
AdTech Market Share, Size, Trends, Industry Analysis Report, By Offering (DSPs, SSPs, Ad Networks), By Advertising Type, By Advertising Channel, By Enterprise Size, By Deployment, By Platform, By Industry Vertical, By Region, And Segment Forecasts, 2024 -
Description
AdTech Market Share, Size, Trends, Industry Analysis Report, By Offering (DSPs, SSPs, Ad Networks), By Advertising Type, By Advertising Channel, By Enterprise Size, By Deployment, By Platform, By Industry Vertical, By Region, And Segment Forecasts, 2024 - 2032
The global AdTech market size is expected to reach USD 3,269.3 Million by 2032, according to a new study by Polaris Market Research. The report “AdTech Market Share, Size, Trends, Industry Analysis Report, By Offering (DSPs, SSPs, Ad Networks), By Advertising Type, By Advertising Channel, By Enterprise Size, By Deployment, By Platform, By Industry Vertical, By Region, And Segment Forecasts, 2024 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.
The AdTech industry's expansion is driven by the widespread adoption of digital advertising, the surge in mobile and online video usage, and the emergence of programmatic advertising. The rise of digital ads can be attributed to the growing utilization of smartphones and the internet, as well as consumer preference for online media. Similarly, the increase in mobile and online video consumption is fueled by the growing popularity of video content on smartphones and other mobile devices.
Businesses are increasingly drawn to voice-enabled advertisements due to the growth and advancement of voice technology. The rising reliance on audio streaming platforms has transformed consumer behaviors, impacting the trends observed by brands. This underscores the importance for companies to adapt to this trend to resonate with their target audiences. According to a survey by Adobe, voice-based advertisements exhibit higher engagement levels compared to text or visual ads. Verbal interactions generated by these ad formats, especially when incorporated into podcasts or music, enable brands to reach a broader audience spectrum without relying on visuals. They are perceived as less disruptive than traditional advertisements while fostering greater engagement.
Voice assistants enable users to engage with the web seamlessly, allowing them to remain attentive to their surroundings. They are hands-free and highly contextual. Marketers can leverage speech technology to respond to these contextual interactions in their advertising strategies. For instance, 71% of smart speaker users create shopping lists via their devices. Marketers could utilize these lists to tailor ad placements and offer recommendations for relevant products.
The advertising technology sector is undergoing a rapid transformation, driven by several key trends that are reshaping the industry's landscape. These trends include hyper-personalization, connected TV (CTV), geotargeting, integrated consumer journeys, augmented reality (AR) and virtual reality (VR), and vernacularization. Additionally, programmatic advertising uses algorithms and data to target and distribute ads with precision, allowing for more efficient and effective advertising campaigns.
AdTech Market Report Highlights
Demand side platform segment held the largest share in 2023, owing to its higher efficiency in reaching target customers
Outdoor advertising segment expected to grow rapidly during the forecast period, owing to innovations in programmatic advertising, and digital signages.
APAC is expected to grow at substantial pace over the forecasted period, owing to the presence of huge young population seeking product and services via online channels
The global players include Adform, Adobe, Amazon, Basis Technologies, Celtra, Criteo, Demandbase, and DoubleVerify.
Polaris Market Research has segmented the AdTech market report based on offering, advertising type, advertising channel, enterprise size, deployment, platform, vertical and region:
AdTech, Offering Outlook (Revenue - USD Million, 2019 - 2032)
Solution
Demand-Side Platforms (DSPs)
Supply-Side Platforms (SSPs)
Ad Networks
Data Management Platforms (DMPs)
Ad Exchange Platforms
Agency Trading Desks (ATDs)
Others
Services
Professional Services
Training & Consulting
Advertising Type & Integration
Support & Maintenance
Managed Services
AdTech, Advertising Type Outlook (Revenue - USD Million, 2019 - 2032)
Programmatic Advertising
Search Advertising
Display Advertising
Mobile Advertising
Email Marketing
Native Advertising
Others
AdTech, Advertising Channel Outlook (Revenue - USD Million, 2019 - 2032)
Television Advertising
Radio Advertising
Print Advertising
Outdoor Advertising
Digital Advertising
AdTech, Enterprise Size Outlook (Revenue - USD Million, 2019 - 2032)
Small and Medium Enterprise (SME)
Large Enterprise
AdTech, Deployment Outlook (Revenue - USD Million, 2019 - 2032)
On-Premise
Cloud
AdTech, Vertical Outlook (Revenue - USD Million, 2019 - 2032)
Media & Entertainment
BFSI
Education
Retail & Consumer Goods
IT & Telecom
Healthcare
Hospitality
Transport & Logistics
Others
AdTech, Regional Outlook (Revenue - USD Million, 2019 - 2032)
North America
U.S.
