Poland Waffles & Wafers Market- Trend Analysis & Forecasts
Description
Poland Waffles & Wafers Market Overview:
Poland’s waffles & wafers market was US$ ** million in 2024 and is set to grow at **% CAGR during 2025–2030, with wafers accounting for nearly **% of 2024 segment sales. Production reached ** thousand tonnes in 2024 (up **% YoY), while domestic consumption hit ** thousand tonnes; packaged, on-the-go formats and ready-to-eat waffles are expanding through convenience and online channels growing **% YoY.
Primary Areas/ Elements of Research & Analysis
The report provides comprehensive and valuable insights into the supply and demand dynamics of the Poland’s waffles & wafers market. Below are the variables considered and analyzed in the report:
• Supply-demand trends, market growth, and trade
• Market structure, conduct, and performance analysis
• Historical and forecasted market size (volume & value)
• Trade analysis (export & import), including key partners, quantities, values, and price trends
• Supply chain mapping, pricing, and regulatory framework
• Competitive landscape profiling of key players
• Factors influencing market performance, including sustainability trends
Market Growth Factors
Growth is propelled by urban lifestyles where **% of consumers are city-based, private label output at **% of production, and product innovation such as protein-enriched and vegan variants that saw **% higher uptake in 2024. Household spend on packaged foods rose **% in 2023, while EU market access and exports topping US$ ** million in 2023 (≈5% annual growth) reinforce momentum.
Market Restraints & Challenges
Input cost swings for wheat, sugar, and dairy fluctuated **% in 2024, compressing margins; a 2023 sugar tax added up to **% to retail prices. Rising competition from Western European imports, post-Brexit export frictions to the UK, and higher energy/logistics costs weigh on profitability, while reformulation to meet health goals requires elevated R&D and packaging investments.
Market Segmentation
By type, wafers held **% of 2024 sales versus waffles at **%; chocolate flavors led with **% share, followed by vanilla/hazelnut/fruit, as niche flavors like matcha and salted caramel accelerate from a small base. Single-serve packs captured **% of sales, supermarkets/hypermarkets about **%, and online channels expanded at **% in 2024, aided by seasonal campaigns and limited editions.
Competitive Landscape
The top five players controlled **% of the market in 2024, with multinational and local brands (e.g., Lotte Wedel, Colian, Nestlé Polska, Ferrero, Mondelez) intensifying premiumization that lifted retail value of premium waffles by **%. Private labels grew in discounters like Biedronka and Lidl, while sustainability moves (recyclable packs) and influencer-led digital campaigns deepened reach across millennials and Gen Z.
Outlook
By 2030, market value is projected near US$ ** million at a **% CAGR, supported by exports that reached US$ ** million in 2024 (up **% YoY) to Germany, the UK, and the Czech Republic; imports of US$ ** million from Germany, the Netherlands, and Belgium complement premium niches. Poland’s central logistics and automation upgrades position it to remain a net exporter with resilient, healthier, and premium portfolios through 2030.
Scope of the Report:
• Historical Years: 2018-2023
• Base Year: 2024
• Forecast Period: 2025-2030
• Units: Value (US$ Million) and Volume (Thousand Tonnes)
• Segments Covered:
By Product Type (Plain & Filled)
By Flavor (Plain, Chocolate, Vanilla, and Others)
By Packaging (Single-serve Packs and Family Packs)
By Distribution Channel (Online Channels and Offline Channels)
By Sales (Domestic Sales and Imports/ Exports)
• Companies Profiled: The market players include, Lotte Wedel Sp. z o.o., Colian Holding S.A., Kupiec Sp. z o.o., Tago Przedsiębiorstwo Cukiernicze, Nestlé Polska S.A., Ferrero Polska Sp. z o.o., Mondelez Polska Production Sp. z o.o., LOTTE Wedel Polska, Vobro Confectionery Factory, Dr Gerard Sp. z o.o., and Others.
Please note: It will take 4-5 business days to deliver the report upon receipt the order.
Poland’s waffles & wafers market was US$ ** million in 2024 and is set to grow at **% CAGR during 2025–2030, with wafers accounting for nearly **% of 2024 segment sales. Production reached ** thousand tonnes in 2024 (up **% YoY), while domestic consumption hit ** thousand tonnes; packaged, on-the-go formats and ready-to-eat waffles are expanding through convenience and online channels growing **% YoY.
Primary Areas/ Elements of Research & Analysis
The report provides comprehensive and valuable insights into the supply and demand dynamics of the Poland’s waffles & wafers market. Below are the variables considered and analyzed in the report:
• Supply-demand trends, market growth, and trade
• Market structure, conduct, and performance analysis
• Historical and forecasted market size (volume & value)
• Trade analysis (export & import), including key partners, quantities, values, and price trends
• Supply chain mapping, pricing, and regulatory framework
• Competitive landscape profiling of key players
• Factors influencing market performance, including sustainability trends
Market Growth Factors
Growth is propelled by urban lifestyles where **% of consumers are city-based, private label output at **% of production, and product innovation such as protein-enriched and vegan variants that saw **% higher uptake in 2024. Household spend on packaged foods rose **% in 2023, while EU market access and exports topping US$ ** million in 2023 (≈5% annual growth) reinforce momentum.
Market Restraints & Challenges
Input cost swings for wheat, sugar, and dairy fluctuated **% in 2024, compressing margins; a 2023 sugar tax added up to **% to retail prices. Rising competition from Western European imports, post-Brexit export frictions to the UK, and higher energy/logistics costs weigh on profitability, while reformulation to meet health goals requires elevated R&D and packaging investments.
