Report cover image

North America Timothy Hay Market Size and Forecast (2021 - 2031) Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Type (Timothy Hay Bales, Timothy Hay Pellets, and Timothy Hay Cubes) and Application (Equine Feed, Cattle Feed, Rab

Publisher The Insight Partners
Published Oct 17, 2025
Length 145 Pages
SKU # TIP20887787

Description

The North American Timothy hay market is projected to grow significantly, reaching an estimated value of approximately US$ 2,257.67 million by 2031, up from US$ 1,763.56 million in 2024. This growth represents a compound annual growth rate (CAGR) of 3.6% from 2025 to 2031.

Executive Summary and Market Analysis

The increasing demand for Timothy hay in North America can be attributed to several factors, including a rise in pet ownership, a growing preference for natural and organic animal feed, and the surging popularity of equine sports and recreational riding. According to the American Pet Products Association (APPA), around 6 million households in the United States own small pets. This trend has led to a heightened awareness of the nutritional needs of these animals, thereby driving the demand for high-quality hay. Additionally, the equine sector is also experiencing a surge in demand for quality feed. The World Population Review indicates that the US had approximately 10.3 million horses in 2025, with horse owners increasingly opting for higher-quality forage like Timothy hay to address health concerns. Timothy hay is particularly beneficial for horses with metabolic disorders, such as insulin resistance or obesity, due to its high fiber and low-calorie content. The rising interest in equestrian sports, including show jumping and dressage, has further fueled the demand for premium equine feed.

Strategic Insights

Market Segmentation Analysis

The North American Timothy hay market can be segmented based on type and application.

Type: The market is divided into Timothy hay bales, Timothy hay pellets, and Timothy hay cubes. In 2024, the Timothy hay bales segment accounted for the largest market share.
Application: The market is also segmented into equine feed, cattle feed, rabbits, and other applications. The equine feed segment held the largest share in 2024, reflecting the strong demand from horse owners seeking quality nutrition for their animals.

Market Outlook

There is a notable increase in the demand for organic Timothy hay, driven by a preference for natural, chemical-free products among pet owners and equine caretakers. As consumers become more health-conscious, there is a significant shift towards organic options for pets, including small mammals like rabbits and guinea pigs, as well as horses. Organic Timothy hay is particularly valued for being free from pesticides, herbicides, and synthetic fertilizers, aligning with the growing consumer desire for environmentally sustainable and ethically produced food options. The rising awareness of the health risks associated with conventionally grown hay, which may contain harmful chemical residues, has led to an increased demand for organic pet feed. This trend reflects a broader movement towards clean, organic ingredients for pets, with many small pet owners willing to invest in premium products.

The demand for organic Timothy hay as equine feed is also on the rise, as horse owners seek high-quality natural feeds to enhance the health and well-being of their animals. Organic Timothy hay offers numerous benefits, including improved digestion, effective weight management, and a lower risk of metabolic disorders, which are prevalent among horses. As organic farming practices and certification processes become more accessible, the availability of organic Timothy hay is expected to increase, further driving demand for these premium products in both pet and equine feed markets.

Country Insights

The North American Timothy hay market is comprised of the US, Canada, and Mexico, with the US holding the largest market share in 2024. The United States is one of the leading global producers of Timothy hay, with major production states including Washington, Oregon, and Idaho. These regions benefit from optimal growing conditions and advanced agricultural techniques, ensuring a consistent supply of high-quality hay to meet both domestic and international demand. According to the US Department of Agriculture, the total hay production in the US is around 10 million tons annually, which includes Timothy hay. The increasing awareness of the health benefits associated with Timothy hay for small pets and equines is gaining traction across the nation. The US has a significant number of Timothy hay producers, supported by favorable climate conditions, and many of these producers are also engaged in the export and supply of Timothy hay globally.

