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Europe Horse Food Market Research Report by Product Type (Complete Feed, Grain-based Feed, Forage-based Feed, Supplements, Treats), by Horse Type (Recreational Horses, Working Horses, Race Horses, Show Horses, Breeding Horses), by Ingredient Type (Cereal

Publisher Market Research Future
Published Oct 27, 2025
Length 114 Pages
SKU # RESFT20630979

Description

The market size of the European horse food market is forecasted to rise to USD 2,057.80 million by 2035, driven by a 5.22% CAGR between 2025 and 2035. Stringent European regulations for feed safety and state-of-the-art quality-control systems pave the way for innovation in horse nutrition. Producers are implementing traceability solutions and high-standard formulations to meet the demand for specialized, high-performance feed.

Rising Horse Ownership
Increasing horse ownership across Europe, mainly due to recreational riding, higher disposable incomes, and post-pandemic outdoor activity trends, has turned into the most powerful market growth catalyst. Apart from the fact that there are more than 7 million horses in the region, new demographics such as young riders and women are significantly broadening the consumer base.

Detailed Sub-Segment Insights for Market Analysis
Product Type
• Complete Feed: Comprehensive diets meeting everyday requirements.
• Grain-based Feed: Carbohydrate-rich blends for active horses.
• Forage-based Feed: High-fiber options promoting digestive balance.
• Supplements: Focused nutrients improving specific conditions.
• Treats: Tasty bites supporting training and bonding.
Horse Type
• Recreational Horses: Basic feed supporting light workloads.
• Working Horses: Energy-packed diets for strenuous activities.
• Race Horses: Precision nutrition enhancing athletic performance.
• Show Horses: Specialized feed improving coat and posture.
• Breeding Horses: Nutritional support for healthy reproduction.
Ingredient Type
• Cereal Grains: Core energy providers in most diets.
• Protein Sources: Muscle-support nutrients for strength growth.
• Fats and Oils: High-energy additives boosting endurance.
• Vitamins and Minerals: Essential compounds ensuring body balance.
• Fiber Sources: Digestive aids improving gut motility.
Form
• Pallets: Structured feed improving intake consistency.
• Grain Mixes: Varied grain mixes enhancing appetite.
• Flakes: Light flakes enabling easier digestion.
• Liquids: Liquid nutrients for fast assimilation.
• Powders: Fine supplements mixed into feed.
Distribution Channel
• Online Stores: Quick online access to multiple brands.
• Retail Stores: Common outlets for daily feed purchases.
• Specialty Stores: Niche feeds tailored to specific needs.
• Farmers Markets: Affordable, locally produced feed.
• Veterinary Clinics: Professional nutrition for health management.

Regional Analysis
The Europe horse food industry is fundamentally supported by the long-standing horse traditions and technological feed progressions and driven by the demand for scientifically formulated nutrition. In the whole region, companies are embracing automated processes, precision nutrition, and enhanced ingredient traceability as a way of keeping their edge on the global market.

Innovation and Regulatory Excellence
Europe’s strict feed safety regulations and advanced quality-control systems provide a solid foundation for innovation in equine nutrition. To cope with the high demand for specialized, high-performance feed, manufacturers are applying state-of-the-art technologies, such as traceability and formulating a high standard. This regulatory-driven innovation gives the market a distinct global competitive advantage.

Key Report Attributes
• Market Size 2024: USD 1,196.2 Million
• Market Size 2035: USD 2,057.80 Million
• CAGR (2025-2035): 5.22%
• Base Year: 2025
• Market Forecast Period: 2025-2035

Industry Segmentations Growth
• By Product Type: Complete Feed - 4.87%, Grain-based Feed - 4.63%.
• By Horse Type: Recreational Horses - 4.49%, Working Horses - 6.08%.
• By Ingredient Type: Cereal Grains - 4.78%, Protein Sources - 5.46%.
• By Form: Pallets - 5.26%, Grain Mixes - 4.61%.