Market Segmentation
By type, wafers held **% of 2024 sales versus waffles at **%; chocolate flavors led with **% share, followed by vanilla/hazelnut/fruit, as niche flavors like matcha and salted caramel accelerate from a small base. Single-serve packs captured **% of sales, supermarkets/hypermarkets about **%, and online channels expanded at **% in 2024, aided by seasonal campaigns and limited editions.
Competitive Landscape
The top five players controlled **% of the market in 2024, with multinational and local brands (e.g., Lotte Wedel, Colian, Nestlé Polska, Ferrero, Mondelez) intensifying premiumization that lifted retail value of premium waffles by **%. Private labels grew in discounters like Biedronka and Lidl, while sustainability moves (recyclable packs) and influencer-led digital campaigns deepened reach across millennials and Gen Z.
Outlook
By 2030, market value is projected near US$ ** million at a **% CAGR, supported by exports that reached US$ ** million in 2024 (up **% YoY) to Germany, the UK, and the Czech Republic; imports of US$ ** million from Germany, the Netherlands, and Belgium complement premium niches. Poland’s central logistics and automation upgrades position it to remain a net exporter with resilient, healthier, and premium portfolios through 2030.
Scope of the Report:
• Historical Years: 2018-2023
• Base Year: 2024
• Forecast Period: 2025-2030
• Units: Value (US$ Million) and Volume (Thousand Tonnes)
• Segments Covered:
By Product Type (Plain & Filled)
By Flavor (Plain, Chocolate, Vanilla, and Others)
By Packaging (Single-serve Packs and Family Packs)
By Distribution Channel (Online Channels and Offline Channels)
By Sales (Domestic Sales and Imports/ Exports)
• Companies Profiled: The market players include, Lotte Wedel Sp. z o.o., Colian Holding S.A., Kupiec Sp. z o.o., Tago Przedsiębiorstwo Cukiernicze, Nestlé Polska S.A., Ferrero Polska Sp. z o.o., Mondelez Polska Production Sp. z o.o., LOTTE Wedel Polska, Vobro Confectionery Factory, Dr Gerard Sp. z o.o., and Others.
Please note: It will take 4-5 business days to deliver the report upon receipt the order.
Table of Contents
126 Pages
- 1. Executive Summary
- 2. Introduction
- 2.1. Objectives & Scope of the Study
- 2.2. Definitions & Economic Importance
- 2.3. Research Methodology
- 2.4. Factors and Decision Matrix Analysis
- 2.5. Limitations & Challenges
- 3. Product/ Market Overview
- 3.1. Product Importance
- 3.2. Global Vs. Poland Waffles & Wafers Market Comparison
- 3.3. Manufacturing, Processing & Grading
- 3.4. Regulatory Analysis
- 4. Poland: Country Profile
- 5. Poland Waffles & Wafers Market Growth Factors Analysis
- 5.1. Drivers and Restraints Analysis
- 5.2. Challenges and Opportunities Analysis
- 5.3. Poland Waffles & Wafers Industry SWOT Analysis
- 5.4. Poland Waffles & Wafers Market PESTEL Analysis
- 5.5. Poland Waffles & Wafers Market Porter's Five Forces analysis
- 6. Poland Waffles & Wafers Market: Supply Analysis
- 6.1. Poland Waffles & Wafers Production Trend Analysis
- 7. Poland Waffles & Wafers Market: Demand Analysis
- 7.1. Domestic Consumption
- 7.2. Export/ Import Demand
- 7.3. Waffles & Wafers Supply Chain Analysis
- 7.4. Waffles & Wafers Product Variants
- 8. Poland Waffles & Wafers Market: Segment Analysis
- 8.1. Poland Waffles & Wafers Market, by Type
- 8.1.1. Plain
- 8.1.2. Filled
- 8.2. Poland Waffles & Wafers Market, by Flavor
- 8.2.1. Plain
- 8.2.2. Chocolate
- 8.2.3. Vanilla
- 8.2.4. Others
- 8.3. Poland Waffles & Wafers Market, by Packaging
- 8.3.1. Single-serve Packs
- 8.3.2. Family Packs
- 8.4. Poland Waffles & Wafers Market, by Distribution Channel
- 8.4.1. Online Channels
- 8.4.2. Offline Channels
- 8.5. Poland Waffles & Wafers Market, by Sales
- 8.5.1. Domestic Sales
- 8.5.2. Imports/Exports
- 9. Poland Waffles & Wafers Market: Trade (Export & Import) Analysis
- 9.1. Waffles & Wafers Import & Export Trend Analysis
- 9.2. Top 5 Export Destinations for Poland Waffles & Wafers
- 9.2. Top 5 Import Origins for Poland Waffles & Wafers
- 10. Poland Waffles & Wafers Market: Price Trend Analysis
- 10.1. Domestic Price Analysis
- 10.2. Trade Price Trend
- 10.3. Price Seasonality & Price Pattern Analysis
- 10.4. Price Events Analysis
- 11. Competitive Analysis
- 11.1. Poland Waffles & Wafers Market Mapping
- 11.1.1. List of Key Countries Exporting Waffles & Wafers to Poland
- 11.1.2. List of Key Companies Exporting & Importing Waffles & Wafers from/to Poland
- 11.2. Company Profiles
- 11.2.1. Lotte Wedel Sp. z o.o.
- 11.2.2. Colian Holding S.A.
- 11.2.3. Kupiec Sp. z o.o.
- 11.2.4. Tago Przedsiębiorstwo Cukiernicze
- 11.2.5. Nestlé Polska S.A.
- 11.2.6. Ferrero Polska Sp. z o.o.
- 11.2.7. Mondelez Polska Production Sp. z o.o.
- 11.2.8. LOTTE Wedel Polska
- 11.2.9. Vobro Confectionery Factory
- 11.2.10. Dr Gerard Sp. z o.o.
- 12. Conclusion
- 13. Appendix
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