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Air Care in Taiwan

Publisher Euromonitor International
Published Feb 13, 2025
Length 17 Pages
SKU # EP19634132

Description

Air care maintained solid retail volume and current value growth in Taiwan in 2024. An increasing number of consumers in the country have shifted focus to their own physical and psychological health. Even with shrinking purchasing power, more consumers have been willing to purchase products with clearer benefits for their personal wellbeing. Considering this consumption mindset, more products have been launched by key players and multiple new players in recent years, which has helped develop sal...

Euromonitor International's Air Care in Taiwan market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Air Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

17 Pages
Air Care in Taiwan
Euromonitor International
February 2025
List Of Contents And Tables
AIR CARE IN TAIWAN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Air care shows slightly faster growth in 2024, due to consumers’ interest in wellbeing
Liquid air fresheners continues its growth momentum in 2024
Stronger growth prevented by the fact that air care products are not regarded as daily essentials
PROSPECTS AND OPPORTUNITIES
Air care expected to maintain its increasing trend over the forecast period
Local brands will continue to account for the majority of share in air care
Retail e-commerce expected to gain further traction over the forecast period
CATEGORY DATA
Table 1 Sales of Air Care by Category: Value 2019-2024
Table 2 Sales of Air Care by Category: % Value Growth 2019-2024
Table 3 Sales of Air Care by Fragrance: Value Ranking 2022-2024
Table 4 NBO Company Shares of Air Care: % Value 2020-2024
Table 5 LBN Brand Shares of Air Care: % Value 2021-2024
Table 6 Forecast Sales of Air Care by Category: Value 2024-2029
Table 7 Forecast Sales of Air Care by Category: % Value Growth 2024-2029
HOME CARE IN TAIWAN
EXECUTIVE SUMMARY
Home care in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for home care?
MARKET INDICATORS
Table 8 Households 2019-2024
MARKET DATA
Table 9 Sales of Home Care by Category: Value 2019-2024
Table 10 Sales of Home Care by Category: % Value Growth 2019-2024
Table 11 NBO Company Shares of Home Care: % Value 2020-2024
Table 12 LBN Brand Shares of Home Care: % Value 2021-2024
Table 13 Penetration of Private Label in Home Care by Category: % Value 2019-2024
Table 14 Distribution of Home Care by Format: % Value 2019-2024
Table 15 Distribution of Home Care by Format and Category: % Value 2024
Table 16 Forecast Sales of Home Care by Category: Value 2024-2029
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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