Table of Contents

114 Pages
1 Executive Summary
1.1 Market Overview:
1.2 Competitive Landscape
1.3 Future Outlook
2 Market Introduction
2.1 Definition
2.2 Scope Of The Study
2.3 Research Objective
2.4 Market Structure
3 Research Methodology
3.1 Overview
3.2 Data Flow
3.2.1 Data Mining Process
3.3 Purchased Database:
3.4 Secondary Sources:
3.4.1 Secondary Research Data Flow:
3.5 Primary Research:
3.5.1 Primary Research Data Flow:
3.5.2 Primary Research: Number Of Interviews Conducted
3.5.3 Primary Research: Regional Coverage
3.6 Approaches For Market Size Estimation:
3.6.1 Consumption Net Trade Approach
3.6.2 Revenue Analysis Approach
3.7 Data Forecasting
3.7.1 Data Forecasting Technique
3.8 Data Modeling
3.8.1 Microeconomic Factor Analysis:
3.8.2 Data Modeling:
3.9 Teams And Analyst Contribution
4 Market Dynamics
4.1 Introduction
4.2 Drivers
4.2.1 Increasing Horse Ownership
4.2.2 Rise In Premium And Natural Feed Demand
4.2.3 Growing Concerns Over Animal Health And Nutrition
4.2.4 Expansion Of Equestrian Events And Sports
4.2.5 Development Of Innovative Feed Products
4.3 Restraints
4.3.1 High Production Costs
4.3.2 High Stringent Regulatory Standards
4.3.3 Limited Awareness Of Nutritional Needs
4.3.4 Economic Downturns Affecting Discretionary Spending
4.3.5 Competition From Alternative Animal Feed Sources
4.4 Opportunity
4.4.1 Emerging Online Retail Channels For Feed
4.4.2 Increased Investment In Sustainable Practices
4.4.3 Rising Demand For Customized Feeding Solutions
4.4.4 Influence Of Social Media On Equestrian Communities
4.4.5 Expansion Of Veterinary-recommended Nutrition
5 Market Factor Analysis
5.1 Supply Chain Analysis
5.1.1 Raw Material Sourcing
5.1.2 Feed Formulation & Manufacturing
5.1.3 Packaging, Storage & Logistics
5.1.4 Distribution, Retail & Customer Delivery
5.2 Porter’s Five Forces Model
5.2.1 Threat Of New Entrants (Low To Moderate)
5.2.2 Bargaining Power Of Suppliers (Moderate)
5.2.3 Threat Of Substitutes (Low)
5.2.4 Bargaining Power Of Buyers (High)
5.2.5 Intensity Of Rivalry (High)
6 Europe Horse Food Market, By Product Type
6.1 Introduction
6.2 Complete Feed
6.3 Grain-based Feed
6.4 Forage-based Feed
6.5 Supplements
6.6 Treats
7 Europe Horse Food Market, By Horse Type
7.1 Introduction
7.2 Recreational Horses
7.3 Working Horses
7.4 Race Horses
7.5 Show Horses
7.6 Breeding Horses
8 Europe Horse Food Market, By Form
8.1 Introduction
8.2 Cereal Grains
8.3 Protein Sources
8.4 Fats And Oils
8.5 Vitamins And Minerals
8.6 Fiber Sources
9 Europe Horse Food Market, By Form
9.1 Introduction
9.2 Pellets
9.3 Grain Mixes
9.4 Parts Replacement
9.5 Liquids
9.6 Powders
10 Europe Horse Food Market, By Distribution Channel
10.1 Introduction
10.2 Online Stores
10.3 Retail Stores
10.4 Specialty Stores
10.5 Farmers Markets
10.6 Veterinary Clinics
11 Horse Food Market, By Country
11.1 Overview
11.2 Europe
11.2.1 Germany
11.2.2 Uk
11.2.3 France
11.2.4 Italy
11.2.5 Spain
11.2.6 Belgium
11.2.7 Rest Of Europe
12 Competitive Landscape
12.1 Introduction
12.2 Estimated Europe Horse Food Market Share Analysis, 2024
12.3 Competitor Dashboard
13 Company Profiles
13.1 Dodson & Horrell
13.1.1 Company Overview
13.1.2 Product Offered
13.1.3 Swot Analysis
13.1.4 Key Strategy
13.2 Allen & Page Ltd.
13.2.1 Company Overview
13.2.2 Product Offered
13.2.3 Swot Analysis
13.2.4 Key Strategy
13.3 Spillers
13.3.1 Company Overview
13.3.2 Products Offered
13.3.3 Swot Analysis
13.3.4 Key Strategy
13.4 Baileys
13.4.1 Company Overview
13.4.2 Product Offered
13.4.3 Swot Analysis
13.4.4 Key Strategy
13.5 Nutrena
13.5.1 Company Overview
13.5.2 Types Offered
13.5.3 Swot Analysis
13.5.4 Key Strategy
13.6 Pavo
13.6.1 Company Overview
13.6.2 Types Offered
13.6.3 Swot Analysis
13.6.4 Key Strategy
13.7 Red Mills
13.7.1 Company Overview
13.7.2 Types Offered
13.7.3 Swot Analysis
13.7.4 Key Strategy
13.8 Havens Horsefeed
13.8.1 Company Overview
13.8.2 Types Offered
13.8.3 Swot Analysis
13.8.4 Key Strategy
13.9 Equsana
13.9.1 Company Overview
13.9.2 Types Offered
13.9.3 Swot Analysis
13.9.4 Key Strategy
13.10 Versele Laga
13.10.1 Company Overview
13.10.2 Types Offered
13.10.3 Swot Analysis
13.10.4 Key Strategy
List Of Tables
Table 1 Qfd Modeling For Market Share Assessment
