
Automotive Over-The-Air (OTA) Update Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032
Description
Automotive Over-The-Air (OTA) Update Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032
Automotive Over-The-Air (OTA) Update Market size is set to record over 17% CAGR from 2024 to 2032 driven by a surge in vehicle automation launches and advancements.
Companies are adopting OTA solutions to directly deliver software updates and enhancements to vehicles, ensuring that they stay current with the latest features. These updates not only integrate new technologies but also address issues remotely, enhancing both the driving experience and vehicle performance. For example, in February 2023, smart rolled out its comprehensive OTA update, OTA 1.3.2, in Germany, introducing features like battery temperature pre-conditioning and a car wash mode.
The automotive OTA update industry is segmented on the basis of vehicle, component, application, connectivity, and region.
The market share from the services component segment will showcase a decent growth rate between 2024 and 2032, driven by the rising adoption of features like real-time diagnostics and remote software upgrades. These service components empower manufacturers to introduce new functionalities, rectify bugs, and update systems without necessitating a dealership visit.
In terms of connectivity, the automotive OTA update market value from the satellite segment is anticipated to witness a significant CAGR from 2024-2032, driven by the demand for reliable communication. Vehicles with satellite connectivity can receive OTA updates consistently, even in remote areas, ensuring seamless updates that enhance performance.
Regionally, the North America automotive over-the-air update industry size will record a lucrative CAGR through 2032 due to regulatory compliance. Organizations are currently implementing OTA updates to meet stringent regulations related to vehicle safety, emissions, and data security. OTA updates allow timely software enhancements and compliance with evolving regulatory standards without requiring physical service visits. The ongoing emphasis on regulatory adherence is also shaping the evolution of OTA technologies for supporting the effective management of regulatory changes, contributing to safer and more efficient vehicle operations in the region.
Automotive Over-The-Air (OTA) Update Market size is set to record over 17% CAGR from 2024 to 2032 driven by a surge in vehicle automation launches and advancements. Companies are adopting OTA solutions to directly deliver software updates and enhancements to vehicles, ensuring that they stay current with the latest features. These updates not only integrate new technologies but also address issues remotely, enhancing both the driving experience and vehicle performance. For example, in February 2023, smart rolled out its comprehensive OTA update, OTA 1.3.2, in Germany, introducing features like battery temperature pre-conditioning and a car wash mode. The automotive OTA update industry is segmented on the basis of vehicle, component, application, connectivity, and region. The market share from the services component segment will showcase a decent growth rate between 2024 and 2032, driven by the rising adoption of features like real-time diagnostics and remote software upgrades. These service components empower manufacturers to introduce new functionalities, rectify bugs, and update systems without necessitating a dealership visit. In terms of connectivity, the automotive OTA update market value from the satellite segment is anticipated to witness a significant CAGR from 2024-2032, driven by the demand for reliable communication. Vehicles with satellite connectivity can receive OTA updates consistently, even in remote areas, ensuring seamless updates that enhance performance. Regionally, the North America automotive over-the-air update industry size will record a lucrative CAGR through 2032 due to regulatory compliance. Organizations are currently implementing OTA updates to meet stringent regulations related to vehicle safety, emissions, and data security. OTA updates allow timely software enhancements and compliance with evolving regulatory standards without requiring physical service visits. The ongoing emphasis on regulatory adherence is also shaping the evolution of OTA technologies for supporting the effective management of regulatory changes, contributing to safer and more efficient vehicle operations in the region.