Canada
Europe
Germany
UK
France
Italy
Spain
Russia
Netherlands
Asia Pacific
China
India
Japan
South Korea
Indonesia
Malaysia
Latin America
Argentina
Brazil
Mexico
Middle East & Africa
UAE
Saudi Arabia
Israel
South Africa
Table of Contents
119 Pages
- 1. Introduction
- 1.1. Report Description
- 1.1.1. Objectives of the Study
- 1.1.2. Market Scope
- 1.1.3. Assumptions
- 1.2. Stakeholders
- 2. Executive Summary
- 2.1. Market Highlights
- 3. Research Methodology
- 3.1. Overview
- 3.1.1. Data Mining
- 3.2. Data Sources
- 3.2.1. Primary Sources
- 3.2.2. Secondary Sources
- 4. Global AdTech Market Insights
- 4.1. AdTech – Industry Snapshot
- 4.2. AdTech Market Dynamics
- 4.2.1. Drivers and Opportunities
- 4.2.1.1. Data driven AdTech innovation
- 4.2.1.2. Emergence of personalization and programmatic advertising
- 4.2.2. Restraints and Challenges
- 4.2.2.1. Presence of Ad-Blocking Bypass Solutions
- 4.3. Porter’s Five Forces Analysis
- 4.3.1. Bargaining Power of Suppliers (Moderate)
- 4.3.2. Threats of New Entrants: (Low)
- 4.3.3. Bargaining Power of Buyers (Moderate)
- 4.3.4. Threat of Substitute (Moderate)
- 4.3.5. Rivalry among existing firms (High)
- 4.4. PESTLE Analysis
- 4.5. AdTech Industry Trends
- 4.6. COVID-19 Impact Analysis
- 5. Global AdTech Market, by Offering
- 5.1. Key Findings
- 5.2. Introduction
- 5.2.1. Global AdTech Market, by Offering, 2019-2032 (USD Million)
- 5.3. Solution
- 5.3.1. Global AdTech Market, by Solution, by Region, 2019-2032 (USD Million)
- 5.3.2. Demand-Side Platforms (DSPs)
- 5.3.2.1. Global AdTech Market, by Demand-Side Platforms (DSPs), by Region, 2019-2032 (USD Million)
- 5.3.3. Supply-Side Platforms (SSPs)
- 5.3.3.1. Global AdTech Market, by Supply-Side Platforms (SSPs), by Region, 2019-2032 (USD Million)
- 5.3.4. Ad Networks
- 5.3.4.1. Global AdTech Market, by Ad Networks, by Region, 2019-2032 (USD Million)
- 5.3.5. Data Management Platforms (DMPs)
- 5.3.5.1. Global AdTech Market, by Data Management Platforms (DMPs), by Region, 2019-2032 (USD Million)
- 5.3.6. Ad Exchange Platforms
- 5.3.6.1. Global AdTech Market, by Ad Exchange Platforms, by Region, 2019-2032 (USD Million)
- 5.3.7. Agency millionading Desks (ATDs)
- 5.3.7.1. Global AdTech Market, by Agency millionading Desks (ATDs), by Region, 2019-2032 (USD Million)
- 5.3.8. Others
- 5.3.8.1. Global AdTech Market, by Others, by Region, 2019-2032 (USD Million)
- 5.4. Services
- 5.4.1. Global AdTech Market, by Services, by Region, 2019-2032 (USD Million)
- 5.4.2. Professional Services
- 5.4.2.1. Global AdTech Market, by Professional Services, by Region, 2019-2032 (USD Million)
- 5.4.3. millionaining & Consulting
- 5.4.3.1. Global AdTech Market, by millionaining & Consulting, by Region, 2019-2032 (USD Million)
- 5.4.4. Advertising Type & Integration
- 5.4.4.1. Global AdTech Market, by Advertising Type & Integration, by Region, 2019-2032 (USD Million)
- 5.4.5. Support & Maintenance
- 5.4.5.1. Global AdTech Market, by Support & Maintenance, by Region, 2019-2032 (USD Million)
- 5.5. Managed Services
- 5.5.1. Global AdTech Market, by Managed Services, by Region, 2019-2032 (USD Million)
- 6. Global AdTech Market, by Advertising Type
- 6.1. Key Findings
- 6.2. Introduction
- 6.2.1. Global AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 6.3. Programmatic Advertising
- 6.3.1. Global AdTech Market, by Programmatic Advertising, by Region, 2019-2032 (USD Million)
- 6.4. Search Advertising
- 6.4.1. Global AdTech Market, by Search Advertising, by Region, 2019-2032 (USD Million)
- 6.5. Display Advertising
- 6.5.1. Global AdTech Market, by Display Advertising, by Region, 2019-2032 (USD Million)
- 6.6. Mobile Advertising
- 6.6.1. Global AdTech Market, by Mobile Advertising, by Region, 2019-2032 (USD Million)
- 6.7. Email Marketing
- 6.7.1. Global AdTech Market, by Email Marketing, by Region, 2019-2032 (USD Million)
- 6.8. Native Advertising
- 6.8.1. Global AdTech Market, by Native Advertising, by Region, 2019-2032 (USD Million)
- 6.9. Others
- 6.9.1. Global AdTech Market, by Others, by Region, 2019-2032 (USD Million)
- 7. Global AdTech Market, by Advertising Channel
- 7.1. Key Findings
- 7.2. Introduction
- 7.2.1. Global AdTech Market, by Deployment, 2019-2032 (USD Million)
- 7.3. Television Advertising
- 7.3.1. Global AdTech Market, by Television Advertising, by Region, 2019-2032 (USD Million)
- 7.4. Radio Advertising
- 7.4.1. Global AdTech Market, by Radio Advertising, by Region, 2019-2032 (USD Million)
