Canada Voice Assistant Market by Offering (Hardware (Mobile Device, Smart Speaker, In-Vehicle Assistance, & Other Devices), Software (Integrated, Standalone), and Services (Support & Maintenance, & Consulting)), by Device (Mobile, PC/Laptop, & Tablet), by
Description
The Canada Voice Assistant Market size was valued at USD 298.26 million in 2024, and is predicted to reach USD 1383.15 million by 2030, at a CAGR of 29.1% from 2025 to 2030.
The rise of online shopping in Canada has significantly boosted the demand for voice assistants, as consumers seek more convenient and hands-free ways to engage with e-commerce platforms. With the ability to search, compare prices, and make purchases using voice commands, voice assistants have become an essential tool for online shoppers, particularly busy professionals and individuals with mobility challenges. According to the International Trade Administration, the number of e-commerce users in Canada reached 27 million, accounting for 75% of the population in 2022. As online shopping continues to expand, the demand for seamless and efficient customer experiences is driving the adoption of voice assistants across various e-commerce applications, from product recommendations and price comparisons to order tracking and delivery updates.
Additionally, government investments in Artificial Intelligence (AI) are fueling the demand for voice assistants, as AI-powered voice technology is increasingly integrated into public services and applications, including citizen engagement platforms, education systems, and healthcare services. A report from the Government of Canada, states that the Canadian government allocated approximately USD 1.39 billion to strengthen AI adoption in 2024. By leveraging AI, the government aims to enhance the efficiency and effectiveness of public services, streamline administrative processes, and improve citizen experiences, thereby accelerating the adoption of voice assistants across multiple sectors in the country.
However, the Canadian Radio-television and Telecommunications Commission (CRTC) enforces regulations on telecommunications and broadcasting hinder the growth of the market. Call handling and integration with telecom services, which in turn limits market growth in the country.
On one hand, the integration of hyper-personalized services in voice assistants supports future market growth, as these technologies ensure experiences tailored to users' preferences, behaviors, and needs. Voice assistants with such capabilities utilize user data to provide customized recommendations, proactive alerts, and contextual feedback, enhancing user satisfaction and engagement.
Segment Overview
The Canada voice assistant market is segmented on the basis of offering, device, technology, age-group, and application.
• By offering, the market is classified into hardware, software, and services
• By device, the market is divided into mobile, PC/laptop, and tablet
• By technology, the market is classified into speech recognition and voice recognition
• By age-group, the market is classified into millennials, generation z, generation x, and baby boomers
• By application, the market is divided into telecom, smart home, entertainment, financial services, retail, transportation, hospitality, and QSR/restaurants
Key Benefits
• The Canada voice assistant market report provides a quantitative analysis of the current market and estimations from 2025 to 2030. This analysis assists in identifying the prevailing market opportunities.
• The study comprises a comprehensive analysis of the trends, including current and future trends for depicting prevalent investment pockets in the market.
• The information related to key drivers, restraints, and opportunities and their impact on the Canada voice assistant market is provided in the report.
• The competitive analysis of the market players along with their market share in the Canada voice assistant market is provided in the report.
• The SWOT analysis and Porter’s Five Forces model are elaborated in the study.
• The value chain analysis in the market study provides a clear picture of the role of stakeholders.
The rise of online shopping in Canada has significantly boosted the demand for voice assistants, as consumers seek more convenient and hands-free ways to engage with e-commerce platforms. With the ability to search, compare prices, and make purchases using voice commands, voice assistants have become an essential tool for online shoppers, particularly busy professionals and individuals with mobility challenges. According to the International Trade Administration, the number of e-commerce users in Canada reached 27 million, accounting for 75% of the population in 2022. As online shopping continues to expand, the demand for seamless and efficient customer experiences is driving the adoption of voice assistants across various e-commerce applications, from product recommendations and price comparisons to order tracking and delivery updates.
