European Cosmetic Packaging Market 2025-2035
Description
European Cosmetic Packaging Market Size, Share & Trends Analysis Report by Material (Plastic, Metal, Glass, Paper, Others) by Product Type (Plastic Bottles & Containers, Glass Bottles & Containers, Corrugated Boxes, Tubes & Sticks, Caps & Closure, Metal Containers, Others) by Cosmetic Type (Skin Care, Hair Care, Color Cosmetics, Deodorants, Others), Forecast Period (2025-2035)
Industry Overview
European cosmetic packaging market was valued at $15.3 billion in 2024 and is projected to reach $25.6 billion by 2035, growing at a CAGR of 4.9% during the forecast period (2025–2035). The European cosmetic packaging market is witnessing consistent growth, driven by a strong shift toward sustainable and recyclable materials. Leading brands are increasingly adopting eco-conscious packaging made from glass, aluminum, and biodegradable polymers to align with green regulations. Premiumization trends in skincare and fragrance segments are fostering demand for innovative, high-end designs. The rise of e-commerce and personalized beauty solutions is pushing manufacturers to develop durable and visually appealing packaging. Additionally, companies such as AptarGroup, Quadpack, and Albéa Group are investing in smart and refillable packaging technologies to enhance user experience.
Market Dynamics
Rising Adoption of Sustainable and Recyclable Materials
The European cosmetic packaging market is witnessing a strong shift toward sustainable and recyclable materials driven by stricter EU environmental regulations and consumer demand for eco-friendly beauty products. Leading companies such as Verescence and Stoelzle Glass Group are developing glass-based and post-consumer recycled plastic packaging to reduce environmental impact. Brands are increasingly choosing refillable jars, recyclable pumps, and bio-based plastics to enhance product appeal. This trend is especially pronounced in skincare and personal care categories, where sustainability is a major purchasing factor. The focus on circular packaging solutions is also fostering collaborations between packaging manufacturers and cosmetic brands. Such initiatives are positioning Europe at the forefront of sustainable packaging innovation.
Premiumization and Smart Design Integration
Premium packaging design has become a key differentiator in the European cosmetic market, with brands seeking visually appealing and functional solutions to elevate customer experience. Companies like Heinz-Glas and HCT Packaging are introducing advanced decorative techniques, precision molding, and smart dispensing systems that blend luxury with practicality. The integration of technology, such as touchless applicators and airless systems, is enhancing hygiene and product preservation. This movement toward sophistication in design reflects the preferences of high-end consumers who associate packaging quality with brand value. Moreover, minimalist yet elegant packaging formats are becoming the standard across European luxury beauty lines, reinforcing the region’s leadership in design-driven innovation.
Market Segmentation
The European cosmetic packaging market is expanding steadily, with plastic bottles and containers maintaining a dominant role owing to their versatility and lightweight design. Brands are focusing on recyclable and refillable plastic solutions to meet environmental standards. Companies such as Gerresheimer AG and RPC Group are enhancing their product portfolios with advanced PET and HDPE packaging options tailored for beauty and personal care brands. The demand for airless bottles and pump dispensers is rising, especially in premium skincare and haircare segments. Innovation in biodegradable plastics and post-consumer recycled materials is further shaping product development. This transition toward sustainable plastic packaging reflects the region’s commitment to balancing performance with eco-responsibility.
Skin Care: A Key Segment in Market Growth
The skincare segment continues to be a key driver of the European cosmetic packaging market, with growing consumer interest in premium and sustainable products. Packaging manufacturers are introducing elegant glass jars, airless pumps, and lightweight tubes that preserve product integrity and appeal. Albéa Group and Quadpack are leading innovators, offering eco-friendly and customizable designs for luxury skincare brands. The use of recyclable materials and minimalistic aesthetics is gaining traction across major European markets. Additionally, smart packaging solutions that enhance hygiene and extend shelf life are being adopted by high-end brands. This focus on innovation and sustainability is reinforcing Europe’s position as a global leader in skincare packaging.