- 7.5. Print Advertising
- 7.5.1. Global AdTech Market, by Print Advertising, by Region, 2019-2032 (USD Million)
- 7.6. Outdoor Advertising
- 7.6.1. Global AdTech Market, by Outdoor Advertising, by Region, 2019-2032 (USD Million)
- 7.7. Digital Advertising
- 7.7.1. Global Other AdTech Market, by Digital Advertising, by Region, 2019-2032 (USD Million)
- 8. Global AdTech Market, by Enterprise Size
- 8.1. Key Findings
- 8.2. Introduction
- 8.2.1. Global AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 8.3. Small and Medium Enterprise (SME)
- 8.3.1. Global AdTech Market, by Small and Medium Enterprise (SME), by Region, 2019-2032 (USD Million)
- 8.4. Large Enterprise
- 8.4.1. Global AdTech Market, by Large Enterprise, by Region, 2019-2032 (USD Million)
- 9. Global AdTech Market, by Deployment
- 9.1. Key Findings
- 9.2. Introduction
- 9.2.1. Global AdTech Market, by Deployment, 2019-2032 (USD Million)
- 9.3. On-Premise
- 9.3.1. Global AdTech Market, On-Premise, by Region, 2019-2032 (USD Million)
- 9.4. Cloud
- 9.4.1. Global AdTech Market, by Cloud, by Region, 2019-2032 (USD Million)
- 10. Global AdTech Market, by Vertical
- 10.1. Key Findings
- 10.2. Introduction
- 10.2.1. Global AdTech Market, by Vertical, 2019-2032 (USD Million)
- 10.3. Media & Entertainment
- 10.3.1. Global AdTech Market, by Media & Entertainment, by Region, 2019-2032 (USD Million)
- 10.4. BFSI
- 10.4.1. Global AdTech Market, by BFSI, by Region, 2019-2032 (USD Million)
- 10.5. Education
- 10.5.1. Global AdTech Market, by Education, by Region, 2019-2032 (USD Million)
- 10.6. Retail & Consumer Goods
- 10.6.1. Global AdTech Market, by Retail & Consumer Goods, by Region, 2019-2032 (USD Million)
- 10.7. IT & Telecom
- 10.7.1. Global AdTech Market, by IT & Telecom, by Region, 2019-2032 (USD Million)
- 10.8. Healthcare
- 10.8.1. Global AdTech Market, by Healthcare, by Region, 2019-2032 (USD Million)
- 10.9. Hospitality
- 10.9.1. Global AdTech Market, by Hospitality, by Region, 2019-2032 (USD Million)
- 10.10. millionansport & Logistics
- 10.10.1. Global AdTech Market, by millionansport & Logistics, by Region, 2019-2032 (USD Million)
- 10.11. Others
- 10.11.1. Global AdTech Market, by Others, by Region, 2019-2032 (USD Million)
- 11. Global AdTech Market, by Geography
- 11.1. Key findings
- 11.2. Introduction
- 11.2.1. AdTech Market Assessment, By Geography, 2019-2032 (USD Million)
- 11.3. AdTech Market – North America
- 11.3.1. North America: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.3.2. North America: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.3.3. North America: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.3.4. North America: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.3.5. North America: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.3.6. North America: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.3.7. AdTech Market – U.S.
- 11.3.7.1. U.S.: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.3.7.2. U.S.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.3.7.3. U.S.: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.3.7.4. U.S.: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.3.7.5. U.S.: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.3.7.6. U.S.: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.3.8. AdTech Market – Canada
- 11.3.8.1. Canada: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.3.8.2. Canada.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.3.8.3. Canada: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.3.8.4. Canada: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.3.8.5. Canada: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.3.8.6. Canada: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.4. AdTech Market – Europe
- 11.4.1. Europe: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.4.2. Europe.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.4.3. Europe: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.4.4. Europe: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.4.5. Europe: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.4.6. Europe: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.4.7. AdTech Market – UK
- 11.4.7.1. UK: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.4.7.2. UK.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.4.7.3. UK: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.4.7.4. UK: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.4.7.5. UK: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.4.7.6. UK: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.4.8. AdTech Market – France