Table of Contents
250 Pages
- Chapter 1 Methodology and Scope
- 1.1 Research design
- 1.1.1 Research approach
- 1.1.2 Data collection methods
- 1.2 Base estimates and calculations
- 1.2.1 Base year calculation
- 1.2.2 Key trends for market estimation
- 1.3 Forecast model
- 1.4 Primary research and validation
- 1.4.1 Primary sources
- 1.4.2 Data mining sources
- 1.5 Market definitions
- Chapter 2 Executive Summary
- 2.1 Industry 360° synopsis, 2021 - 2032
- Chapter 3 Industry Insights
- 3.1 Industry ecosystem analysis
- 3.2 Supplier landscape
- 3.2.1 Platform providers
- 3.2.2 Suppliers
- 3.2.3 Distributors/ Logistics
- 3.2.4 End user
- 3.3 Profit margin analysis
- 3.4 Technology and innovation landscape
- 3.5 Patent analysis
- 3.6 Key news and initiatives
- 3.7 Regulatory landscape
- 3.8 Impact forces
- 3.8.1 Growth drivers
- 3.8.1.1 Increasing demand and production of connected vehicles
- 3.8.1.2 Rising emphasis on advanced car infotainment systems
- 3.8.1.3 Growing advancements in the connectivity technology
- 3.8.1.4 Rising demand for autonomous vehicles
- 3.8.2 Industry pitfalls and challenges
- 3.8.2.1 Issues related to data security and privacy
- 3.8.2.2 High cost involved in automotive OTA updates
- 3.9 Growth potential analysis
- 3.10 Porter’s analysis
- 3.11 PESTEL analysis
- Chapter 4 Competitive Landscape, 2023
- 4.1 Introduction
- 4.2 Company market share
- 4.3 Competitive analysis of major market players
- 4.4 Competitive positioning matrix
- 4.5 Strategic outlook matrix
- Chapter 5 Market Estimates and Forecast, By Vehicle, 2021-2032 ($Bn)
- 5.1 Key trends
- 5.2 Passenger vehicles
- 5.3 Commercial vehicles
- 5.3.1 Light commercial vehicles
- 5.3.2 Heavy commercial vehicles
- Chapter 6 Market Estimates and Forecast, By Component, 2021-2032 ($Bn)
- 6.1 Key trends
- 6.2 Software
- 6.2.1 Software updates (SOTA)
- 6.2.2 Firmware updates (FOTA)
- 6.3 Services
- Chapter 7 Market Estimates and Forecast, By Application, 2021-2032 ($Bn)
- 7.1 Key trends
- 7.2 Telematics control unit (TCU)
- 7.3 Electronic control unit (ECU)
- 7.4 Infotainment
- 7.5 Safety and security
- 7.6 Others
- Chapter 8 Market Estimates and Forecast, By Connectivity, 2021-2032 ($Bn)
- 8.1 Key trends
- 8.2 Cellular (4G/5G)
- 8.3 Wi-Fi
- 8.4 Bluetooth
- 8.5 Satellite
- Chapter 9 Market Estimates and Forecast, By Region, 2021-2032 ($Bn)
- 9.1 Key trends, by region
- 9.2 North America
- 9.2.1 U.S.
- 9.2.2 Canada
- 9.3 Europe
- 9.3.1 UK
- 9.3.2 Germany
- 9.3.3 France
- 9.3.4 Italy
- 9.3.5 Spain
- 9.3.6 Russia
- 9.3.7 Nordics
- 9.3.8 Rest of Europe
- 9.4 Asia Pacific
- 9.4.1 China
- 9.4.2 India
- 9.4.3 Japan
- 9.4.4 South Korea
- 9.4.5 ANZ
- 9.4.6 Southeast Asia
- 9.4.7 Rest of Asia Pacific
- 9.5 Latin America
- 9.5.1 Brazil
- 9.5.2 Mexico
- 9.5.3 Argentina
- 9.5.4 Rest of Latin America
- 9.6 MEA
- 9.6.1 South Africa
- 9.6.2 Saudi Arabia
- 9.6.3 UAE
- 9.6.4 Rest of MEA
- Chapter 10 Company Profiles
- 10.1 Aptiv PLC
- 10.2 BlackBerry QNX Software Systems Limited
- 10.3 Bosch Mobility Solutions
- 10.4 Continental AG
- 10.5 Digi International Inc.
- 10.6 ExcelFore Technologies, Inc.
- 10.7 Ficosa International S.A.
- 10.8 Harman International Industries, Incorporated
- 10.9 HCL Technologies
- 10.10 Infineon Technologies AG
- 10.11 Intel Corporation
- 10.12 Mender, Inc.
- 10.13 Microsoft Corporation
- 10.14 Mojio
- 10.15 NXP Semiconductors N.V.
- 10.16 Particle Industries, Inc.
- 10.17 Red Bend Software
- 10.18 Sibro Technologies Inc.
- 10.19 Thales Group
- 10.20 Wind River Systems, Inc.
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