Company Profiles

Key players in the North American Timothy hay market include Douliere Hay France SAS, Green Prairie International Inc, Standlee Premium Products LLC, SL Follen Co, Anderson Hay & Grain Co. Inc., M&C Hay LLC, Lucerne Farm, Cubeit Hay, Oxbow Animal Health, Old Manor Farm, Kaytee Products, Inc., Zabeel Feed, Ward Rugh Inc, Barr-Ag Ltd, and The Gombos Company, LLC, among others. These companies are employing various strategies such as expansion, product innovation, and mergers and acquisitions to enhance their product offerings and increase their market share.

Table of Contents

145 Pages
1. Introduction
1.1 Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Secondary Research
3.2 Primary Research
3.2.1 Hypothesis formulation:
3.2.2 Macroeconomic factor analysis:
3.2.3 Developing base number:
3.2.4 Data Triangulation:
3.2.5 Country-level data:
3.3 Assumptions and Limitations
4. North America Timothy Hay Market Landscape
4.1 Overview
4.2 Porters Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Competitive Rivalry
4.2.5 Availability of Substitutes
4.3 Ecosystem Analysis
4.3.1 Raw Material Suppliers
4.3.2 Manufacturers
4.3.3 Distributors/Suppliers
4.3.4 Application/End Users
4.3.5 List of Vendors in the Value Chain
4.4 Average Price Analysis, by Type, US$/Ton
5. North America Timothy Hay Market - Key Market Dynamics
5.1 North America Timothy Hay Market - Key Market Dynamics
5.2 Market Drivers
5.2.1 Increasing Demand for Timothy Hay as Equine Feed
5.2.2 Rising Pet Ownership of Rabbits and Small Animals
5.3 Market Restraints
5.3.1 Seasonal Variability in Timothy Hay Production
5.4 Market Opportunities
5.4.1 Increasing Awareness about Health Benefits Associated with Timothy Hay
5.5 Future Trends
5.5.1 Surging Demand for Organic Timothy Hay
5.6 Impact of Drivers and Restraints:
6. North America Timothy Hay Market Analysis
6.1 North America Timothy Hay Market Volume (Kilo Tons), 2021-2031
6.2 North America Timothy Hay Market Volume Forecast and Analysis (Kilo Tons)
6.3 North America Timothy Hay Market Revenue (US$ Million), 2024-2031
6.4 North America Timothy Hay Market Forecast and Analysis
7. North America Timothy Hay Market Volume and Revenue Analysis - by Type
7.1 Timothy Hay Bales
7.1.1 Overview
7.1.2 Timothy Hay Bales: North America Timothy Hay Market - Volume and Forecast, 2021-2031 (Kilo Tons)
7.1.3 Timothy Hay Bales: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million)
7.2 Timothy Hay Pellets
7.2.1 Overview
7.2.2 Timothy Hay Pellets: North America Timothy Hay Market - Volume and Forecast, 2021-2031 (Kilo Tons)
7.2.3 Timothy Hay Pellets: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million)
7.3 Timothy Hay Cubes
7.3.1 Overview
7.3.2 Timothy Hay Cubes: North America Timothy Hay Market - Volume and Forecast, 2021-2031 (Kilo Tons)
7.3.3 Timothy Hay Cubes: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million)
8. North America Timothy Hay Market Revenue Analysis - by Application
8.1 Equine Feed
8.1.1 Overview
8.1.2 Equine Feed: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million)
8.2 Cattle Feed
8.2.1 Overview
8.2.2 Cattle Feed: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million)
8.3 Rabbits
8.3.1 Overview
8.3.2 Rabbits: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million)
8.4 Others
8.4.1 Overview
8.4.2 Others: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million)
9. North America Timothy Hay Market - Country Analysis
9.1 North America
9.1.1 North America Timothy Hay Market Revenue and Forecast and Analysis - by Country
9.1.1.1 North America Timothy Hay Market Volume and Forecast and Analysis - by Country
9.1.1.2 North America Timothy Hay Market Revenue and Forecast and Analysis - by Country
9.1.1.3 United States: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million)
9.1.1.3.1 United States: North America Timothy Hay Market Share - by Type
9.1.1.3.2 United States: North America Timothy Hay Market Share - by Application
9.1.1.4 Canada: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million)
9.1.1.4.1 Canada: North America Timothy Hay Market Share - by Type
9.1.1.4.2 Canada: North America Timothy Hay Market Share - by Application
9.1.1.5 Mexico: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million)
9.1.1.5.1 Mexico: North America Timothy Hay Market Share - by Type
9.1.1.5.2 Mexico: North America Timothy Hay Market Share - by Application
