Plunkett's Games, Apps & Social Media Industry Almanac 2026: Games, Apps & Social Media Industry Market Research, Statistics, Trends and Leading Companies


PLUNKETT'S GAMES, APPS & SOCIAL MEDIA INDUSTRY ALMANAC 2026

Key Findings:

A complete market research report, including forecasts and market estimates, technologies analysis and developments at innovative firms within the Games, Apps & Social Media Industry. Gain vital insights that can help shape strategy for business development, product development and investments.

Key Features:

  • Business trends analysis
  • In-depth industry overview
  • Technology trends analysis
  • Forecasts
  • Spending, investment, and consumption discussions
  • In-depth industry statistics and metrics
  • Industry employment numbers
Additional Key Features Include:

Industry Glossary

Industry Contacts list, including Professional Societies and Industry Associations

Profiles of industry-leading companies
  • U.S. and Global Firms
  • Publicly held, Private and Subsidiaries
  • Executive Contacts
  • Revenues
  • For Public Companies: Detailed Financial Summaries
  • Statistical Tables
Key Questions Answered Include:
  • How is the industry evolving?
  • How is the industry being shaped by new technologies?
  • How is demand growing in emerging markets and mature economies?
  • What is the size of the market now and in the future?
  • What are the financial results of the leading companies?
  • What are the names and titles of top executives?
  • What are the top companies and what are their revenues?
This feature-rich report covers competitive intelligence, market research and business analysis—everything you need to know about the Games, Apps & Social Media Industry.

Plunkett Research Provides Unique Analysis of the Following Major Trends Affecting the Games, Apps & Social Media Industry

1. Major Trends Affecting the Games, Apps & Social Media Industry
2. Introduction to the Games, Apps & Social Media Industry
3. Overview of the Electronic Games Industry
4. Overview of the Mobile Apps Industry
5. Overview of the Social Media Industry/TikTok Soars to 170 Million U.S. Users, Faces Ownership Legislation
6. Artificial Intelligence (AI) Rocks the Games, Apps & Social Media Industry
7. Social Media Rakes in Global Online and Mobile Ad Revenues
8. Streaming Apps Take Over TVs, Leading to Cord Cutting/Subscription Losses for Cable and Satellite
9. Video Game Console History/New Technologies and Features Boost Console Sales
10. Online (Cloud Gaming) & Mobile Games Compete with Consoles
11. Virtual Reality/Augmented Reality and 3-D Technologies Create Opportunities for the Tech Industry/Immersion Games to Grow
12. The Metaverse Has Difficulties Gaining Steam
13. Fantasy Sports Post Growth, with 63 Million Players
14. eSports: Electronic Games Become Spectator Sports
15. Virtual Worlds Provide Revenue for Games Publishers
16. Global Mobile Apps Revenues Hit $150 Billion Yearly
17. Embedded LTE Wi-Fi and Onboard Apps Incorporated by Auto Makers in New Car Infotainment Systems
18. Gamification: Games Technology Boosts Education and Training
19. Sports Equipment and Social Media Converge
20. Digital Assistants Include Amazon’s Echo and Google’s Home/Alexa and Similar Software Power Third-Party Developers
21. Regulatory Environment Is Challenging for Online Businesses & Social Media
22. The Future of Games, Apps & Social Media

Plunkett Research Provides In-Depth Tables for the Following Games, Apps & Social Media Industry Statistics

1. Games, Apps & Social Media Industry Statistics and Market Size Overview
2. Global Digital, Network, Computer & Telecom Industries—Key Statistics & Market Size Overview
3. Internet Usage Demographics, U.S.: 2024
4. Use of Different Online Platforms: 2024
5. Social Media Usage Demographics, U.S.: 2024
6. Home Broadband Adoption Demographics, U.S.: 2024
7. Smartphone Adoption Demographics, U.S.: 2024
8. Number of Business & Residential High Speed Internet Lines, U.S.: 2021-2026
9. Software Publishing Industry, U.S.: Estimated Revenue & Inventories: 2017-2022
10. Software Publishing Industry, U.S.: Estimated Selected Expenses: 2017-2022
11. Wireless Telecommunications Carriers (except Satellite): Estimated Sources of Revenue & Expenses, U.S.: 2019-2022
12. Internet Publishing & Broadcasting & Web Search Portals: Estimated Revenue & Expenses, U.S.: 2017-2022
13. Estimated U.S. Information & Entertainment Sector Revenues by NAICS Code: 2017 - 2022
14. Internet Access Technologies Compared


