Content Moderation Solutions Market: Current Analysis and Forecast (2021-2027)

Content Moderation Solutions Market: Current Analysis and Forecast (2021-2027)

The Content Moderation Solutions Market is expected to grow at a CAGR of 12% during the forecast period. Emerging number of social media companies and platform providers have initiated the implementation of content moderation. Government agencies across the globe are also focusing on maintaining appropriate online content to reduce public clashes and further provide real-time alerts to the companies and the solution providers are integrating technologies like artificial intelligence, machine learning, and more with content moderation solutions. Also, there has been significant growth in internet users globally. Moreover, data pack prices in the countries like India and China have reduced drastically in the past 3-4 years, resulting in a growing number of internet users. The content moderation solution monitor and scans user-generated content (UGC), based on a pre-defined set of rules, the solution ensures the brand reputation by constantly scanning the content posted by the customer across platforms. This helps in tracking the negative impact of the content on the brand image. The content can be evaluated with the help of five moderation types, pre-moderation, post-moderation, reactive moderation, automated moderation, automated moderation, and distributed moderation. The increase in internet accessibility and availability of smart devices are likely to create more UGC over the internet, an overwhelming majority of the people the uses internet get greatly influenced by it, which makes it very critical for companies to adopt content moderation tools. Along with the textual content, the content moderation tool also monitors images, videos, social media content, etc.

Insights Presented in the Report
"Amongst Component, Software Category Accounted For The Majority Share In The Market In 2020”

Based on component, the market is segmented into software and services. The Software segment is expected to hold the majority of the market during the forecast period owing to the size of data processing required, and ceaseless adoption of digital devices and the explosion of the Internet leading to the proliferation of content moderation solutions market.
"Amongst Deployment, The Cloud Segment Is Expected To Witness The Highest Cagr During The Forecast Period”

Based on deployment, the market is segmented into on-premises, and on the cloud. During the forecast period, the cloud segment is expected to capture the majority of the deployment market owing to various reasons the major being the cost-effectiveness of the cloud infrastructure and the sheer size of the data that is needed to be processed in the operations is very high, which makes the cloud infrastructure a reliable option for infrastructure implementation. Traditional support processes such as purchasing, sales, human resources, and accounting are already represented by SaaS solutions. The overwhelming majority of the solutions are commercially relevant. cloud is turning out to be a major driver of demand growth for the SaaS market. Availability of the cloud reduces the implementation cost of the software.
"Asia Pacific To Witness Significant Growth During The Forecast Period”

The Asia Pacific is a prominent region in the global content moderation solutions market and is expected to account for a substantial market share in 2020 with China and India being the key content moderation solutions market in this region. The Asia Pacific content moderation solutions market is expected to grow due to the large volume of data being generated each day. Also, the cost of smartphones and data packs are lowest in the world.

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• The study includes market sizing and forecasting analysis validated by authenticated key industry experts.
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• Detailed examination of drivers, restraints, key trends, and opportunities prevailing in the industry.
• The study comprehensively covers the market across different segments.
• Deep dive regional level analysis of the industry.