Regional Outlook
European cosmetic packaging market is further divided by countries, including the UK, Germany, France, Italy, Spain, Russia, and the Rest of Europe.
France Dominates the Market with Major Share
The cosmetic packaging market in France is flourishing, supported by the country’s strong heritage in luxury and personal care products. Local manufacturers are emphasizing design excellence and sustainable material use to align with evolving consumer expectations. AptarGroup and Cosmogen are notable players offering refined dispensing systems and eco-conscious packaging for makeup and skincare lines. The rise of refillable containers and glass alternatives is reshaping the market’s sustainability landscape. French beauty houses are also collaborating with packaging suppliers to introduce artistic, brand-distinct designs. This synergy between innovation and aesthetics is strengthening France’s role as a central hub for cosmetic packaging in Europe.
Market Players Outlook
The major companies operating in the European cosmetic packaging market include Albéa Group, AptarGroup Inc. (Europe Division), Gerresheimer AG, Quadpack Industries SA, Verescence France SAS, among others. Market players are leveraging partnerships, collaborations, mergers, and acquisition strategies for business expansion and innovative product development to maintain their market positioning.
Recent Developments
Industry Overview
European cosmetic packaging market was valued at $15.3 billion in 2024 and is projected to reach $25.6 billion by 2035, growing at a CAGR of 4.9% during the forecast period (2025–2035). The European cosmetic packaging market is witnessing consistent growth, driven by a strong shift toward sustainable and recyclable materials. Leading brands are increasingly adopting eco-conscious packaging made from glass, aluminum, and biodegradable polymers to align with green regulations. Premiumization trends in skincare and fragrance segments are fostering demand for innovative, high-end designs. The rise of e-commerce and personalized beauty solutions is pushing manufacturers to develop durable and visually appealing packaging. Additionally, companies such as AptarGroup, Quadpack, and Albéa Group are investing in smart and refillable packaging technologies to enhance user experience.
Market Dynamics
Rising Adoption of Sustainable and Recyclable Materials
The European cosmetic packaging market is witnessing a strong shift toward sustainable and recyclable materials driven by stricter EU environmental regulations and consumer demand for eco-friendly beauty products. Leading companies such as Verescence and Stoelzle Glass Group are developing glass-based and post-consumer recycled plastic packaging to reduce environmental impact. Brands are increasingly choosing refillable jars, recyclable pumps, and bio-based plastics to enhance product appeal. This trend is especially pronounced in skincare and personal care categories, where sustainability is a major purchasing factor. The focus on circular packaging solutions is also fostering collaborations between packaging manufacturers and cosmetic brands. Such initiatives are positioning Europe at the forefront of sustainable packaging innovation.
Premiumization and Smart Design Integration
Premium packaging design has become a key differentiator in the European cosmetic market, with brands seeking visually appealing and functional solutions to elevate customer experience. Companies like Heinz-Glas and HCT Packaging are introducing advanced decorative techniques, precision molding, and smart dispensing systems that blend luxury with practicality. The integration of technology, such as touchless applicators and airless systems, is enhancing hygiene and product preservation. This movement toward sophistication in design reflects the preferences of high-end consumers who associate packaging quality with brand value. Moreover, minimalist yet elegant packaging formats are becoming the standard across European luxury beauty lines, reinforcing the region’s leadership in design-driven innovation.
Market Segmentation
- Based on the material, the market is segmented into plastic, metal, glass, paper, and others.
- Based on the product type, the market is segmented into plastic bottles & containers, glass bottles & containers, corrugated boxes, tubes & sticks, caps & closures, metal containers, and others.
- Based on the cosmetic type, the market is segmented into skin care, hair care, color cosmetics, deodorants, and others.