Introduction
How To Use This Book
Chapter 1: Major Trends Affecting the Games, Apps & Social Media Industry
1) Major Trends Affecting the Games, Apps & Social Media Industry
2) Introduction to the Games, Apps & Social Media Industry
3) Overview of the Electronic Games Industry
4) Overview of the Mobile Apps Industry
5) Overview of the Social Media Industry/TikTok Soars to 170 Million U.S. Users, Faces Ownership Legislation
6) Artificial Intelligence (AI) Rocks the Games, Apps & Social Media Industry
7) Social Media Rakes in Global Online and Mobile Ad Revenues
8) Streaming Apps Take Over TVs, Leading to Cord Cutting/Subscription Losses for Cable and Satellite
9) Video Game Console History/New Technologies and Features Boost Console Sales
10) Online (Cloud Gaming) & Mobile Games Compete with Consoles
11) Virtual Reality/Augmented Reality and 3-D Technologies Create Opportunities for the Tech Industry/Immersion Games to Grow
12) The Metaverse Has Difficulties Gaining Steam
13) Fantasy Sports Post Growth, with 63 Million Players
14) eSports: Electronic Games Become Spectator Sports
15) Virtual Worlds Provide Revenue for Games Publishers
16) Global Mobile Apps Revenues Hit $150 Billion Yearly
17) Embedded LTE Wi-Fi and Onboard Apps Incorporated by Auto Makers in New Car Infotainment Systems
18) Gamification: Games Technology Boosts Education and Training
19) Sports Equipment and Social Media Converge
20) Digital Assistants Include Amazon’s Echo and Google’s Home/Alexa and Similar Software Power Third-Party Developers
21) Regulatory Environment Is Challenging for Online Businesses & Social Media
22) The Future of Games, Apps & Social Media
Chapter 2: Games, Apps & Social Media Industry Statistics
Games, Apps & Social Media Industry Statistics and Market Size Overview
Global Digital, Network, Computer & Telecom Industries—Key Statistics & Market Size Overview
Internet Usage Demographics, U.S.: 2024
Use of Different Online Platforms: 2024
Social Media Usage Demographics, U.S.: 2024
Home Broadband Adoption Demographics, U.S.: 2024
Smartphone Adoption Demographics, U.S.: 2024
Number of Business & Residential High Speed Internet Lines, U.S.: 2021-2026
Software Publishing Industry, U.S.: Estimated Revenue & Inventories: 2017-2022
Software Publishing Industry, U.S.: Estimated Selected Expenses: 2017-2022
Wireless Telecommunications Carriers (except Satellite): Estimated Sources of Revenue & Expenses, U.S.: 2019-2022
Internet Publishing & Broadcasting & Web Search Portals: Estimated Revenue & Expenses, U.S.: 2017-2022
Estimated U.S. Information & Entertainment Sector Revenues by NAICS Code: 2017 - 2022
Internet Access Technologies Compared
Chapter 3: Games, Apps & Social Media Industry Contacts
Addresses, Telephone Numbers and Internet Sites
Chapter 4: THE GAMES, APPS & SOCIAL MEDIA 200:
Who They Are and How They Were Chosen
Index of Companies Within Industry Groups
Alphabetical Index
Index of U.S. Headquarters Location by State
Index of Non-U.S. Headquarters Location by Country
Individual Profiles on each of THE GAMES, APPS & SOCIAL MEDIA 200
Additional Indexes
Index of Hot Spots for Advancement for Women/Minorities
Index by Subsidiaries, Brand Names and Affiliations
A Short Games, Apps & Social Media Industry Glossary

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