2026 Global: Cloud Backup Market-Competitive Review (2032) report
Description
The 2026 Global: Cloud Backup Market-Competitive Review (2031) report features the global market size and projected growth/decline data for the period 2021 through 2032. The report primarily provides an examination of the business strategies for the ten largest global companies in the market and how their strategies differ.
Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2021 to 2032 using regression analysis in our modeling. and Perry/Hope is the only market research publisher that utilizes both longitudinal (historical) and vertical (from market section to market division to market class) analysis, since we study every manufactured product in the countries we analyze. The report also provides written analysis on the market definition, market segments, and SWOT analysis (market strengths, weaknesses, opportunities, and threats).
The market study aims at estimating the market size and the growth potential of this market. Topics analyzed within the report include a detailed breakdown of the global markets for cloud backup market by geography and historical trend. The scope of the report extends to sizing of the cloud backup market market and global market trends with market data for 2024 as the base year, 2025 and 2026 as the estimate years with projection of CAGR from 2027 to 2032.
The report also features a list of the top ten largest global players in the market. A review of each company includes 1) an estimate of the market share, 2) a listing of the products and/or services in the market, and 3) the features of these products and/or services in the market. The report has a chapter on Comparative Business Strategies for the largest four players. An example of the Comparative Business Strategies analysis would be -- How does Netflix's business strategy to expand its market share in the global online streaming compare to Amazon Prime's business strategy through its video products and services?
The ten market players in this report and a brief synopsis of their participation in the market are:
The cloud backup market is dominated by several major companies that together address enterprise, SMB, and developer needs with a mix of SaaS, managed, and storage-focused offerings. Amazon Web Services (AWS) provides AWS Backup and S3-based storage services with deep integration across AWS ecosystems and policy-driven centralized protection for cloud-native and hybrid workloads. Microsoft Azure Backup and Azure Blob Storage serve large enterprises and Microsoft-centric shops with native recovery, governance, and long-term archival options tightly integrated into Azure management tooling. Google Cloud Backup offers automated backup and immutable vaults for Google workloads and integrates with Google’s cloud-native services for scale and consistency. Veeam delivers a software-defined data protection platform that spans on-premises, hybrid, and multi-cloud environments, emphasizing fast restores, VM protection, and enterprise feature sets for complex infrastructures. Commvault provides an enterprise-grade data protection platform covering cloud, on-prem, and SaaS workloads with advanced data management, compliance, and security capabilities. Druva offers a SaaS-native approach to backup and recovery that reduces infrastructure overhead and simplifies protection for cloud workloads, endpoints, and SaaS applications with global deduplication and centralized management. N2W (now part of Clumio/N2W lineage in cloud-native backup discussions) focuses on cloud-native backup and DR for AWS and Azure with policy-driven automation, cross-region replication, immutable backups, and cost-efficient lifecycle management tailored for cloud-first teams. Wasabi competes as a low-cost, high-performance object storage provider optimized for backup use cases, positioning itself as a cost-effective alternative for long-term retention and immutable storage targets used by many backup vendors. Wasabi and specialty storage providers often pair with backup software from Veeam, Commvault, and others to deliver capacity and affordability for large archives. Additionally, specialist offerings such as Backblaze and IDrive are widely used by SMBs and service providers for straightforward, cost-effective cloud backup and unlimited device plans, while companies like Acronis and CrashPlan target security-focused and small-business segments with integrated anti-ransomware features and simplified management.
These vendors differentiate on architecture (SaaS-managed vs. software-defined), target market (enterprise vs. SMB vs. developer), and technical features such as immutability, air-gapped/immutable vaults, cross-region replication, instant recovery, and integration with native cloud services. Enterprise platforms (Commvault, Veeam, Druva) emphasize comprehensive workload coverage, compliance, and orchestration across multi-cloud environments. Cloud-provider-native solutions (AWS Backup, Azure Backup, Google Cloud Backup) offer seamless integration and operational simplicity within their ecosystems but may require supplemental tooling for multi-cloud policies and centralized reporting. Storage-first players (Wasabi, Backblaze) focus on cost and performance for backup targets, often advertised as drop-in targets for backup software to reduce long-term storage costs. Smaller or SMB-focused vendors (Acronis, CrashPlan, IDrive) prioritize easy deployment, endpoint and business continuity features, and competitive pricing for organizations that need rapid time-to-protection with integrated security controls.
When selecting among these leaders, organizations typically weigh integration with existing cloud providers and workloads, required RTO/RPOs and recovery testing capabilities, immutability and ransomware protections, long-term retention cost, and management model (fully managed SaaS vs. self-managed software). Matching workload types—VMs, databases, containers/Kubernetes, SaaS apps, or endpoints—to vendor strengths is essential: native cloud backups suit cloud-first applications, software-defined platforms fit complex hybrid estates, and cost-optimized object storage providers serve large archival needs and long-term retention strategies.
Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2021 to 2032 using regression analysis in our modeling. and Perry/Hope is the only market research publisher that utilizes both longitudinal (historical) and vertical (from market section to market division to market class) analysis, since we study every manufactured product in the countries we analyze. The report also provides written analysis on the market definition, market segments, and SWOT analysis (market strengths, weaknesses, opportunities, and threats).