10. Competitive Landscape
10.1 Heat Map Analysis by Key Players
11. Company Profiles
11.1 Douliere Hay France SAS
11.1.1 Key Facts
11.1.2 Business Description
11.1.3 Products and Services
11.1.4 Financial Overview
11.1.5 SWOT Analysis
11.1.6 Key Developments
11.2 Green Prairie International Inc
11.2.1 Key Facts
11.2.2 Business Description
11.2.3 Products and Services
11.2.4 Financial Overview
11.2.5 SWOT Analysis
11.2.6 Key Developments
11.3 Standlee Premium Products LLC
11.3.1 Key Facts
11.3.2 Business Description
11.3.3 Products and Services
11.3.4 Financial Overview
11.3.5 SWOT Analysis
11.3.6 Key Developments
11.4 SL Follen Co
11.4.1 Key Facts
11.4.2 Business Description
11.4.3 Products and Services
11.4.4 Financial Overview
11.4.5 SWOT Analysis
11.4.6 Key Developments
11.5 Anderson Hay & Grain Co. Inc.
11.5.1 Key Facts
11.5.2 Business Description
11.5.3 Products and Services
11.5.4 Financial Overview
11.5.5 SWOT Analysis
11.5.6 Key Developments
11.6 M&C Hay LLC
11.6.1 Key Facts
11.6.2 Business Description
11.6.3 Products and Services
11.6.4 Financial Overview
11.6.5 SWOT Analysis
11.6.6 Key Developments
11.7 Lucerne Farm
11.7.1 Key Facts
11.7.2 Business Description
11.7.3 Products and Services
11.7.4 Financial Overview
11.7.5 SWOT Analysis
11.7.6 Key Developments
11.8 Cubeit Hay
11.8.1 Key Facts
11.8.2 Business Description
11.8.3 Products and Services
11.8.4 Financial Overview
11.8.5 SWOT Analysis
11.8.6 Key Developments
11.9 Oxbow Animal Health
11.9.1 Key Facts
11.9.2 Business Description
11.9.3 Products and Services
11.9.4 Financial Overview
11.9.5 SWOT Analysis
11.9.6 Key Developments
11.10 Old Manor Farm
11.10.1 Key Facts
11.10.2 Business Description
11.10.3 Products and Services
11.10.4 Financial Overview
11.10.5 SWOT Analysis
11.10.6 Key Developments
11.11 Kaytee Products, Inc.
11.11.1 Key Facts
11.11.2 Business Description
11.11.3 Products and Services
11.11.4 Financial Overview
11.11.5 SWOT Analysis
11.11.6 Key Developments
11.12 Zabeel Feed
11.12.1 Key Facts
11.12.2 Business Description
11.12.3 Products and Services
11.12.4 Financial Overview
11.12.5 SWOT Analysis
11.12.6 Key Developments
11.13 Ward Rugh Inc
11.13.1 Key Facts
11.13.2 Business Description
11.13.3 Products and Services
11.13.4 Financial Overview
11.13.5 SWOT Analysis
11.13.6 Key Developments
11.14 Barr-Ag Ltd
11.14.1 Key Facts
11.14.2 Business Description
11.14.3 Products and Services
11.14.4 Financial Overview
11.14.5 SWOT Analysis
11.14.6 Key Developments
11.15 The Gombos Company, LLC
11.15.1 Key Facts
11.15.2 Business Description
11.15.3 Products and Services
11.15.4 Financial Overview
11.15.5 SWOT Analysis
11.15.6 Key Developments
12. Appendix
12.1 About The Insight Partners
LIST OF TABLES
Table 1. North America Timothy Hay Market Segmentation
Table 2. List of Vendors
Table 3. Average Price Analysis, by Type, US$/Ton
Table 4. North America Timothy Hay Market - Volume and Forecast, 2021-2031 (Kilo Tons)
Table 5. North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million)
Table 6. North America Timothy Hay Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by Type
Table 7. North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Type
Table 8. North America Timothy Hay Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by Application
Table 9. North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Application
Table 10. North America Timothy Hay Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by
Table 11. North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million) - by
Table 12. North America Timothy Hay Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by Country
Table 13. North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Country
Table 14. United States: North America Timothy Hay Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by Type
Table 15. United States: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Type
Table 16. United States: North America Timothy Hay Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by
Table 17. United States: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Application
Table 18. Canada: North America Timothy Hay Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by Type
Table 19. Canada: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Type
Table 20. Canada: North America Timothy Hay Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by