Additionally, government investments in Artificial Intelligence (AI) are fueling the demand for voice assistants, as AI-powered voice technology is increasingly integrated into public services and applications, including citizen engagement platforms, education systems, and healthcare services. A report from the Government of Canada, states that the Canadian government allocated approximately USD 1.39 billion to strengthen AI adoption in 2024. By leveraging AI, the government aims to enhance the efficiency and effectiveness of public services, streamline administrative processes, and improve citizen experiences, thereby accelerating the adoption of voice assistants across multiple sectors in the country.
However, the Canadian Radio-television and Telecommunications Commission (CRTC) enforces regulations on telecommunications and broadcasting hinder the growth of the market. Call handling and integration with telecom services, which in turn limits market growth in the country.
On one hand, the integration of hyper-personalized services in voice assistants supports future market growth, as these technologies ensure experiences tailored to users' preferences, behaviors, and needs. Voice assistants with such capabilities utilize user data to provide customized recommendations, proactive alerts, and contextual feedback, enhancing user satisfaction and engagement.
Segment Overview
The Canada voice assistant market is segmented on the basis of offering, device, technology, age-group, and application.
• By offering, the market is classified into hardware, software, and services
• By device, the market is divided into mobile, PC/laptop, and tablet
• By technology, the market is classified into speech recognition and voice recognition
• By age-group, the market is classified into millennials, generation z, generation x, and baby boomers
• By application, the market is divided into telecom, smart home, entertainment, financial services, retail, transportation, hospitality, and QSR/restaurants
Key Benefits
• The Canada voice assistant market report provides a quantitative analysis of the current market and estimations from 2025 to 2030. This analysis assists in identifying the prevailing market opportunities.
• The study comprises a comprehensive analysis of the trends, including current and future trends for depicting prevalent investment pockets in the market.
• The information related to key drivers, restraints, and opportunities and their impact on the Canada voice assistant market is provided in the report.
• The competitive analysis of the market players along with their market share in the Canada voice assistant market is provided in the report.
• The SWOT analysis and Porter’s Five Forces model are elaborated in the study.
• The value chain analysis in the market study provides a clear picture of the role of stakeholders.
Table of Contents
- 1. Introduction
- 1.1 Report Description
- 1.2 Research Methodology
- 1.2.1 Secondary Research
- 1.2.2 Data Analysis Framework
- 1.2.3 Market Size Estimation
- 1.2.4 Forecasting
- 1.2.5 Primary Research And Data Validation
- 2. Canada Voice Assistant Market By Offering
- 2.1 Overview
- 2.2 Hardware Market
- 2.2.1 Mobile Device
- 2.2.2 Smart Speaker
- 2.2.3 In-vehicle Assistance
- 2.2.4 Headphones
- 2.2.5 Other Device
- 2.3 Software Market
- 2.3.1 Integrated
- 2.3.2 Standalone
- 2.4 Service Market
- 2.4.1 Support And Maintenance
- 2.4.2 Consulting
- 3. Canada Voice Assistant Market By Device
- 3.1 Overview
- 3.2 Mobile Market
- 3.3 Pc/Laptop Market
- 3.4 Tablet Market
- 4. Canada Voice Assistant Market By Technology
- 4.1 Overview
- 4.2 Speech Recognition Market
- 4.3 Voice Recognition Market
- 5. Canada Voice Assistant Market By Age Group
- 5.1 Overview
- 5.2 Millennials Market
- 5.3 Generation Z Market
- 5.4 Generation X Market
- 5.5 Baby Boomers Market
- 6. Canada Voice Assistant Market By Application
- 6.1 Overview
- 6.2 Telecom Market
- 6.3 Smart Home Market
- 6.4 Entertainment Market
- 6.5 Financial Services Market
- 6.6 Retail Market
- 6.7 Transportation Market
- 6.8 Hospitality Market
- 6.9 Qsr/Restaurants Market
Search Inside Report
Pricing
Currency Rates
Questions or Comments?
Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
