Protein Crisps Market Size, Share, Trends, Industry Analysis Report: By Product, Application (Sports Nutrition, Weight Management, and Others), Distribution Channel, and Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa)

The protein crisps market size is expected to reach USD 3,663.75 million by 2034, according to a new study by Polaris Market Research. The report “Protein Crisps Market, By Product, Application (Sports Nutrition, Weight Management, and Others), Distribution Channel, and Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) – Market Forecast, 2025–2034” gives a detailed insight into current market dynamics and provides analysis on future market growth.

Protein crisps are crunchy snacks made from high-protein ingredients such as whey or plant-based proteins, designed to provide a nutritious and convenient alternative to traditional chips.

Individuals nowadays have adopted vegan and plant-based diets for ethical, environmental, or health reasons. Consequently, there’s been an increased demand for plant-based protein sources, and protein crisps made from ingredients such as peas, beans, and lentils are an excellent option. These crisps provide a crunchy snack alternative that fits within the dietary preferences of vegans and vegetarians while offering the protein needed for muscle recovery and overall nutrition. Protein crisps have become an appealing choice for this demographic as plant-based eating continues to grow in popularity, thereby driving the protein crisps market growth.

To capture the attention of a broad range of consumers, manufacturers of protein crisps have been introducing new and exciting flavors and textures. Traditional chips are limited to a few common flavors, but protein crisps come in a wide variety of tastes, from savory to spicy and even sweet. Additionally, manufacturers are experimenting with different textures to make the crisps more appealing and enjoyable to eat. These innovations help differentiate protein crisps from other snack options, making them more attractive to consumers looking for something new, tasty, and satisfying, consequently driving the protein crisps expansion.

Protein Crisps Market Report Highlights

In 2024, the sports nutrition segment dominated the protein crisps market due to more athletes and fitness enthusiasts seeking high-protein snacks to support their active lifestyles.

The whey protein segment is expected to witness the fastest growth during the forecast period due to its high nutritional value, quick absorption, and popularity among health-conscious consumers.

In 2024, North America dominated the protein crisps market driven by the growing demand for healthier snacks among consumers.

Asia Pacific is expected to record a significant share during the forecast period, driven by changing consumer preferences towards healthier and functional snacks.

The global key market players are 1st Phorm International; Beyond Meat; General Mills Inc.; Grenade; MYPROTEIN; Nestle; Post Holdings, Inc.; Power Crunch; Premier Nutrition Company, LLC; ProtiDiet; Quest Nutrition & WorldPantry.com LLC; WK Kellogg Co.; and Power Crunch.

Polaris market research has segmented the protein crisps market report based on product, application, distribution channel and region:

By Product (Revenue - USD Million, 2020–2034)

§ Pea Protein Crisps

§ Soy Protein Crisps

§ Milk Protein Crisps

§ Whey Protein Crisps

§ Others

By Application (Revenue - USD Million, 2020–2034)

§ Sports Nutrition

§ Weight Management

§ Others

By Distribution Channel (Revenue - USD Million, 2020–2034)

§ Hypermarkets & Supermarkets

§ Convenience Stores

§ Online

§ Others

By Regional Outlook (Revenue - USD Million, 2020–2034)

North America

US

Canada

Europe

Germany

UK

France

Italy

Spain

Russia

Netherlands

Rest of Europe

Asia Pacific

China

India

Japan

South Korea

Indonesia

Malaysia

Australia

Rest of Asia Pacific

Latin America

Argentina

Brazil

Mexico

Rest of Latin America

Middle East & Africa

UAE

Saudi Arabia

Israel

South Africa

Rest of Middle East & Africa