Table 21. Canada: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Application
Table 22. Mexico: North America Timothy Hay Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by Type
Table 23. Mexico: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Type
Table 24. Mexico: North America Timothy Hay Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by
Table 25. Mexico: North America Timothy Hay Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Application
Table 26. Heat Map Analysis by Key Players
LIST OF FIGURES
Figure 1. North America Timothy Hay Market Segmentation – Country
Figure 2. Porters Five Forces Analysis
Figure 3. Ecosystem: Timothy Hay Market
Figure 4. Impact Analysis of Drivers and Restraints
Figure 5. North America Timothy Hay Market Volume (Kilo Tons), 2021–2031
Figure 6. North America Timothy Hay Market Revenue (US$ Million), 2024–2031
Figure 7. North America Timothy Hay Market Share (%) – Type, 2024 and 2031
Figure 8. Timothy Hay Bales: North America Timothy Hay Market – Volume and Forecast, 2021–2031 (Kilo Tons)
Figure 9. Timothy Hay Bales: North America Timothy Hay Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 10. Timothy Hay Pellets: North America Timothy Hay Market – Volume and Forecast, 2021–2031 (Kilo Tons)
Figure 11. Timothy Hay Pellets: North America Timothy Hay Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 12. Timothy Hay Cubes: North America Timothy Hay Market – Volume and Forecast, 2021–2031 (Kilo Tons)
Figure 13. Timothy Hay Cubes: North America Timothy Hay Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 14. North America Timothy Hay Market Share (%) – Application, 2024 and 2031
Figure 15. Equine Feed: North America Timothy Hay Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 16. Cattle Feed: North America Timothy Hay Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 17. Rabbits: North America Timothy Hay Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 18. Others: North America Timothy Hay Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 19. North America Timothy Hay Market Breakdown by Key Countries, 2024 and 2031 (%)
Figure 20. United States: North America Timothy Hay Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 21. Canada: North America Timothy Hay Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 22. Mexico: North America Timothy Hay Market – Revenue and Forecast, 2021–2031 (US$ Million)

Pricing

Currency Rates
How Do Licenses Work?

How Do Licenses Work?

The primary function of a report license is to define how many people within a company are authorized to use the purchased report. This is separate to how a report might be delivered. Unless specifically identified otherwise, the purchase option is Single User. Below is a helpful description of that license, along with a sampling of others most commonly offered.

  • This license allows only one user to have access to and to use/read the report. It is not one user at a time or one user group; it is an individual who will be reading and utilizing the report.

  • This license allows for the entire purchasing company to read and use the report. This is the license level that would allow for a report to be placed on an internal company shared drive for access by all employees of that direct company. This license does not extend to parent or sister company use.

  • This license is designed to allow an entire department within a company full access to a report. The departmental license is a great option for companies that have more than one location and the department is spread out all over the country/world

  • This license is for companies that have one location where they want the report to be accessible by all employees within that physical location.

  • This is the most flexible of the licensing options. Some publishers will allow you to get a license for a preset number of people (typically 5). These licenses are ideal for small work groups.

License options are at the discretion of each publisher. As such, not all licenses indicated above are available for every product. If you are uncertain of the best license for your needs or would like a license that is not proactively available, please contact us and we will be happy to assist.

Request A Sample
Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
Chat Now
Contact Us