The Global Portable Generators Market was valued at USD 12.94 billion in 2024 and is estimated to grow at a CAGR of 4.6% to reach USD 20.1 billion by 2034, driven by the rising frequency of weather-related power outages, increasing demand for backup power, and expansion in residential and commercial infrastructure. Portable generators have evolved from basic emergency tools to critical components in numerous applications, ranging from construction to residential use. Their versatility, compactness, and ease of deployment make them ideal for powering homes, job sites, and events in off-grid locations.
The growing trend of outdoor recreational activities and rising consumer preference for reliable power in emergencies have further fueled demand for portable generators. Additionally, evolving emission norms and advancements in generator technology, such as noise reduction, fuel efficiency, and compact designs, are contributing to their widespread adoption. Regulatory agencies like OSHA and the EPA are shaping product innovations, encouraging manufacturers to produce more eco-friendly and user-safe gensets.
The portable generators market is primarily segmented by product, with conventional portable generators leading in 2024, generating USD 7.65 billion. These generators are popular for their robustness and affordability, making them a go-to choice for construction sites and large-scale outdoor applications. On the other hand, inverter portable generators, which offer quieter operation and stable power suitable for sensitive electronics, generated USD 5.2 billion in 2024 and are projected to witness faster growth due to increasing residential use and recreational demand.
In terms of fuel type, gasoline-fueled generators dominated the market in 2024, contributing USD 10.86 billion in revenue. Their ease of use, availability, and lower upfront costs make them the preferred choice for home backup and small commercial needs. Diesel generators followed, generating USD 1.7 billion, offering durability and higher power output suited for demanding applications like construction and mining. Generators powered by alternative fuels such as propane and LPG contributed USD 327.8 million, with growing demand due to their cleaner emissions and fuel stability.
In the end-use segment, the residential sector emerged as the largest contributor to market revenue in 2024, with a valuation of USD 1.9 billion, attributed to the increasing adoption of generators for emergency power during grid failures and natural disasters. The versatility of portable generators has also led to notable demand across sectors such as construction, telecom, and commercial establishments.
North America held the largest regional market share in 2024, valued at USD 4.63 billion, driven by the U.S., which alone accounted for USD 4.13 billion. Frequent weather-related power disruptions, higher disposable incomes, and a strong inclination toward home safety and preparedness drive the region’s dominance. Asia Pacific followed closely with a market value of USD 4.34 billion, fueled by rapid urbanization, growing construction activities, and a large off-grid population in countries such as India and Indonesia.
Companies such as Generac Power Systems, Atlas Copco AB, Cummins, Caterpillar, Honda India Power Products Ltd., FIRMAN Power Equipment, Champion Power Equipment, and Briggs & Stratton are enhancing their market positions through technological innovation, product diversification, and geographic expansion. Strategic partnerships, acquisitions, and the introduction of hybrid and eco-friendly models are also key strategies deployed to strengthen their global presence and cater to evolving consumer demands.
- Chapter 1 Methodology
- 1.1 Research design
- 1.1.1 Research approach
- 1.1.2 Data collection methods
- 1.1.3 Base estimates and calculations
- 1.1.4 Base year calculation
- 1.1.5 Market estimates & forecasts parameters
- 1.1.6 Key trends for market estimates
- 1.2 Market definitions
- 1.3 Forecast model
- 1.4 Primary research and validation
- 1.5 Some of the primary sources (but not limited to)
- 1.6 Data mining sources
- 1.6.1 Secondary
- 1.6.1.1 Paid sources
- 1.6.1.2 Source by region
- Chapter 2 Executive Summary
- 2.1 Industry snapshot
- 2.2 Business trends
- 2.3 Product trends
- 2.4 Fuel & power rating trends
- 2.5 Phase trends
- 2.6 End use trends
- 2.7 Regional trends
- Chapter 3 Industry Insights
- 3.1 Industry ecosystem analysis
- 3.2 Regulatory landscape
- 3.2.1 North America
- 3.2.1.1 U.S.