Table 2 Europe Horse Food Market, By Product Type, 2019-2035 (Usd Million)
Table 3 Europe Horse Food Market, By Horse Type, 2019-2035 (Usd Million)
Table 4 Europe Horse Food Market, By Form, 2019-2035 (Usd Million)
Table 5 Europe Horse Food Market, By Form, 2019-2035 (Usd Million)
Table 6 Europe Horse Food Market, By Distribution Channel, 2019-2035 (Usd Million)
Table 7 Horse Food Market, By Country, 2019-2035 (Usd Million)
Table 8 Germany Horse Food Market, By Product Type, 2019-2035 (Usd Million)
Table 9 Germany Horse Food Market, By Horse Type, 2019-2035 (Usd Million)
Table 10 Germany Horse Food Market, By Ingredient Type, 2019-2035 (Usd Million)
Table 11 Germany Horse Food Market, By Form, 2019-2035 (Usd Million)
Table 12 Germany Horse Food Market, By Distribution Channel, 2019-2035 (Usd Million)
Table 13 Uk Horse Food Market, By Product Type, 2019-2035 (Usd Million)
Table 14 Uk Horse Food Market, By Horse Type, 2019-2035 (Usd Million)
Table 15 Uk Horse Food Market, By Ingredient Type, 2019-2035 (Usd Million)
Table 16 Uk Horse Food Market, By Form, 2019-2035 (Usd Million)
Table 17 Uk Horse Food Market, By Distribution Channel, 2019-2035 (Usd Million)
Table 18 France Horse Food Market, By Product Type, 2019-2035 (Usd Million)
Table 19 France Horse Food Market, By Horse Type, 2019-2035 (Usd Million)
Table 20 France Horse Food Market, By Ingredient Type, 2019-2035 (Usd Million)
Table 21 France Horse Food Market, By Form, 2019-2035 (Usd Million)
Table 22 France Horse Food Market, By Distribution Channel, 2019-2035 (Usd Million)
Table 23 Italy Horse Food Market, By Product Type, 2019-2035 (Usd Million)
Table 24 Italy Horse Food Market, By Horse Type, 2019-2035 (Usd Million)
Table 25 Italy Horse Food Market, By Ingredient Type, 2019-2035 (Usd Million)
Table 26 Italy Horse Food Market, By Form, 2019-2035 (Usd Million)
Table 27 Italy Horse Food Market, By Distribution Channel, 2019-2035 (Usd Million)
Table 28 Spain Horse Food Market, By Product Type, 2019-2035 (Usd Million)
Table 29 Spain Horse Food Market, By Horse Type, 2019-2035 (Usd Million)
Table 30 Spain Horse Food Market, By Ingredient Type, 2019-2035 (Usd Million)
Table 31 Spain Horse Food Market, By Form, 2019-2035 (Usd Million)
Table 32 Spain Horse Food Market, By Distribution Channel, 2019-2035 (Usd Million)
Table 33 Belgium Horse Food Market, By Product Type, 2019-2035 (Usd Million)
Table 34 Belgium Horse Food Market, By Horse Type, 2019-2035 (Usd Million)
Table 35 Belgium Horse Food Market, By Ingredient Type, 2019-2035 (Usd Million)
Table 36 Belgium Horse Food Market, By Form, 2019-2035 (Usd Million)
Table 37 Belgium Horse Food Market, By Distribution Channel, 2019-2035 (Usd Million)
Table 38 Rest Of Europe Horse Food Market, By Product Type, 2019-2035 (Usd Million)
Table 39 Rest Of Europe Horse Food Market, By Horse Type, 2019-2035 (Usd Million)
Table 40 Rest Of Europe Horse Food Market, By Ingredient Type, 2019-2035 (Usd Million)
Table 41 Rest Of Europe Horse Food Market, By Form, 2019-2035 (Usd Million)
Table 42 Rest Of Europe Horse Food Market, By Distribution Channel, 2019-2035 (Usd Million)
Table 43 Dodson & Horrell: Types Offered
Table 44 Allen & Page Ltd: Product Offered
Table 45 Spillers: Produts Offered
Table 46 Baileys: Types Offered
Table 47 Nutrena: Service Offered
Table 48 Pavo: Brand Offered
Table 49 Red Mills: Service Offered
Table 50 Havens Horsefeed: Brand Offered
Table 51 Equsana: Service Offered
Table 52 Versele Laga: Service Offered 112
List Of Figures
Figure 1 Horse Food Market: Structure
Figure 2 Driver Impact Analysis (2018-2035)
Figure 3 Restraint Impact Analysis (2018-2035)
Figure 4 Supply Chain Analysis
Figure 5 Porter’s Five Forces Model: Europe Horse Food Market
Figure 6 Competitor Dashboard: Global Horse Food Market
Figure 7 Lg Eletronics: Swot Analysis
Figure 8 Allen & Page Ltd: Swot Analysis
Figure 9 Spillers: Swot Analysis
Figure 10 Baileys: Swot Analysis
Figure 11 Nutrena: Swot Analysis
Figure 12 Pavo: Swot Analysis
Figure 13 Red Mills: Swot Analysis
Figure 14 Havens Horsefeed: Swot Analysis
Figure 15 Equsana: Swot Analysis
Figure 16 Versele Laga: Swot Analysis 112

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