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Japan Fitness App Market Size, Share, Trends, Industry Analysis Report By Type (Workout & Exercise Apps, Disease Management), By Platform, By Devices – Market Forecast, 2025–2034

Published Sep 01, 2025
Length 122 Pages
SKU # PLRS20451374

Description

The japan Fitness App market size is expected to reach USD 24.42 billion by 2034, according to a new study by Polaris Market Research. The report “Japan Fitness App Market Size, Share, Trends, Industry Analysis Report By Type (Workout & Exercise Apps, Disease Management), By Platform, By Devices – Market Forecast, 2025–2034” gives a detailed insight into current market dynamics and provides analysis on future market growth.

The smart fitness technology is one of the modern-day innovations. It has evolved over time, owing to the rigorous studies carried out by researchers and scientists, through extensive research and development. The technology has proved to be a boon in a wide variety of applications and has increased the number of advancements over the time.

Consumers of all ages in Japan are becoming more health-conscious due to an aging population and increasing awareness of lifestyle-related diseases. The government and media regularly promote active living and preventive health care, which encourages people to seek out fitness and wellness tools. Fitness apps offer a convenient way to monitor physical activity, follow workout routines, and maintain healthier habits without needing a gym membership. The demand for easy-to-use fitness apps grow as more Japanese citizens take proactive steps toward improving their health, thereby driving the market growth.

Japan has placed a stronger emphasis on work-life balance in recent years, encouraging employees to prioritize their well-being. This shift has boosted interest in fitness options that can be incorporated into busy schedules. Fitness apps provide flexibility, allowing users to exercise at home, during commutes, or even at the office. The ability to access short, personalized workouts through mobile apps makes fitness more achievable and appealing as long working hours and limited leisure time remain challenges for many Japanese workers, thereby driving the growth of the industry.

Japan Fitness App Market Report Highlights

The workout & exercise apps segment is projected to register a CAGR of 27.1% during the forecast period driven by a growing awareness of health and lifestyle improvement.

The Android segment held 41.59% of revenue share in 2024 due to the widespread use of Android smartphones of brands such as Sony, Sharp, and Samsung.

A few key market players are Adidas; FiNC; Fitbit, Inc.; Garmin Ltd.; Huami Corporation; Merck & Co., Inc.; SAMSUNG ELECTRONICS CO., LTD.; Sanofi; and UNDER ARMOUR, INC.

Polaris Market Research has segmented the Japan fitness app market report on the basis of type, platform, device, and region:

By Type (Revenue - USD Billion, 2020–2034)

Workout & Exercise Apps

Disease Management

Lifestyle Management

Nutrition & Diet

Medication Adherence

Others

By Platform (Revenue - USD Billion, 2020–2034)

iOS

Android

Windows

By Device (Revenue - USD Billion, 2020–2034)