- 3.2.1.1.1 Safety standard for portable generators
- 3.2.1.1.2 EPA emissions standards for natural gas generators
- 3.2.1.1.3 Grounding requirements for portable generators
- 3.2.1.1.4 Code of Federal Regulations Part 1407
- 3.2.1.1.5 Consumer Product Safety Commission
- 3.2.1.2 Canada
- 3.2.1.2.1 Electrical Safety Authority
- 3.2.1.2.2 Canadian Electrical Code
- 3.2.1.2.3 Standard for Generators and Portable Powered Equipment
- 3.2.1.2.4 Emission limits and operating conditions for emergency generator sets in non-emergency situations
- 3.2.2 Europe
- 3.2.2.1 Stage V
- 3.2.2.2 Regulation (EU) 2016/1628
- 3.2.2.3 Machine Directive 2006/42/EC
- 3.2.2.4 Low Voltage Directive- 2014/35/EU and EMC Directive 2014/30/EU
- 3.2.2.5 Commission Regulation (EU) 2016/631
- 3.2.2.6 ROHS 2 directive (2011/65/UE Regulation)
- 3.2.3 Asia Pacific
- 3.2.3.1 China
- 3.2.3.2 Australia
- 3.2.3.2.1 AS 2790:1989 Electricity generating sets -Transportable (Up to 25 kW)
- 3.2.3.3 India
- 3.2.3.3.1 Generator sets run on petrol and Natural Gas (NG) or petrol and Liquid Petroleum Gas (LPG)
- 3.2.3.3.2 Noise limits for gensets
- 3.2.4 Middle East
- 3.2.4.1 UAE
- 3.2.5 Africa
- 3.2.5.1 South Africa
- 3.2.6 Latin America
- 3.2.6.1 Brazil
- 3.2.6.2 Mexico
- 3.2.6.2.1 NOM-003-SCFI-2014 Electrical Products - Safety Requirements
- 3.2.6.2.2 UL 674 standard for safety
- 3.2.6.2.3 Mexican Energy Reforms
- 3.2.6.3 Chile
- 3.3 Industry impact forces
- 3.3.1 Market growth drivers
- 3.3.1.1 Growing consumer interest toward recreational activities
- 3.3.1.2 Increasing frequency of weather-related disasters
- 3.3.1.3 Emerging trends in the real estate sector
- 3.3.2 Industry pitfalls & challenges
- 3.3.2.1 Increasing manufacturing costs
- 3.3.2.2 Safety concerns
- 3.4 Growth potential analysis P a g e | 6 Portable Generators Market Report, 2025_2034 Copyright © Global Market Insights Inc. 2025. All Rights Reserved
- 3.5 Porter's analysis
- 3.6 PESTEL analysis
- Chapter 4 Competitive Landscape, 2025
- 4.1 Competitive landscape
- 4.2 Strategic dashboard
- 4.2.1 Generac Power Systems, Inc.
- 4.2.1.1 Award/recognition
- 4.2.1.2 Acquisitions
- 4.2.1.3 Joint venture
- 4.2.1.4 Business expansion
- 4.2.2 Caterpillar
- 4.2.2.1 Partnership
- 4.2.2.2 Business expansion
- 4.2.3 Atlas Copco AB
- 4.2.3.1 Business expansion
- 4.2.3.2 Acquisition
- 4.2.4 Champion Power Equipment
- 4.2.4.1 Business development
- 4.2.1 Honda India Power Products Ltd.
- 4.2.1.1 Business development
- 4.2.1.2 Business expansion
- 4.2.2 FIRMAN Power Equipment
- 4.2.2.1 Partnership
- 4.2.3 Rehlko
- 4.2.3.1 Acquisition
- 4.2.3.2 Business expansion
- 4.2.4 Kirloskar
- 4.2.4.1 Acquisition
- 4.2.5 Deere & Company
- 4.2.5.1 Business expansion
- 4.2.6 Cummins Inc.
- 4.2.6.1 Investment
- 4.2.6.2 Partnership
- 4.3 Innovation & technology landscape
- 4.3.1 Kirloskar
- 4.3.2 Atlas Copco AB
- 4.3.3 Champion Power Equipment
- 4.3.4 Caterpillar
- 4.3.5 Kohler Co.
- 4.3.6 Honda India Power Products Ltd.
- 4.3.7 Briggs & Stratton
- 4.3.8 Generac Power Systems, Inc.
- 4.3.9 Cummins
- 4.4 Company market share, 2024
- 4.4.1 By volume
- 4.4.2 By revenue
- 4.5 List of key models, by company
- 4.6 Total cost of ownership, by application
- 4.6.1 Construction
- 4.6.1.1 Diesel
- 4.6.1.2 Gasoline
- 4.6.2 Mining
- 4.6.2.1 Diesel
- 4.6.2.2 Gasoline
- 4.6.3 Oil & gas
- 4.6.3.1 Diesel
- 4.6.3.2 Gasoline
- 4.6.4 Military
- 4.6.4.1 Diesel
- 4.6.4.2 Gasoline
- 4.6.5 Residential
- 4.6.5.1 Diesel
- 4.6.5.2 Gasoline
- 4.6.6 Marine
- 4.6.6.1 Diesel
- 4.6.6.2 Gasoline
- 4.6.7 Manufacturing
- 4.6.7.1 Diesel
- 4.6.7.2 Gasoline
- 4.6.8 Pharmaceutical
- 4.6.8.1 Diesel
- 4.6.8.2 Gasoline
- 4.6.9 Commercial
