2026 Global: Automatic Mower-Competitive Review (2032) report
Description
The 2026 Global: Automatic Mower-Competitive Review (2031) report features the global market size and projected growth/decline data for the period 2021 through 2032. The report primarily provides an examination of the business strategies for the ten largest global companies in the market and how their strategies differ.
Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2021 to 2032 using regression analysis in our modeling. and Perry/Hope is the only market research publisher that utilizes both longitudinal (historical) and vertical (from market section to market division to market class) analysis, since we study every manufactured product in the countries we analyze. The report also provides written analysis on the market definition, market segments, and SWOT analysis (market strengths, weaknesses, opportunities, and threats).
The market study aims at estimating the market size and the growth potential of this market. Topics analyzed within the report include a detailed breakdown of the global markets for automatic mower by geography and historical trend. The scope of the report extends to sizing of the automatic mower market and global market trends with market data for 2024 as the base year, 2025 and 2026 as the estimate years with projection of CAGR from 2027 to 2032.
The report also features a list of the top ten largest global players in the market. A review of each company includes 1) an estimate of the market share, 2) a listing of the products and/or services in the market, and 3) the features of these products and/or services in the market. The report has a chapter on Comparative Business Strategies for the largest four players. An example of the Comparative Business Strategies analysis would be -- How does Netflix's business strategy to expand its market share in the global online streaming compare to Amazon Prime's business strategy through its video products and services?
The ten market players in this report and a brief synopsis of their participation in the market are:
Husqvarna, Worx (Positec), Segway-Ninebot (Navimow), Stihl, and Gardena are widely cited as five of the most influential companies in the automatic (robotic) mower market, each combining distinctive strengths: Husqvarna leads with its Automower line known for long-standing reliability and advanced GPS/EPOS navigation and wide model range supporting small lawns to multi-acre properties; Worx’s Landroid series emphasizes user-friendly apps, modular accessories and strong value for domestic users; Segway-Ninebot’s Navimow/X series has been praised for easy setup, robust satellite-assisted mapping and models scaled for larger yards; Stihl leverages professional-grade durability and features such as high slope capacity and long warranties via its iMOW models; and Gardena (part of Husqvarna Group in many markets) focuses on quiet, efficient wire‑guided systems and integration with smart garden ecosystems for suburban gardens.
Kress, Greenworks, Honda (Miimo), Mammotion (Luba), and EcoVacs represent five additional major players shaping product diversity and competition: Kress offers heavy‑duty residential and light commercial machines with strong build quality and slope handling that appeal to users needing rugged performance; Greenworks targets affordability and electric powertrain efficiency with compact Optimow models suitable for cost‑conscious buyers and smaller yards; Honda’s Miimo line brings legacy small‑engine expertise into robotics with emphasis on quiet operation, dependable scheduling and dealer support networks; Mammotion (Luba) has earned recent acclaim for AWD all‑terrain performance, nimble handling on steep or uneven lawns, and innovative navigation software that suits challenging sites; EcoVacs, expanding from home robots into outdoor mowing, offers feature‑rich units with strong app control and automated behaviours aimed at mainstream consumers seeking convenience and connectivity.
Across these ten companies the market differentiates on navigation method (boundary wire, GPS/EPOS, satellite mapping or vision systems), target use (small domestic lawns, large residential yards, or light commercial parks), slope and obstacle capabilities, app and cloud services, and price tiers—from budget electric entrants to premium, subscription‑enabled platforms. Innovation is accelerating: manufacturers now prioritize autonomous mapping, anti‑theft tracking, OTA software updates, and battery efficiency while balancing ease of installation and safety certifications noted in recent comparative reviews and buyer guides.
Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2021 to 2032 using regression analysis in our modeling. and Perry/Hope is the only market research publisher that utilizes both longitudinal (historical) and vertical (from market section to market division to market class) analysis, since we study every manufactured product in the countries we analyze. The report also provides written analysis on the market definition, market segments, and SWOT analysis (market strengths, weaknesses, opportunities, and threats).
