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The Professional Learning Market, 2023-2026

Publisher Simba Information – Reports
Published Dec 04, 2025
Length 51 Pages
SKU # CURP20630607

Description

The Professional Learning Market, 2023-2026

US demand for PreK–12 professional learning is projected to increase 3.9% annually toreach $6.5 billion in 2030, driven by sustained state and district investments ininstructional improvement, compliance requirements, and expansion of curriculum-aligned and data-integrated professional learning solutions. Growth reflects steadyunderlying demand and structural shifts in delivery models rather than cyclical stimulus-driven spending.

This report analyzes the US PreK–12 professional learning market by funding source,provider type, delivery model, and long-term forecast scenario. Market demand ispresented in US dollars, including a 2022–2023 market baseline of $5.99 billion andprojections through  2035.

Sales by Funding Source Are Presented For:
  • Federal funding streams
  • State-level programs
  • District budgets and local allocations
  • Individual educator spending
Sales by Provider / Competitive Segment Are Presented For:
  • Curriculum-aligned content providers
  • Professional learning platforms
  • Technology-based and hybrid providers
  • Specialized and niche providers
Sales by Delivery and Solution Model Are Presented For:
  • Embedded professional learning integrated within instructional materials and
    • platforms
  • AI-enabled professional learning solutions
  • Credential-based professional learning and microcredential pathways
  • Analytics-enabled professional learning supporting implementation fidelity and
    • instructional improvement
Geographic ScopeDemand is presented for the United States .

Report Coverage

The report provides historical market context, demand estimates for 2022–2023, andforecasts through 2035, including scenario-based outlooks to 2035. It examines marketdrivers, state and district policy influences, funding conditions, provider strategies,delivery-model evolution, and changes in adoption patterns linked to curriculumintegration, analytics, and technology-enabled professional learning.

Methodology

Findings are based on Simba Information’s ongoing market surveillance, interviews withstate and district officials, financial disclosures from public providers, analysis of stateand federal education data, and review of instructional materials, professional learningproducts, and procurement trends.

Report Scope

This report analyzes the scope, size, and growth of the US PreK–12 professionallearning market, including key trends shaping funding sources, provider segments,delivery models, and long-term demand. Historical market data are provided for 2022and 2023, with forecasts through 2035, supplemented by scenario-based outlooks to2035. Data are presented in US dollars. The study also includes an analysis of majorindustry participants and competitive positioning across curriculum-aligned providers,professional learning platforms, technology-based entrants, and specialized serviceproviders.

Table of Contents

51 Pages
METHODOLOGY
EXECUTIVE SUMMARY
CHAPTER 1: MARKET OVERVIEW AND KEY FINDINGS
2023-2024 FUNDING AND POLICY ENVIRONMENT
MARKET DRIVERS AND FORECAST BASELINE
Table 1-1. Simba Information Professional Learning, 2022 – 2026 (billion dollars & %CAGR)
STRUCTURAL DYNAMICS: FROM TRAINING TO CONTINUOUS IMPROVEMENT
KEY MARKET FINDINGS
Sustained Growth Amid Fiscal Tightening
The Rise of Embedded Professional Learning
Workforce and Retention Pressures Drive Investment
Data, Engagement, and Accountability
Technology as a Catalyst for Instructional Change
Policy Realignment and Market Uncertainty
MARKET OUTLOOK
Integration and Ecosystem Design
AI-Enabled Personalization
Evidence-Based Accountability
CHAPTER 2: MARKET SEGMENTATION AND STRUCTURE (2025–2030)
FEDERAL SEGMENT
Table 2-1. Federal Segment Snapshot, 2022 – 2026
STATE SEGMENT
Table 2-2. State Segment Growth Indicators, 2022 – 2026
DISTRICT AND LOCAL SEGMENT
Table 2-3. District and Local Segment Trends, 2022 – 2026
INDIVIDUAL EDUCATOR SEGMENT
Table 2-4. Individual Educator Segment Trends, 2022 – 2026
MARKET INTEGRATION AND STRUCTURAL SHIFTS
Table 2-5. Cross-Segment Integration Dynamics
CHAPTER 3: COMPETITIVE LANDSCAPE AND MERGERS & ACQUISITIONS (2023–2030)
MARKET STRUCTURE AND COMPETITIVE DYNAMICS
ii December 2025 © Simba Information
Table 3-1. Market Share by Competitive Focus, 2025 – 2030
LEADING PROVIDERS
Table 3-2. Leading Providers and Strategic Focus, 2024 – 2030
Strategic Themes Shaping Competition
MERGERS, ACQUISITIONS, AND PARTNERSHIPS (2023–2025)
Table 3-3. Mergers & Acquisitions, 2023 – 2025
COMPETITIVE OUTLOOK (2025–2030)
Table 3-4. Competitive Outlook, 2025 – 2030
CHAPTER 4: MARKET DRIVERS AND TRENDS (2025–2030)
CORE MARKET DRIVERS
Policy and Funding Landscape
Institutional Modernization and Technology Infrastructure
Teacher Workforce and Retention
Data-Driven Decision Making
EMERGING TRENDS SHAPING 2025–2030
AI Integration and Personalized Learning
Credentialing and Career Pathways
Equity, Inclusion, and Teacher Wellness
Embedded Professional Learning in Teaching Tools
STRATEGIC IMPLICATIONS FOR VENDORS AND STAKEHOLDERS
QUANTITATIVE OUTLOOK
Table 4-1. Projected Growth and Adoption Trends in the US Professional Learning Market, 2024 – 2030
CONCLUSION
CHAPTER 5: MARKET OUTLOOK AND FORECAST (2025–2030)
GROWTH BY MARKET SEGMENT
Integrated Ecosystem Providers
Dedicated PL Platforms
Technology and Hybrid Entrants
Niche and Specialized Providers
Funding and Policy Outlook
CONCLUSION
CHAPTER 6: STRATEGIC OUTLOOK (2025–2035)
MARKET EVOLUTION AND LONG-TERM SCENARIOS
Baseline Scenario: Sustained Integration (2025–2035)
Key Dynamics:
Table 6-1. Baseline Market Outlook, 2025 – 2035
OPTIMISTIC SCENARIO: AI ACCELERATION AND POLICY ALIGNMENT

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