The European cosmetic packaging market is expanding steadily, with plastic bottles and containers maintaining a dominant role owing to their versatility and lightweight design. Brands are focusing on recyclable and refillable plastic solutions to meet environmental standards. Companies such as Gerresheimer AG and RPC Group are enhancing their product portfolios with advanced PET and HDPE packaging options tailored for beauty and personal care brands. The demand for airless bottles and pump dispensers is rising, especially in premium skincare and haircare segments. Innovation in biodegradable plastics and post-consumer recycled materials is further shaping product development. This transition toward sustainable plastic packaging reflects the region’s commitment to balancing performance with eco-responsibility.
Skin Care: A Key Segment in Market Growth
The skincare segment continues to be a key driver of the European cosmetic packaging market, with growing consumer interest in premium and sustainable products. Packaging manufacturers are introducing elegant glass jars, airless pumps, and lightweight tubes that preserve product integrity and appeal. Albéa Group and Quadpack are leading innovators, offering eco-friendly and customizable designs for luxury skincare brands. The use of recyclable materials and minimalistic aesthetics is gaining traction across major European markets. Additionally, smart packaging solutions that enhance hygiene and extend shelf life are being adopted by high-end brands. This focus on innovation and sustainability is reinforcing Europe’s position as a global leader in skincare packaging.
Regional Outlook
European cosmetic packaging market is further divided by countries, including the UK, Germany, France, Italy, Spain, Russia, and the Rest of Europe.
France Dominates the Market with Major Share
The cosmetic packaging market in France is flourishing, supported by the country’s strong heritage in luxury and personal care products. Local manufacturers are emphasizing design excellence and sustainable material use to align with evolving consumer expectations. AptarGroup and Cosmogen are notable players offering refined dispensing systems and eco-conscious packaging for makeup and skincare lines. The rise of refillable containers and glass alternatives is reshaping the market’s sustainability landscape. French beauty houses are also collaborating with packaging suppliers to introduce artistic, brand-distinct designs. This synergy between innovation and aesthetics is strengthening France’s role as a central hub for cosmetic packaging in Europe.
Market Players Outlook
The major companies operating in the European cosmetic packaging market include Albéa Group, AptarGroup Inc. (Europe Division), Gerresheimer AG, Quadpack Industries SA, Verescence France SAS, among others. Market players are leveraging partnerships, collaborations, mergers, and acquisition strategies for business expansion and innovative product development to maintain their market positioning.
Recent Developments
- In June 2025, Paris Packaging Week introduced the Premium & Luxury Awards, a brand-new awards programme that recognises groundbreaking packaging innovation in luxury categories beyond cosmetics, wines, and spirits sectors. This new awards programme, as part of the Paris Packaging Week Innovation Awards, is designed to fill a clear gap in the market and reflect the rapid evolution of luxury packaging demands.
- In March 2024, GEKA, Medmix’s beauty brand, is revolutionizing the cosmetics packaging market with a breakthrough material innovation in sustainable cosmetics. The first-ever bulk and formulation-compliant post-consumer-recycled (PCR) polypropylene (PP) material suitable for primary cosmetic packaging. The new material provides unprecedented color brilliance, guarantees no loss of visual effects, and saves 75% CO2-emissions compared to virgin materials.
- In January 2023, Dow and LVMH Beautyopens in a new tab, a division of LVMH, in luxury and home to 75 iconic brands, collaborate to accelerate the use of sustainable packaging across LVMH’s perfume and cosmetic products. This collaboration would enable both bio-based and circular plastics to be integrated into several of the beauty multinationals’ product applications without compromising functionality or quality of the packaging.
- Market value data analysis of 2024 and forecast to 2035.
- Annualized market revenues ($ million) for each market segment.
- Country-wise analysis of major geographical regions.
- Key companies operating in the European cosmetic packaging market. Based on the availability of data, information related to new products and relevant news is also available in the report.
- Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
- Analysis of market-entry and market expansion strategies.
- Competitive strategies by identifying ‘who-stands-where’ in the market.