- 4.6.9.1 Diesel
- 4.6.9.2 Gasoline
- 4.6.10 Telecom
- 4.6.10.1 Diesel
- 4.6.10.2 Gasoline
- 4.6.11 Electric utility
- 4.6.11.1 Diesel
- 4.6.11.2 Gasoline
- 4.6.12 Data centers
- 4.6.12.1 Diesel
- 4.6.12.2 Gasoline
- 4.6.13 Others
- 4.6.13.1 Diesel
- 4.6.13.2 Gasoline
- Chapter 5 Market Size and Forecast, By Product, 2021 - 2034 ('000 Units & USD Million)
- 5.1 Key trends
- 5.2 Conventional portable
- 5.3 Inverter portable
- Chapter 6 Market Size and Forecast, By Fuel & Power Rating, 2021 - 2034 ('000 Units & USD Million)
- 6.1 Key trends
- 6.2 Diesel
- 6.2.1 50 - 100 kW
- 6.3 Gasoline
- 6.3.1 8 kW - 15 kW
- 6.4 Others
- Chapter 7 Market Size and Forecast, By Phase, 2021 - 2034 ('000 Units & USD Million)
- 7.1 Key trends
- 7.2 Single phase
- 7.3 Three phase
- Chapter 8 Market Size and Forecast, By End Use, 2021 - 2034 ('000 Units & USD Million)
- 8.1 Key trends
- 8.2 Construction
- 8.3 Mining
- 8.4 Oil & gas
- 8.5 Military
- 8.6 Residential
- 8.7 Marine
- 8.8 Manufacturing
- 8.9 Pharmaceutical
- 8.10 Commercial
- 8.11 Telecom
- 8.12 Electric utility
- 8.13 Data centers
- 8.14 Others
- Chapter 9 Market Size and Forecast, By Region, 2021 - 2034 ('000 Units & USD Million)
- 9.1 Key trends
- 9.2 North America
- 9.3 Europe
- 9.4 Asia Pacific
- 9.5 Middle East
- 9.6 Africa
- 9.7 Latin America
- Chapter 10 Company Profiles
- 10.1 Allmand Bros., Inc.
- 10.1.1 Financial Data
- 10.1.2 Product Landscape
- 10.1.3 SWOT Analysis
- 10.2 Atlas Copco AB
- 10.2.1 Financial Data
- 10.2.2 Product Landscape
- 10.2.3 Strategic Outlook
- 10.2.4 SWOT Analysis
- 10.3 Briggs & Stratton
- 10.3.1 Financial Data
- 10.3.2 Product Landscape
- 10.3.3 SWOT Analysis
- 10.4 Caterpillar
- 10.4.1 Financial Data
- 10.4.2 Product Landscape
- 10.4.3 Strategic Outlook
- 10.4.4 SWOT Analysis
- 10.5 Champion Power Equipment
- 10.5.1 Financial Data
- 10.5.2 Product Landscape
- 10.5.3 Strategic Outlook
- 10.5.4 SWOT Analysis
- 10.6 Cummins
- 10.6.1 Financial Data
- 10.6.2 Product Landscape
- 10.6.3 Strategic Outlook
- 10.6.4 SWOT Analysis
- 10.7 Deere & Company
- 10.7.1 Financial Data
- 10.7.2 Product Landscape
- 10.7.3 SWOT Analysis
- 10.8 DEWALT
- 10.8.1 Financial Data
- 10.8.2 Product Landscape
- 10.8.3 SWOT Analysis
- 10.9 DuroMax Power Equipment
- 10.9.1 Financial Data
- 10.9.2 Product Landscape
- 10.9.3 SWOT Analysis
- 10.10 FIRMAN Power Equipment
- 10.10.1 Financial Data
- 10.10.2 Product Landscape
- 10.10.3 Strategic Outlook
- 10.10.4 SWOT Analysis
- 10.11 Generac Power Systems, Inc.
- 10.11.1 Financial Data
- 10.11.2 Product Landscape
- 10.11.3 Strategic Outlook
- 10.11.4 SWOT Analysis
- 10.12 GENMAC
- 10.12.1 Financial Data
- 10.12.2 Product Landscape
- 10.12.3 SWOT Analysis
- 10.13 HIMOINSA
- 10.13.1 Financial Data
- 10.13.2 Product Landscape
- 10.13.3 SWOT Analysis
- 10.14 Honda India Power Products Ltd.
- 10.14.1 Financial Data
- 10.14.2 Product Landscape
- 10.14.3 SWOT Analysis
- 10.15 Kirloskar Oil Engines Limited
- 10.15.1 Financial Data
- 10.15.2 Product Landscape
- 10.15.3 Strategic Outlook
- 10.15.4 SWOT Analysis
- 10.16 Rehlko
- 10.16.1 Financial Data
- 10.16.2 Product Landscape
- 10.16.3 Strategic Outlook
- 10.16.4 SWOT Analysis
- 10.17 Westinghouse Electric Corporation
- 10.17.1 Financial Data
- 10.17.2 Product Landscape
- 10.17.3 SWOT Analysis
- 10.18 Wacker Neuson SE
- 10.18.1 Financial Data
- 10.18.2 Product Landscape
- 10.18.3 SWOT Analysis
- 10.19 Yamaha Motor Co.
- 10.19.1 Financial Data
- 10.19.2 Product Landscape
- 10.19.3 SWOT Analysis
- 10.20 YANMAR HOLDINGS CO., LTD.
- 10.20.1 Financial Data
- 10.20.2 Product Landscape
- 10.20.3 SWOT Analysis
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