Food Fortifying Agents - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)

Food Fortifying Agents Market Analysis

The food fortifying agents market size is projected to grow from USD 102.76 billion in 2025 to USD 166.03 billion by 2030, registering a CAGR of 10.07% during the forecast period (2025-2030). The market growth is driven by rising micronutrient deficiencies globally, especially in developing regions with persistent nutritional gaps. Mandatory fortification regulations in various countries and increasing consumer demand for nutritionally enhanced functional foods support market expansion. The consolidation of ingredient manufacturers has improved operational efficiency and reduced production costs. Advancements in precision fermentation and microencapsulation technologies have enhanced nutrient stability and bioavailability in fortified products. In January, 2025 FDA proposed front-of-package labeling regulations that are shaping product development strategies and fortification processes. Market dynamics differ by region, with North American demand driven by health-conscious consumers, while Asia-Pacific experiences rapid growth through government food fortification programs addressing nutritional deficiencies.

Global Food Fortifying Agents Market Trends and Insights

Increasing prevalence of micronutrient deficiencies

The global micronutrient deficiency crisis continues to grow, with populations worldwide experiencing inadequate intake of essential nutrients. Iron, vitamin A, and iodine deficiencies are most prevalent, particularly affecting children and pregnant women, with low- and middle-income countries facing the highest burden. According to the World Health Organization, 30.7% of women aged 15-49 years suffered from anaemia in 2023, highlighting the persistent need for fortification programs. The economic impact of these deficiencies, including reduced productivity and increased healthcare costs, has prompted governments to implement large-scale fortification as a cost-effective health intervention. As staple foods serve as the primary nutrient delivery vehicle for vulnerable populations, ingredient suppliers that meet public-sector procurement standards can secure substantial contract volumes. The significant economic burden of micronutrient deficiencies on developing countries has made food fortification a priority public health initiative.

Expansion of mandatory fortification regulations

Many countries have implemented mandatory fortification programs to address widespread nutrient deficiencies. These initiatives, particularly in developing regions, require food manufacturers to incorporate fortifying agents into staple foods, increasing the demand for fortified products across various demographic segments. In March 2025, Tanzania introduced comprehensive regulations mandating all flour millers to fortify their products with essential vitamins and minerals by December 2025. The Ministry of Health, supported by partners like Sanku, launched this initiative to improve nutrition access and combat malnutrition in vulnerable populations. Similarly, Mauritius enacted mandatory wheat flour fortification legislation in 2023 to address micronutrient deficiencies, particularly iron deficiency anemia, which affects a significant portion of its population. This legislation resulted from extensive collaboration between the Government of Mauritius, FFI, the Food and Agriculture Organization of the United Nations (FAO), and the Southern African Development Community (SADC). These mandatory fortification requirements are driving the substantial growth of food fortifying agents in the global market.

High costs of fortification ingredients and processes

Supply chain disruptions and production constraints are causing significant cost increases across vitamin categories, with vitamin A and carotenoids facing severe price pressures due to production facility incidents. A fire at BASF's plant in Ludwigshafen, Germany, in late July 2024, resulted in a force majeure declaration for specific vitamin and aroma ingredient products. The incident, which occurred at a facility manufacturing vitamin A, vitamin E, carotenoid precursors, and aroma ingredients, led to a production shutdown and supply disruptions. BASF estimated production of vitamins A and E, and carotenoids will not resume until early 2025, creating potential shortages in the global vitamin supply chain. Small food manufacturers face financial pressure from capital requirements for blending, dosing, and quality-control equipment, which often requires substantial initial investment and ongoing maintenance costs.

Other drivers and restraints analyzed in the detailed report include:

1. Growing consumer demand for functional and fortified foods
2. Rising need for fortified foods in child and maternal nutrition programs
3. Low awareness of fortified foods in rural and underserved regions

For complete list of drivers and restraints, kindly check the Table Of Contents.

Segment Analysis

Vitamins held the dominant position in the market with a 31.74% share in 2024, driven by established regulatory frameworks and economical premix solutions. The vitamin segment is expected to grow consistently, supported by mandatory fortification requirements for flour, rice, and oil. Prebiotics and probiotics are experiencing rapid growth at a 12.45% CAGR, supported by research demonstrating the relationship between gut microbiome balance, immune function, and metabolic health. Manufacturers are implementing microencapsulation technology to achieve 85-86% viability under thermal and acidic conditions, enhancing stability in shelf-stable beverages. The protein and amino acid segment benefits from growth in sports nutrition, while omega-3 lipids contribute cardiovascular benefits to conventional food products. Minerals, particularly iron and zinc, remain crucial for public health programs targeting anemia and growth deficiency.

The market demonstrates ongoing innovation in delivery systems. Carbohydrates are gaining renewed interest through prebiotic fiber additions, responding to increased consumer interest in digestive health. The "others" category includes emerging compounds such as polyphenols and plant-based proteins, creating opportunities for specialized manufacturers. The anticipated streamlining of probiotic strain registration and postbiotic approval processes is expected to transform market competition and increase formulation requirements in the food fortifying agents industry.

The Food Fortifying Agents Market Report is Segmented by Type (Proteins & Amino Acids, Vitamins, Lipids, Prebiotics & Probiotics, and More), Form (Powder, Liquid, Others), Application (Dairy & Dairy-Based Products, Beverages, Dietary Supplements, and More), and Geography (North America, Europe, Asia-Pacific, South America, and Middle East and Africa). The Market Forecasts are Provided in Terms of Value (USD).

Geography Analysis

North America held 32.89% of global sales in 2024, supported by FDA guidance on nutrient addition and labeling requirements. The United States maintains high volumes through flour, cereal, and beverage fortification, while Canada's standardized regulations facilitate ingredient trade. Mexico's participation in USMCA enhances regional sourcing capabilities and provides scale benefits to processors. The region's growth focuses on personalized beverages, brain-health formulations, and vegan fortification blends.

Asia-Pacific shows 12.34% CAGR through 2030, supported by government initiatives and increased health awareness among middle-class consumers. India's rice fortification program targets 65% of the population with vitamin B12, iron, and folic acid supplementation to address anemia. China develops biotech capabilities for omega-3 and vitamin production, while Japan's FOSHU system validates probiotic and prebiotic applications. South Korea utilizes its dairy and fermented-food expertise in lactic-acid-bacteria fortification, as demonstrated by LG H&H's FGO-based children's product launch in June 2025. ASEAN countries implement unified fortification guidelines for noodles and edible oils.

Europe maintains moderate growth based on clear regulations and consumer preference for natural, sustainable ingredients. Latin America, the Middle East, and Africa show gradual growth through public-health initiatives and NGO-supported staple-food fortification programs. These regional developments contribute to the food fortifying agents market's global presence with distinct regional growth factors.

List of Companies Covered in this Report:

1. BASF SE
2. DSM-Firmenich AG
3. Cargill, Incorporated
4. Archer-Daniels-Midland Company
5. Kerry Group plc
6. International Flavors & Fragrances, Inc.
7. Ingredion Incorporated
8. Tate and Lyle PLC
9. Nestle S.A.
10. CHR. Hansen Holding
11. Kalsec Inc.
12. Eastman Chemical Company
13. Kemin Industries
14. Glanbia PLC
15. Univar Solutions LLC.
16. Corbion NV
17. Stern-Wywiol Group
18. Arla Foods Ingredients
19. Givaudan SA
20. Prinova Group

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support