Table of Contents
161 Pages
- 1. Report Summary
- Current Industry Analysis and Growth Potential Outlook
- European Cosmetic Packaging Market Sales Analysis – Material | Product Type | Cosmetic Type | ($ Million)
- European Cosmetic Packaging Market Sales Performance of Top Countries
- 1.1. Research Methodology
- Primary Research Approach
- Secondary Research Approach
- 1.2. Market Snapshot
- 2. Market Overview and Insights
- 2.1. Scope of the Study
- 2.2. Analyst Insight & Current Market Trends
- 2.2.1. Key European Cosmetic Packaging Industry Trends
- 2.2.2. Market Recommendations
- 3. Market Determinants
- 3.1. Market Drivers
- 3.1.1. Drivers For European Cosmetic Packaging Market: Impact Analysis
- 3.2. Market Pain Points and Challenges
- 3.2.1. Restraints For European Cosmetic Packaging Market: Impact Analysis
- 3.3. Market Opportunities
- 4. Competitive Landscape
- 4.1. Competitive Dashboard – European Cosmetic Packaging Market Revenue and Share by Manufacturers
- Cosmetic Packaging Product Comparison Analysis
- Top Market Player Ranking Matrix
- 4.2. Key Company Analysis
- 4.2.1. Albéa Group
- 4.2.1.1. Overview
- 4.2.1.2. Product Portfolio
- 4.2.1.3. Financial Analysis (Subject to Data Availability)
- 4.2.1.4. SWOT Analysis
- 4.2.1.5. Business Strategy
- 4.2.2. AptarGroup Inc.
- 4.2.2.1. Overview
- 4.2.2.2. Product Portfolio
- 4.2.2.3. Financial Analysis (Subject to Data Availability)
- 4.2.2.4. SWOT Analysis
- 4.2.2.5. Business Strategy
- 4.2.3. Gerresheimer AG
- 4.2.3.1. Overview
- 4.2.3.2. Product Portfolio
- 4.2.3.3. Financial Analysis (Subject to Data Availability)
- 4.2.3.4. SWOT Analysis
- 4.2.3.5. Business Strategy
- 4.2.4. Quadpack Industries SA
- 4.2.4.1. Overview
- 4.2.4.2. Product Portfolio
- 4.2.4.3. Financial Analysis (Subject to Data Availability)
- 4.2.4.4. SWOT Analysis
- 4.2.4.5. Business Strategy
- 4.2.5. Verescence France SAS
- 4.2.5.1. Overview
- 4.2.5.2. Product Portfolio
- 4.2.5.3. Financial Analysis (Subject to Data Availability)
- 4.2.5.4. SWOT Analysis
- 4.2.5.5. Business Strategy
- 4.3. Top Winning Strategies by Market Players
- 4.3.1. Merger and Acquisition
- 4.3.2. Product Launch
- 4.3.3. Partnership And Collaboration
- 5. European Cosmetic Packaging Market Sales Analysis by Material ($ Million)
- 5.1. Plastic
- 5.2. Metal
- 5.3. Glass
- 5.4. Paper
- 5.5. Others
- 6. European Cosmetic Packaging Market Sales Analysis by Product Type ($ Million)
- 6.1. Plastic Bottles & Containers
- 6.2. Glass Bottles & Containers
- 6.3. Corrugated Boxes
- 6.4. Tubes & Sticks
- 6.5. Caps & Closure
- 6.6. Metal Containers
- 6.7. Others
- 7. European Cosmetic Packaging Market Sales Analysis by Cosmetic Type ($ Million)
- 7.1. Skin Care
- 7.2. Hair Care
- 7.3. Color Cosmetics
- 7.4. Deodorants
- 7.5. Others
- 8. Regional Analysis
- 8.1. European Cosmetic Packaging Market Sales Analysis – Material | Product Type | Cosmetic Type | Country ($ Million)
- Macroeconomic Factors for Europe
- 8.1.1. UK
- 8.1.2. Germany
- 8.1.3. Italy
- 8.1.4. Spain
- 8.1.5. France
- 8.1.6. Russia
- 8.1.7. Rest of Europe
- 9. Company Profiles
- 9.1. Albéa Group
- 9.1.1. Quick Facts
- 9.1.2. Company Overview
- 9.1.3. Product Portfolio
- 9.1.4. Business Strategies
- 9.2. AptarGroup Inc.