Smartphones

Tablets

Wearable Devices

Table of Contents

122 Pages
1. Introduction
1.1. Report Description
1.1.1. Objectives of the Study
1.1.2. Market Scope
1.1.3. Assumptions
1.2. Stakeholders
2. Executive Summary
2.1. Market Highlights
3. Research Methodology
3.1. Overview
3.1.1. Data Mining
3.2. Data Sources
3.2.1. Primary Sources
3.2.2. Secondary Sources
4. Japan Fitness App Market Insights
4.1. Fitness App Market – Market Snapshot
4.2. Fitness App Market Dynamics
4.2.1. Drivers and Opportunities
4.2.1.1. High Disposable Incomes
4.2.1.2. High Smartphone Penetration
4.2.2. Restraints and Challenges
4.2.2.1. High Initial Cost
4.3. Porter’s Five Forces Analysis
4.3.1. Bargaining Power of Suppliers (Moderate)
4.3.2. Threats of New Entrants: (Low)
4.3.3. Bargaining Power of Buyers (Moderate)
4.3.4. Threat of Substitute (Moderate)
4.3.5. Rivalry among existing firms (High)
4.4. PESTEL Analysis
4.5. Fitness App Market Trends
4.6. Value Chain Analysis
5. Japan Fitness App Market, by Type
5.1. Key Findings
5.2. Introduction
5.2.1. Japan Fitness App Market, by Type, 2020-2034 (Billion)
5.3. Workout & Exercise Apps
5.3.1. Japan Fitness App Market, by Workout & Exercise Apps 2020-2034 (Billion)
5.4. Disease Management
5.4.1. Japan Fitness App Market, by Disease Management, 2020-2034 (Billion)
5.5. Lifestyle Management
5.5.1. Japan Fitness App Market, by Lifestyle Management, 2020-2034 (Billion)
5.6. Nutrition & Diet
5.6.1. Japan Fitness App Market, by Nutrition & Diet, 2020-2034 (Billion)
5.7. Medication Adherence
5.7.1. Japan Fitness App Market, by Medication Adherence, 2020-2034 (Billion)
5.8. Others
5.8.1. Japan Fitness App Market, by Others, 2020-2034 (Billion)
6. Japan Fitness App Market, by Platform
6.1. Key Findings
6.2. Introduction
6.2.1. Japan Fitness App Market, by Platform, 2020-2034 (Billion)
6.3. iOS
6.3.1. Japan Fitness App Market, by iOS, 2020-2034 (Billion)
6.4. Android
6.4.1. Japan Fitness App Market, by Android, 2020-2034 (Billion)
6.5. Windows
6.5.1. Japan Fitness App Market, by Windows, 2020-2034 (Billion)
7. Japan Fitness App Market, by Device
7.1. Key Findings
7.2. Introduction
7.2.1. Japan Fitness App Market, by Device, 2020-2034 (Billion)
7.3. Smartphones
7.3.1. Japan Fitness App Market, by Smartphones, 2020-2034 (Billion)
7.4. Tablets
7.4.1. Japan Fitness App Market, by Tablets, 2020-2034 (Billion)
7.5. Wearable Devices
7.5.1. Japan Fitness App Market, by Wearable Devices, 2020-2034 (Billion)
8. Competitive Landscape
8.1. Expansion and Acquisition Analysis
8.1.1. Expansion
8.1.2. Acquisitions
8.2. Partnerships/Collaborations/Agreements/Exhibitions
9. Company Profiles
9.1. Adidas
9.1.1. Company Overview
9.1.2. Financial Performance
9.1.3. Product Benchmarking
9.1.4. Recent Development
9.2. FiNC
9.2.1. Company Overview
9.2.2. Financial Performance
9.2.3. Product Benchmarking
9.2.4. Recent Development
9.3. Fitbit, Inc.
9.3.1. Company Overview
9.3.2. Financial Performance
9.3.3. Product Benchmarking
9.3.4. Recent Development
9.4. Garmin Ltd.
9.4.1. Company Overview
9.4.2. Financial Performance
9.4.3. Product Benchmarking
9.4.4. Recent Development
9.5. Huami Corporation
9.5.1. Company Overview
9.5.2. Financial Performance
9.5.3. Product Benchmarking
9.5.4. Recent Development
9.6. Merck & Co., Inc.
9.6.1. Company Overview
9.6.2. Financial Performance
9.6.3. Product Benchmarking
9.6.4. Recent Development
9.7. SAMSUNG ELECTRONICS CO., LTD.
9.7.1. Company Overview
9.7.2. Financial Performance
9.7.3. Product Benchmarking
9.7.4. Recent Development
9.8. Sanofi
9.8.1. Company Overview
9.8.2. Financial Performance
9.8.3. Product Benchmarking
9.8.4. Recent Development
9.9. UNDER ARMOUR, INC.
9.9.1. Company Overview
9.9.2. Financial Performance
9.9.3. Product Benchmarking
9.9.4. Recent Development
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