.

Middle East and Africa Quartz Watch Markets- New Opportunities for Companies Harnessing Diversity

Rapid growth in burgeoning urban locations coupled with a young and fast-growing population base is attracting new investments in the Middle East and African Quartz Watch markets. Designing expansion and marketing strategies to cater to the local consumer base supports the market prospects. In addition to Nigeria, Algeria, South Africa, and other markets, steady growth markets in Ethiopia, Rwanda, Ghana, Tanzania, the Democratic Republic of Congo, and others present significant prospects for companies. On the other hand, Middle Eastern Quartz Watch markets including the UAE, Saudi Arabia, Qatar, and Oman continue to offer lucrative pockets of growth.

Competitive Landscape- How Quartz Watch companies outcompete in 2025?

The ability to respond quickly to evolving consumer preferences and adapt businesses to niche consumer segments remains a key growth factor. The report identifies the leading companies in the industry and provides their revenue for 2024. The market shares of each company are also included in the report. Further, business profiles, SWOT analysis, and financial analysis of each company are provided in detail. Key companies analyzed in the report include DAVOSA Watch Company Ltd., Montblanc-Simplo GmbH, Patek Philippe SA, EPOS Watch SA, Omega SA, Longines Watch Co. Francillon Ltd., Tissot SA, Casio Computer Co., Ltd., Montres Michel Herbelin SA, Rolex SA.

Quartz Watch Market Scope

Leading Segments

By Type

Digital

Pointer

Automatic Quartz Watch

Optical Kinetic Energy Watch

By Application

Women

Men

By Distribution Channel

Hypermarkets and Supermarkets

Specialty Stores

Independent Retailers

Online

Leading Companies

DAVOSA Watch Company Ltd.

Montblanc-Simplo GmbH

Patek Philippe SA

EPOS Watch SA

Omega SA

Longines Watch Co. Francillon Ltd.

Tissot SA

Casio Computer Co., Ltd.

Montres Michel Herbelin SA

Rolex SA

Geographies

North America- US, Canada, Mexico

Europe- Germany, France, UK, Spain, Italy, Nordics, BeNeLux, Others

Asia Pacific- China, India, Japan, South Korea, Australia, South East Asia, Others

Latin America- Brazil, Argentina, Others

Middle East and Africa- Saudi Arabia, UAE, Other Middle East, South Africa, Other Africa

Reasons to Buy the report

• Make informed decisions through long and short-term forecasts across 22 countries and segments.
• Evaluate market fundamentals, dynamics, and disrupting trends set to shape 2025 and beyond.
• Gain a clear understanding of the competitive landscape, with product portfolio and growth strategies.
• Get an integrated understanding of the entire market ecosystem and companies.
• Stay ahead of the competition through plans for growth in a changing environment for your geographic expansion.
• Assess the impact of advanced technologies and identify growth opportunities based on actionable data and insights.
• Get free Excel spreadsheet and PPT versions along with the report PDF.