United States Icing & Frosting Market Research Report by Product Type (Buttercream, Royal Icing, Ganache, Cream Cheese, Fondant, Whipped Cream), by Ingredients [Granulated Sugar, Powdered Sugar (Icing Sugar), Brown Sugar, Corn Syrup, Honey, Protein-Based,

The United States Icing and Frosting Market is projected to reach USD 11,928.7 million by 2035, growing at a CAGR of 7.5% from 2025 to 2035. Frosting is typically a creamy, thick top layer that is perfect for spreading or piping on cakes, while icing is a thin, glossy layer that is most often used for glazing and drizzling. Icing is mostly just powdered sugar mixed with a liquid.

Strong Retail Spending on Bakery Categories
Consumers pumping a lot of money into cereals and bakery wares, with bakery prices going up and the market stable, are the main reasons behind the high demand for frostings and icings. As the number of people willing to pay for premium, visually appealing bakery products increases, bakeries and retailers need more quality icing products to stay ahead of the game.

Segment-Wise Snapshot
Product Type
• Buttercream: Classic creamy frosting for versatile use.
• Royal Icing: Sets hard, perfect for intricate details.
• Ganache: Smooth chocolate blend for rich finishes.
• Cream Cheese: Soft, flavorful frosting for premium cakes.
• Fondant: Smooth, shapeable covering for decorative work.
• Whipped Cream: Airy topping suited for light desserts.
Ingredients
• Granulated Sugar: Core ingredient offering sweetness and structure.
• Powdered Sugar: Ensures silky, lump-free icing textures.
• Brown Sugar: Adds depth and moisture to recipes.
• Corn Syrup: Keeps icings glossy and smooth.
• Honey: Natural sweetener with a unique taste.
• Protein-Based: Provides stability and improved texture.
• Egg Whites: Key for stiff, glossy meringue icings.
• Cream Cheese: Creates rich, slightly tangy frostings.
• Milk Proteins: Enhance consistency and texture quality.
• Starch & Gum-Based: Improves thickness and binding capacity.
• Artificial & Natural Additives: Add color, flavor, and shelf stability.
Application
• Bakery & Confectionery: Main category for decorative toppings.
• Dairy Products: Enhances the sweetness of dairy-based items.
• Frozen Desserts: Adds layers and topping elements.
• Beverages: Used for whip-style drink toppings.
• Others: Applies across innovative dessert categories.
End-Use
• Commercial: High-volume buyers like bakeries and cafés.
• Household: Used in everyday home baking.
Distribution Channel
• Supermarkets/Hypermarkets: Broadest availability for consumers.
• Convenience Stores: Accessible options for quick purchases.
• Specialty Stores: Gourmet and professional-grade frostings.
• Online Retail: Wide variety with easy ordering.

Innovation and Premiumization Driving Future Opportunities
Emerging trends such as plant-based, vegan, and allergy-friendly frostings are creating new ways for brands to set themselves apart in the market. The rapid innovation in flavors, textures, and artisan-quality products has been helping brands attract the health-conscious and adventurous consumers, and as such, the long-term outlook for the U.S. frosting and icing industry is positive.

Key Report Attributes
• Market Size 2024: USD 5,407.3 Million
• Market Size 2035: USD 11,928.7 Million
• CAGR (2025-2035): 7.5%
• Base Year: 2024
• Market Forecast Period: 2025-2035

Industry Segmentations Growth
• By Product Type: Buttercream - 6.4%, Royal Icing - 8.1%.
• By Ingredients: Granulated Sugar - 7.0%, Powdered Sugar - 6.3%.
• By Application: Bakery & Confectionery - 7.6%, Dairy Products - 7.8%.
• By End-Use: Commercial - 7.1%, Household - 8.3%.
• By Distribution Channel: Supermarkets/Hypermarkets - 7.2%, Convenience Stores - 7.4%. Show more