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Premium Smartphone Market in India 2024-2029

Publisher Netscribes (India) Pvt. Ltd.
Published Dec 15, 2024
Length 58 Pages
SKU # NBS20462227

Description

The premium smartphone market in India consists of devices that cost over INR 30,000, accounting for 20% of the market in terms of volume and 51% in terms of value.

In 2021, the premium smartphone market in India was valued (based on volume of shipments) at 6.44 million units. In 2023, it reached 14.60 million, expanding at a compound annual growth rate (CAGR) of ~50.57% during the 2021 – 2023 period. The swift expansion of the premium smartphone market is driven by increasing disposable income, urbanization, and a change in consumer preferences in favor of upgrading to high-end devices for better performance, advanced features, and superior user experiences.

Availability of EMIs, trade-in schemes (exchange offers), and buy-now-pay-later options, along with government initiatives supporting digitalization and 5G infrastructure, have rendered premium smartphones more reachable for a broader audience, thereby propelling the market's expansion.

Market drivers:

Premium smartphones come with top-tier processors, advanced cameras, and improved performance, elevating the overall user experience. High-end smartphones come equipped with advanced security measures like facial recognition, in-display fingerprint sensors, and secure encryption, ensuring users a more secure and reliable experience.

Market Trends:

The increasing popularity of 5G in India is fueling the need for high-end smartphones that provide quicker internet connections, allowing for improved streaming, gaming, and browsing. Premium smartphones with 5G technology offer consumers enhanced network connectivity, resulting in superior performance in busy or high-traffic locations.

Table of Contents

58 Pages
Chapter 1: Executive Summary
Chapter 2: Socio-Economic Indicators
Chapter 3: Introduction
3.1. Market definition and structure
Chapter 4: Product Comparison
4.1. Premium Smartphones (Priced INR 30,000 – INR 50,000)
4.2. Premium Smartphones (Priced INR 50,000 – INR 100,000)
4.3. Premium Smartphones (Priced above INR 100,000)
Chapter 5: Market Overview
5.1. Premium Smartphone Market in India – Overview
5.2. Market Size in Terms of Volume (2021 – 2023)
Chapter 6: Market Influencers
6.1. Market drivers
6.2. Market challenges
Chapter 7: Market Trends
7.1. Key Market Trends
Chapter 8: Government Initiatives
8.1. Favourable Government Initiatives
Chapter 9: Competitive Landscape
9.1. Apple India Private Limited
Company information
Business description
Products/Services
Key people
Financial snapshot
Key ratios
Key financial performance indicators
Key business segments
Key geographic segments
Note: Financial data and segment-wise data is available only for public companies
9.2. G-Mobile Devices Private Limited (TECNO Mobile)
9.3. Google India Private Limited
9.4. Motorola Mobility India Pvt. Ltd.
9.5. OnePlus Technology India Pvt. Ltd.
9.6. OPPO Mobiles India Private Limited
9.7. Realme Mobile Telecommunications (India) Private Limited
9.8. Samsung India Electronics Pvt. Ltd.
9.9. Vivo Mobile India Private Limited
9.10. Xiaomi Technology India Private Limited
Chapter 10: Recent Developments
10.1. Key Recent Developments
Chapter 11: Appendix
11.1. About Netscribes
11.2. Research methodology
11.3. Disclaimer

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