- 9.2.1. Quick Facts
- 9.2.2. Company Overview
- 9.2.3. Product Portfolio
- 9.2.4. Business Strategies
- 9.3. Coverpla S.A.S.
- 9.3.1. Quick Facts
- 9.3.2. Company Overview
- 9.3.3. Product Portfolio
- 9.3.4. Business Strategies
- 9.4. Eurovetrocap S.p.A.
- 9.4.1. Quick Facts
- 9.4.2. Company Overview
- 9.4.3. Product Portfolio
- 9.4.4. Business Strategies
- 9.5. Gerresheimer AG
- 9.5.1. Quick Facts
- 9.5.2. Company Overview
- 9.5.3. Product Portfolio
- 9.5.4. Business Strategies
- 9.6. HCT Packaging Europe Ltd.
- 9.6.1. Quick Facts
- 9.6.2. Company Overview
- 9.6.3. Product Portfolio
- 9.6.4. Business Strategies
- 9.7. Heinz-Glas GmbH & Co. KGaA
- 9.7.1. Quick Facts
- 9.7.2. Company Overview
- 9.7.3. Product Portfolio
- 9.7.4. Business Strategies
- 9.8. Linhardt GmbH & Co. KG
- 9.8.1. Quick Facts
- 9.8.2. Company Overview
- 9.8.3. Product Portfolio
- 9.8.4. Business Strategies
- 9.9. Lumson S.p.A.
- 9.9.1. Quick Facts
- 9.9.2. Company Overview
- 9.9.3. Product Portfolio
- 9.9.4. Business Strategies
- 9.10. MWV Packaging Ltd. (WestRock Europe)
- 9.10.1. Quick Facts
- 9.10.2. Company Overview
- 9.10.3. Product Portfolio
- 9.10.4. Business Strategies
- 9.11. Premi S.p.A.
- 9.11.1. Quick Facts
- 9.11.2. Company Overview
- 9.11.3. Product Portfolio
- 9.11.4. Business Strategies
- 9.12. Quadpack Industries SA
- 9.12.1. Quick Facts
- 9.12.2. Company Overview
- 9.12.3. Product Portfolio
- 9.12.4. Business Strategies
- 9.13. Raepak Ltd.
- 9.13.1. Quick Facts
- 9.13.2. Company Overview
- 9.13.3. Product Portfolio
- 9.13.4. Business Strategies
- 9.14. RPC Group Ltd. (Berry Global Europe)
- 9.14.1. Quick Facts
- 9.14.2. Company Overview
- 9.14.3. Product Portfolio
- 9.14.4. Business Strategies
- 9.15. Saverglass SAS
- 9.15.1. Quick Facts
- 9.15.2. Company Overview
- 9.15.3. Product Portfolio
- 9.15.4. Business Strategies
- 9.16. Stoelzle Glass Group
- 9.16.1. Quick Facts
- 9.16.2. Company Overview
- 9.16.3. Product Portfolio
- 9.16.4. Business Strategies
- 9.17. Verescence France SAS
- 9.17.1. Quick Facts
- 9.17.2. Company Overview
- 9.17.3. Product Portfolio
- 9.17.4. Business Strategies
- 9.18. Vetroelite S.p.A.
- 9.18.1. Quick Facts
- 9.18.2. Company Overview
- 9.18.3. Product Portfolio
- 9.18.4. Business Strategies
- 9.19. Vetroplas Packaging Ltd.
- 9.19.1. Quick Facts
- 9.19.2. Company Overview
- 9.19.3. Product Portfolio
- 9.19.4. Business Strategies
- 9.20. Zignago Vetro S.p.A.
- 9.20.1. Quick Facts
- 9.20.2. Company Overview
- 9.20.3. Product Portfolio
- 9.20.4. Business Strategies
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