2026 Global: Air Fryer Market-Competitive Review (2032) report
Description
The 2026 Global: Air Fryer Market-Competitive Review (2031) report features the global market size and projected growth/decline data for the period 2021 through 2032. The report primarily provides an examination of the business strategies for the ten largest global companies in the market and how their strategies differ.
Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2021 to 2032 using regression analysis in our modeling. and Perry/Hope is the only market research publisher that utilizes both longitudinal (historical) and vertical (from market section to market division to market class) analysis, since we study every manufactured product in the countries we analyze. The report also provides written analysis on the market definition, market segments, and SWOT analysis (market strengths, weaknesses, opportunities, and threats).
The market study aims at estimating the market size and the growth potential of this market. Topics analyzed within the report include a detailed breakdown of the global markets for air fryer market by geography and historical trend. The scope of the report extends to sizing of the air fryer market market and global market trends with market data for 2024 as the base year, 2025 and 2026 as the estimate years with projection of CAGR from 2027 to 2032.
The report also features a list of the top ten largest global players in the market. A review of each company includes 1) an estimate of the market share, 2) a listing of the products and/or services in the market, and 3) the features of these products and/or services in the market. The report has a chapter on Comparative Business Strategies for the largest four players. An example of the Comparative Business Strategies analysis would be -- How does Netflix's business strategy to expand its market share in the global online streaming compare to Amazon Prime's business strategy through its video products and services?
The ten market players in this report and a brief synopsis of their participation in the market are:
Ninja dominates the air fryer market as the leading brand in 2025, offering versatile models like the Foodi DZ550 (10-quart dual-basket), DZ201 (8-quart), and DZ071 (7-quart single basket with divider), praised for even cooking, family-sized capacity, and features such as Smart Finish for synchronized meals. Cosori follows closely with popular options including the 5.5L model, TurboBlaze, and dual-basket variants, noted for sleek designs, easy controls, and efficient performance in crisping foods like fries and wings. Philips secures a strong position with the 2000 and 3000 Series, emphasizing innovative rapid air technology for healthier frying, while Instant's Vortex Plus (7.1-quart with clear window and odor erase) excels in cleaning and noise reduction, appealing to batch cooks.
Other key players include Tefal with the Easy Fry for reliable everyday use, Tower's Vortx for budget-friendly vortex circulation, and Midea's compact 2L model ideal for small households, all highlighted among best-sellers for accessibility and solid results. Frigidaire's FRAFM100B surprises with top ease-of-cleaning scores in large-capacity tests (5.2 quarts), intuitive controls, and quiet operation, positioning it as a practical choice beyond traditional appliances. NuWave's Brio Plus (7.1 quarts) stands out for PFAS-free nonstick claims, angled digital controls, and whisper-quiet performance, catering to health-conscious crowds.
Emerging contenders like Typhur (Dome AF03, app-enabled self-cleaning), Beautiful by Drew Barrymore (9QT TriZone, colorful dual/single basket), Cuisinart (toaster oven hybrid with multi-functions), Breville (Joule Oven Pro, app-integrated recipes), and Bella (Slim, aesthetic pastel designs) round out the top ten, offering specialized features from expansive surfaces to tech-savvy connectivity for diverse consumer needs. These companies drive market growth through innovation in capacity, multifunctionality, and user-friendly tech, with Ninja and Cosori leading sales in the UK and US.
Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2021 to 2032 using regression analysis in our modeling. and Perry/Hope is the only market research publisher that utilizes both longitudinal (historical) and vertical (from market section to market division to market class) analysis, since we study every manufactured product in the countries we analyze. The report also provides written analysis on the market definition, market segments, and SWOT analysis (market strengths, weaknesses, opportunities, and threats).
The market study aims at estimating the market size and the growth potential of this market. Topics analyzed within the report include a detailed breakdown of the global markets for air fryer market by geography and historical trend. The scope of the report extends to sizing of the air fryer market market and global market trends with market data for 2024 as the base year, 2025 and 2026 as the estimate years with projection of CAGR from 2027 to 2032.
The report also features a list of the top ten largest global players in the market. A review of each company includes 1) an estimate of the market share, 2) a listing of the products and/or services in the market, and 3) the features of these products and/or services in the market. The report has a chapter on Comparative Business Strategies for the largest four players. An example of the Comparative Business Strategies analysis would be -- How does Netflix's business strategy to expand its market share in the global online streaming compare to Amazon Prime's business strategy through its video products and services?
The ten market players in this report and a brief synopsis of their participation in the market are:
Ninja dominates the air fryer market as the leading brand in 2025, offering versatile models like the Foodi DZ550 (10-quart dual-basket), DZ201 (8-quart), and DZ071 (7-quart single basket with divider), praised for even cooking, family-sized capacity, and features such as Smart Finish for synchronized meals. Cosori follows closely with popular options including the 5.5L model, TurboBlaze, and dual-basket variants, noted for sleek designs, easy controls, and efficient performance in crisping foods like fries and wings. Philips secures a strong position with the 2000 and 3000 Series, emphasizing innovative rapid air technology for healthier frying, while Instant's Vortex Plus (7.1-quart with clear window and odor erase) excels in cleaning and noise reduction, appealing to batch cooks.
Other key players include Tefal with the Easy Fry for reliable everyday use, Tower's Vortx for budget-friendly vortex circulation, and Midea's compact 2L model ideal for small households, all highlighted among best-sellers for accessibility and solid results. Frigidaire's FRAFM100B surprises with top ease-of-cleaning scores in large-capacity tests (5.2 quarts), intuitive controls, and quiet operation, positioning it as a practical choice beyond traditional appliances. NuWave's Brio Plus (7.1 quarts) stands out for PFAS-free nonstick claims, angled digital controls, and whisper-quiet performance, catering to health-conscious crowds.
Emerging contenders like Typhur (Dome AF03, app-enabled self-cleaning), Beautiful by Drew Barrymore (9QT TriZone, colorful dual/single basket), Cuisinart (toaster oven hybrid with multi-functions), Breville (Joule Oven Pro, app-integrated recipes), and Bella (Slim, aesthetic pastel designs) round out the top ten, offering specialized features from expansive surfaces to tech-savvy connectivity for diverse consumer needs. These companies drive market growth through innovation in capacity, multifunctionality, and user-friendly tech, with Ninja and Cosori leading sales in the UK and US.
Table of Contents
32 Pages
- 1.0 Scope of Report and Methodology
- 2.0 Market SWOT Analysis and Players
- 2.1 Market Definition
- 2.2 Market Segments
- 2.3 Market Strengths
- 2.4 Market Weaknesses
- 2.5 Market Threats
- 2.6 Market Opportunities
- 2.7 Major Players
- 3.0 Competitive Analysis
- 3.1 Market Player 1
- 3.2 Market Player 2
- 3.3 Market Player 3
- 3.4 Market Player 4
- 3.5 Market Player 5
- 3.6 Market Player 6
- 3.7 Market Player 7
- 3.8 Market Player 8
- 3.9 Market Player 9
- 3.10 Market Player 10
- 4.0 Comparative Business Strategies
- 4.1 Comparative Business Strategies of Player 1 and 2
- 4.2 Comparative Business Strategies of Player 1 and 3
- 4.3 Comparative Business Strategies of Player 1 and 4
- 4.4 Comparative Business Strategies of Player 2 and 3
- 4.5 Comparative Business Strategies of Player 2 and 4
- 4.6 Comparative Business Strategies of Player 3 and 4
- 5.0 Appendix
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