The market study aims at estimating the market size and the growth potential of this market. Topics analyzed within the report include a detailed breakdown of the global markets for cloud backup market by geography and historical trend. The scope of the report extends to sizing of the cloud backup market market and global market trends with market data for 2024 as the base year, 2025 and 2026 as the estimate years with projection of CAGR from 2027 to 2032.
The report also features a list of the top ten largest global players in the market. A review of each company includes 1) an estimate of the market share, 2) a listing of the products and/or services in the market, and 3) the features of these products and/or services in the market. The report has a chapter on Comparative Business Strategies for the largest four players. An example of the Comparative Business Strategies analysis would be -- How does Netflix's business strategy to expand its market share in the global online streaming compare to Amazon Prime's business strategy through its video products and services?
The ten market players in this report and a brief synopsis of their participation in the market are:
The cloud backup market is dominated by several major companies that together address enterprise, SMB, and developer needs with a mix of SaaS, managed, and storage-focused offerings. Amazon Web Services (AWS) provides AWS Backup and S3-based storage services with deep integration across AWS ecosystems and policy-driven centralized protection for cloud-native and hybrid workloads. Microsoft Azure Backup and Azure Blob Storage serve large enterprises and Microsoft-centric shops with native recovery, governance, and long-term archival options tightly integrated into Azure management tooling. Google Cloud Backup offers automated backup and immutable vaults for Google workloads and integrates with Google’s cloud-native services for scale and consistency. Veeam delivers a software-defined data protection platform that spans on-premises, hybrid, and multi-cloud environments, emphasizing fast restores, VM protection, and enterprise feature sets for complex infrastructures. Commvault provides an enterprise-grade data protection platform covering cloud, on-prem, and SaaS workloads with advanced data management, compliance, and security capabilities. Druva offers a SaaS-native approach to backup and recovery that reduces infrastructure overhead and simplifies protection for cloud workloads, endpoints, and SaaS applications with global deduplication and centralized management. N2W (now part of Clumio/N2W lineage in cloud-native backup discussions) focuses on cloud-native backup and DR for AWS and Azure with policy-driven automation, cross-region replication, immutable backups, and cost-efficient lifecycle management tailored for cloud-first teams. Wasabi competes as a low-cost, high-performance object storage provider optimized for backup use cases, positioning itself as a cost-effective alternative for long-term retention and immutable storage targets used by many backup vendors. Wasabi and specialty storage providers often pair with backup software from Veeam, Commvault, and others to deliver capacity and affordability for large archives. Additionally, specialist offerings such as Backblaze and IDrive are widely used by SMBs and service providers for straightforward, cost-effective cloud backup and unlimited device plans, while companies like Acronis and CrashPlan target security-focused and small-business segments with integrated anti-ransomware features and simplified management.
These vendors differentiate on architecture (SaaS-managed vs. software-defined), target market (enterprise vs. SMB vs. developer), and technical features such as immutability, air-gapped/immutable vaults, cross-region replication, instant recovery, and integration with native cloud services. Enterprise platforms (Commvault, Veeam, Druva) emphasize comprehensive workload coverage, compliance, and orchestration across multi-cloud environments. Cloud-provider-native solutions (AWS Backup, Azure Backup, Google Cloud Backup) offer seamless integration and operational simplicity within their ecosystems but may require supplemental tooling for multi-cloud policies and centralized reporting. Storage-first players (Wasabi, Backblaze) focus on cost and performance for backup targets, often advertised as drop-in targets for backup software to reduce long-term storage costs. Smaller or SMB-focused vendors (Acronis, CrashPlan, IDrive) prioritize easy deployment, endpoint and business continuity features, and competitive pricing for organizations that need rapid time-to-protection with integrated security controls.
When selecting among these leaders, organizations typically weigh integration with existing cloud providers and workloads, required RTO/RPOs and recovery testing capabilities, immutability and ransomware protections, long-term retention cost, and management model (fully managed SaaS vs. self-managed software). Matching workload types—VMs, databases, containers/Kubernetes, SaaS apps, or endpoints—to vendor strengths is essential: native cloud backups suit cloud-first applications, software-defined platforms fit complex hybrid estates, and cost-optimized object storage providers serve large archival needs and long-term retention strategies.
Table of Contents
32 Pages
- 1.0 Scope of Report and Methodology
- 2.0 Market SWOT Analysis and Players
- 2.1 Market Definition
- 2.2 Market Segments
- 2.3 Market Strengths
- 2.4 Market Weaknesses
- 2.5 Market Threats
- 2.6 Market Opportunities
- 2.7 Major Players
- 3.0 Competitive Analysis
- 3.1 Market Player 1
- 3.2 Market Player 2
- 3.3 Market Player 3
- 3.4 Market Player 4
- 3.5 Market Player 5
- 3.6 Market Player 6
- 3.7 Market Player 7
- 3.8 Market Player 8
- 3.9 Market Player 9
- 3.10 Market Player 10
- 4.0 Comparative Business Strategies
- 4.1 Comparative Business Strategies of Player 1 and 2
- 4.2 Comparative Business Strategies of Player 1 and 3
- 4.3 Comparative Business Strategies of Player 1 and 4
- 4.4 Comparative Business Strategies of Player 2 and 3
- 4.5 Comparative Business Strategies of Player 2 and 4
- 4.6 Comparative Business Strategies of Player 3 and 4
- 5.0 Appendix
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