The market study aims at estimating the market size and the growth potential of this market. Topics analyzed within the report include a detailed breakdown of the global markets for automatic mower by geography and historical trend. The scope of the report extends to sizing of the automatic mower market and global market trends with market data for 2024 as the base year, 2025 and 2026 as the estimate years with projection of CAGR from 2027 to 2032.
The report also features a list of the top ten largest global players in the market. A review of each company includes 1) an estimate of the market share, 2) a listing of the products and/or services in the market, and 3) the features of these products and/or services in the market. The report has a chapter on Comparative Business Strategies for the largest four players. An example of the Comparative Business Strategies analysis would be -- How does Netflix's business strategy to expand its market share in the global online streaming compare to Amazon Prime's business strategy through its video products and services?
The ten market players in this report and a brief synopsis of their participation in the market are:
Husqvarna, Worx (Positec), Segway-Ninebot (Navimow), Stihl, and Gardena are widely cited as five of the most influential companies in the automatic (robotic) mower market, each combining distinctive strengths: Husqvarna leads with its Automower line known for long-standing reliability and advanced GPS/EPOS navigation and wide model range supporting small lawns to multi-acre properties; Worx’s Landroid series emphasizes user-friendly apps, modular accessories and strong value for domestic users; Segway-Ninebot’s Navimow/X series has been praised for easy setup, robust satellite-assisted mapping and models scaled for larger yards; Stihl leverages professional-grade durability and features such as high slope capacity and long warranties via its iMOW models; and Gardena (part of Husqvarna Group in many markets) focuses on quiet, efficient wire‑guided systems and integration with smart garden ecosystems for suburban gardens.
Kress, Greenworks, Honda (Miimo), Mammotion (Luba), and EcoVacs represent five additional major players shaping product diversity and competition: Kress offers heavy‑duty residential and light commercial machines with strong build quality and slope handling that appeal to users needing rugged performance; Greenworks targets affordability and electric powertrain efficiency with compact Optimow models suitable for cost‑conscious buyers and smaller yards; Honda’s Miimo line brings legacy small‑engine expertise into robotics with emphasis on quiet operation, dependable scheduling and dealer support networks; Mammotion (Luba) has earned recent acclaim for AWD all‑terrain performance, nimble handling on steep or uneven lawns, and innovative navigation software that suits challenging sites; EcoVacs, expanding from home robots into outdoor mowing, offers feature‑rich units with strong app control and automated behaviours aimed at mainstream consumers seeking convenience and connectivity.
Across these ten companies the market differentiates on navigation method (boundary wire, GPS/EPOS, satellite mapping or vision systems), target use (small domestic lawns, large residential yards, or light commercial parks), slope and obstacle capabilities, app and cloud services, and price tiers—from budget electric entrants to premium, subscription‑enabled platforms. Innovation is accelerating: manufacturers now prioritize autonomous mapping, anti‑theft tracking, OTA software updates, and battery efficiency while balancing ease of installation and safety certifications noted in recent comparative reviews and buyer guides.
Table of Contents
32 Pages
- 1.0 Scope of Report and Methodology
- 2.0 Market SWOT Analysis and Players
- 2.1 Market Definition
- 2.2 Market Segments
- 2.3 Market Strengths
- 2.4 Market Weaknesses
- 2.5 Market Threats
- 2.6 Market Opportunities
- 2.7 Major Players
- 3.0 Competitive Analysis
- 3.1 Market Player 1
- 3.2 Market Player 2
- 3.3 Market Player 3
- 3.4 Market Player 4
- 3.5 Market Player 5
- 3.6 Market Player 6
- 3.7 Market Player 7
- 3.8 Market Player 8
- 3.9 Market Player 9
- 3.10 Market Player 10
- 4.0 Comparative Business Strategies
- 4.1 Comparative Business Strategies of Player 1 and 2
- 4.2 Comparative Business Strategies of Player 1 and 3
- 4.3 Comparative Business Strategies of Player 1 and 4
- 4.4 Comparative Business Strategies of Player 2 and 3
- 4.5 Comparative Business Strategies of Player 2 and 4
- 4.6 Comparative Business Strategies of Player 3 and 4
- 5.0 Appendix
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