- 11.4.8.1. France: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.4.8.2. France.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.4.8.3. France: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.4.8.4. France: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.4.8.5. France: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.4.8.6. France: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.4.9. AdTech Market – Germany
- 11.4.9.1. Germany: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.4.9.2. Germany.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.4.9.3. Germany: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.4.9.4. Germany: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.4.9.5. Germany: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.4.9.6. Germany: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.4.10. AdTech Market – Italy
- 11.4.10.1. Italy: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.4.10.2. Italy.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.4.10.3. Italy: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.4.10.4. Italy: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.4.10.5. Italy: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.4.10.6. Italy: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.4.11. AdTech Market – Spain
- 11.4.11.1. Spain: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.4.11.2. Spain.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.4.11.3. Spain: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.4.11.4. Spain: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.4.11.5. Spain: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.4.11.6. Spain: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.4.12. AdTech Market – Netherlands
- 11.4.12.1. Netherlands: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.4.12.2. Netherlands.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.4.12.3. Netherlands: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.4.12.4. Netherlands: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.4.12.5. Netherlands: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.4.12.6. Netherlands: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.4.13. AdTech Market – Russia
- 11.4.13.1. Russia: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.4.13.2. Russia.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.4.13.3. Russia: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.4.13.4. Russia: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.4.13.5. Russia: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.4.13.6. Russia: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.5. AdTech Market – Asia Pacific
- 11.5.1. Asia Pacific: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.5.2. Asia Pacific.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.5.3. Asia Pacific: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.5.4. Asia Pacific: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.5.5. Asia Pacific: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.5.6. Asia Pacific: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.5.7. AdTech Market – China
- 11.5.7.1. China: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.5.7.2. China.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.5.7.3. China: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.5.7.4. China: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.5.7.5. China: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.5.7.6. China: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.5.8. AdTech Market – India
- 11.5.8.1. India: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.5.8.2. India.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.5.8.3. India: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.5.8.4. India: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.5.8.5. India: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.5.8.6. India: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.5.9. AdTech Market – Japan
