The UAE freeze-dried berries market size is projected to reach US$ 6.15 million by 2031 from US$ 3.61 million in 2024. The market is expected to register a CAGR of 7.9% during 2025-2031.
As manufacturers of freeze-dried berries are witnessing a massive demand in the UAE, they are expanding their operations in the country to cater to the rising demand and boost their revenues. For instance, Thailand-based 3 Seasons Holding, a manufacturer of freeze-dried fruits and vegetables, is looking to Dubai as a strategic entry point to expand its operations across the Middle East. Dubai is a strategic hub for trade in the Middle East, and there is a strong demand for freeze-dried fruits, including freeze-dried berries, in the country. The company plans to expand its operations in Dubai within the next two years, based on its announcement in October 2024. Similarly, yourharvest, a Switzerland-based company known for its dried fruit snacks, is targeting the Middle East, especially the UAE, Saudi Arabia, and Turkey, as the next step in its international expansion strategy. The company plans to expand its footprint across the Middle East amid the growing dried fruit demand. The company has a vast portfolio of freeze-dried berries, including blueberries, blackberries, bilberries, cranberries, elderberries, mulberries, lingonberries, raspberries, and strawberries.
In recent years, the UAE has witnessed a significant shift in consumer preferences toward healthier lifestyles, fueling a growing demand for nutritious snacking options. With the increasing awareness about the impact of diet on overall well-being, more consumers are opting for snacks that are low in sugar, free from artificial additives, and rich in natural ingredients. According to the International Diabetes Federation, 12.3% of the adult population in the UAE had diabetes in 2021. According to the World Obesity Federation, more than 17.8% of the adults in the UAE were obese, and 39.8% were overweight as of 2019. Due to the high prevalence of lifestyle diseases such as diabetes and obesity and their negative health implications, people are shifting toward healthy food that is tasty as well.
As awareness grows around lifestyle-related health issues such as diabetes and obesity, the demand for sugar-free fruit options in the UAE is rapidly increasing. Freeze-dried berries, with their naturally sweet taste and no added sugars, have become popular among individuals managing diabetes or those seeking healthier, sugar-free snacking alternatives.
Freeze-dried berries are also witnessing high demand among consumers seeking natural weight loss or weight management food products. Freeze-dried berries are naturally sweet and do not contain added sugar. A growing number of registered dietitians in Dubai suggest freeze-dried fruits as a healthy addition to balanced snacking habits. A nutrition expert practicing in Dubai Marina shared that individuals aiming to lose weight often find it challenging to manage sugar cravings. In such cases, she recommends freeze-dried options such as strawberries or mangoes, as they help curb those cravings without causing sharp blood sugar fluctuations, making them one of her preferred snack choices. Thus, the rising demand for healthy snacking options in the UAE is driving the growth of the freeze-dried berries market.
YallaYum, FreezeCrust, CrispyPlusSweets, Bancasa, dfduae, Kravez, Natierra, HapHug LLC, Tealyra, and Bonaf are among the key players operating in the UAE freeze-dried berries market.
The overall UAE freeze-dried berries market size has been derived using primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain more analytical insights into the topic. The participants of this process include industry experts such as VPs; business development managers; market intelligence managers; national sales managers; and external consultants, including valuation experts, research analysts, and key opinion leaders, specializing in the UAE freeze-dried berries market.
Reasons to buy
Progressive industry trends in the UAE freeze-dried berries market to help players develop effective long-term strategies
Business growth strategies adopted by developed and developing markets
Quantitative analysis of the UAE freeze-dried berries market from 2021 to 2031
Estimation of the demand for UAE freeze-dried berries across various industries
Porter's Five Forces analysis to illustrate the efficacy of buyers and suppliers operating in the industry to predict the market growth
Recent developments to understand the competitive market scenario and the demand for freeze-dried berries across the UAE
Market trends and outlook coupled with factors driving and restraining the growth of UAE freeze-dried berries market.
Decision-making process by understanding strategies that underpin commercial interest concerning the UAE freeze-dried berries market growth
The UAE freeze-dried berries market size at various nodes of market
Detailed overview and segmentation of the UAE freeze-dried berries market as well as its dynamics in the industry
The UAE freeze-dried berries market size in different regions with promising growth opportunities
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