- 11.5.9.1. Japan: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.5.9.2. Japan.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.5.9.3. Japan: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.5.9.4. Japan: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.5.9.5. Japan: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.5.9.6. Japan: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.5.10. AdTech Market – Malaysia
- 11.5.10.1. Malaysia: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.5.10.2. Malaysia.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.5.10.3. Malaysia: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.5.10.4. Malaysia: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.5.10.5. Malaysia: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.5.10.6. Malaysia: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.5.11. AdTech Market – Indonesia
- 11.5.11.1. Indonesia: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.5.11.2. Indonesia.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.5.11.3. Indonesia: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.5.11.4. Indonesia: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.5.11.5. Indonesia: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.5.11.6. Indonesia: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.5.12. AdTech Market – South Korea
- 11.5.12.1. South Korea: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.5.12.2. South Korea.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.5.12.3. South Korea: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.5.12.4. South Korea: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.5.12.5. South Korea: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.5.12.6. South Korea: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.6. AdTech Market – Middle East & Africa
- 11.6.1. Middle East & Africa: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.6.2. Middle East & Africa: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.6.3. Middle East & Africa: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.6.4. Middle East & Africa: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.6.5. Middle East & Africa: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.6.6. Middle East & Africa: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.6.7. AdTech Market – Saudi Arabia
- 11.6.7.1. Saudi Arabia: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.6.7.2. Saudi Arabia.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.6.7.3. Saudi Arabia: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.6.7.4. Saudi Arabia: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.6.7.5. Saudi Arabia: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.6.7.6. Saudi Arabia: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.6.8. AdTech Market – UAE
- 11.6.8.1. UAE: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.6.8.2. UAE.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.6.8.3. UAE: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.6.8.4. UAE: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.6.8.5. UAE: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.6.8.6. UAE: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.6.9. AdTech Market – Israel
- 11.6.9.1. Israel: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.6.9.2. Israel.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.6.9.3. Israel: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.6.9.4. Israel: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.6.9.5. Israel: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.6.9.6. Israel: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.6.10. AdTech Market – South Africa
- 11.6.10.1. South Africa: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.6.10.2. South Africa.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.6.10.3. South Africa: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.6.10.4. South Africa: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.6.10.5. South Africa: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.6.10.6. South Africa: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.7. AdTech Market – Latin America
- 11.7.1. Latin America: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.7.2. Latin America.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.7.3. Latin America: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.7.4. Latin America: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.7.5. Latin America: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.7.6. Latin America: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.7.7. AdTech Market – Mexico
- 11.7.7.1. Mexico: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.7.7.2. Mexico.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.7.7.3. Mexico: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.7.7.4. Mexico: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.7.7.5. Mexico: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.7.7.6. Mexico: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.7.8. AdTech Market – Brazil
- 11.7.8.1. Brazil: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.7.8.2. Brazil.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.7.8.3. Brazil: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.7.8.4. Brazil: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.7.8.5. Brazil: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.7.8.6. Brazil: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 11.7.9. AdTech Market – Argentina
- 11.7.9.1. Argentina: AdTech Market, by Offering, 2019-2032 (USD Million)
- 11.7.9.2. Argentina.: AdTech Market, by Enterprise Size, 2019-2032 (USD Million)
- 11.7.9.3. Argentina: AdTech Market, by Advertising Type, 2019-2032 (USD Million)
- 11.7.9.4. Argentina: AdTech Market, by Deployment, 2019-2032 (USD Million)
- 11.7.9.5. Argentina: AdTech Market, by Advertising Channel, 2019-2032 (USD Million)
- 11.7.9.6. Argentina: AdTech Market, by Vertical, 2019-2032 (USD Million)
- 12. Competitive Landscape
- 12.1. Expansion and Acquisition Analysis
- 12.1.1. Expansion
- 12.1.2. Acquisitions
- 12.2. Partnerships/Collaborations/Agreements/Exhibitions
- 13. Company Profiles
- 13.1. Adform (Denmark)
- 13.1.1. Company Overview
- 13.1.2. Financial Performance
- 13.1.3. Product Benchmarking
- 13.1.4. Recent Development
- 13.2. Adobe (US)
- 13.2.1. Company Overview
- 13.2.2. Financial Performance
- 13.2.3. Product Benchmarking
- 13.2.4. Recent Development
- 13.3. Amazon (US)
- 13.3.1. Company Overview
- 13.3.2. Financial Performance
- 13.3.3. Product Benchmarking
- 13.3.4. Recent Development
- 13.4. Basis Technologies (US)
- 13.4.1. Company Overview
- 13.4.2. Financial Performance
- 13.4.3. Product Benchmarking
- 13.4.4. Recent Development
- 13.5. Celtra (US)
- 13.5.1. Company Overview
- 13.5.2. Financial Performance
- 13.5.3. Product Benchmarking
- 13.5.4. Recent Development
- 13.6. Criteo (France)
- 13.6.1. Company Overview
- 13.6.2. Financial Performance
- 13.6.3. Product Benchmarking
- 13.6.4. Recent Development
- 13.7. Demandbase (US)
- 13.7.1. Company Overview
- 13.7.2. Financial Performance
- 13.7.3. Product Benchmarking
- 13.7.4. Recent Development
- 13.8. DoubleVerify (US)
- 13.8.1. Company Overview
- 13.8.2. Financial Performance
- 13.8.3. Product Benchmarking
- 13.8.4. Recent Development
- 13.9. Google (US)
- 13.9.1. Company Overview
- 13.9.2. Financial Performance
- 13.9.3. Product Benchmarking
- 13.9.4. Recent Development
- 13.10. Innovid (US)
- 13.10.1. Company Overview
- 13.10.2. Financial Performance
- 13.10.3. Product Benchmarking
- 13.10.4. Recent Development
- 13.11. Luna (US)
- 13.11.1. Company Overview
- 13.11.2. Financial Performance
- 13.11.3. Product Benchmarking
- 13.11.4. Recent Development
- 13.12. Mediaocean (US)
- 13.12.1. Company Overview
- 13.12.2. Financial Performance
- 13.12.3. Product Benchmarking
- 13.12.4. Recent Development
- 13.13. Meta (US)
- 13.13.1. Company Overview
- 13.13.2. Financial Performance
- 13.13.3. Product Benchmarking
- 13.13.4. Recent Development
- 13.14. Microsoft (US)
- 13.14.1. Company Overview
- 13.14.2. Financial Performance
- 13.14.3. Product Benchmarking
- 13.14.4. Recent Development
- 13.15. NextRoll (US)
- 13.15.1. Company Overview
- 13.15.2. Financial Performance
- 13.15.3. Product Benchmarking
- 13.15.4. Recent Development
- 13.16. Quantcast (US)
- 13.16.1. Company Overview
- 13.16.2. Financial Performance
- 13.16.3. Product Benchmarking
- 13.16.4. Recent Development
- 13.17. The millionade Desk (US)
- 13.17.1. Company Overview
- 13.17.2. Financial Performance
- 13.17.3. Product Benchmarking
- 13.17.4. Recent Development
- 13.18. Yahoo (US)
- 13.18.1. Company Overview
- 13.18.2. Financial Performance
- 13.18.3. Product Benchmarking
- 13.18.4. Recent Development
- 13.19. Zeta (US)
- 13.19.1. Company Overview
- 13.19.2. Financial Performance
- 13.19.3. Product Benchmarking
- 13.19.4. Recent Development
Pricing
Currency Rates
Questions or Comments?
Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.