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Beer & Cider in Italy

Publisher MarketLine
Published Dec 11, 2025
Length 40 Pages
SKU # MTLN21020573

Description

Beer>&>Cider>in>Italy

Summary

>Beer>&>Cider>in>Italy>industry>profile>provides>top-line>qualitative>and>quantitative>summary>information>including:>market>size>(value>2019-24,>and>forecast>to>2029).>The>profile>also>contains>descriptions>of>the>leading>players>including>key>financial>metrics>and>analysis>of>competitive>pressures>within>the>market.

Key>Highlights
  • The>beer>&>cider>market>includes>the>retail>sales>of>beer>and>cider>beverages.>By>type,>the>market>is>segmented>into>beers>and>ciders.>Beers>are>alcoholic>drinks>made>by>brewing>and>fermenting>a>mixture>of>cereal>grains,>hops,>water,>and>yeast.>Ciders>are>fermented>beverages>made>from>fruit>juice,>usually>apple>juice.
  • The>Italian>beer>&>cider>market>recorded>revenues>of>$13,724.2>million>in>2024,>representing>a>negative>compound>annual>growth>rate>(CAGR)>of>0.2%>between>2019-24.
  • Market>consumption>volume>increased>with>a>CAGR>of>0.7%>between>2019-24,>reaching>a>total>of>2,177.6>million>liters>in>2024.
  • The>contraction>of>the>Italian>beer>&>cider>market>during>2019-24>can>be>attributed>to>rising>health>concerns>about>excessive>alcohol>consumption,>which>has>encouraged>consumers>to>moderate>their>intake>during>the>review>period.
Scope
  • Save>time>carrying>out>entry-level>research>by>identifying>the>size,>growth,>major>segments,>and>leading>players>in>the>beer>&>cider>market>in>Italy
  • Use>the>Five>Forces>analysis>to>determine>the>competitive>intensity>and>therefore>attractiveness>of>the>beer>&>cider>market>in>Italy
  • Leading>company>profiles>reveal>details>of>key>beer>&>cider>market>players’>global>operations>and>financial>performance
  • Add>weight>to>presentations>and>pitches>by>understanding>the>future>growth>prospects>of>the>Italy>beer>&>cider>market>with>five>year>forecasts
Reasons>to>Buy
  • What>was>the>size>of>the>Italy>beer>&>cider>market>by>value>in>2024?
  • What>will>be>the>size>of>the>Italy>beer>&>cider>market>in>2029?
  • What>factors>are>affecting>the>strength>of>competition>in>the>Italy>beer>&>cider>market?
  • How>has>the>market>performed>over>the>last>five>years?
  • What>are>the>main>segments>that>make>up>Italy's>beer>&>cider>market?

Table of Contents

40 Pages
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the Italian beer & cider market?
7.3. Which companies have been most successful in increasing their market shares 2019-24?
7.4. Which companies' market shares have suffered during 2019-24?
7.5. What are the most popular brands in the Italian beer & cider market?
8 Company Profiles
8.1. Heineken NV
8.2. Asahi Group Holdings Ltd
8.3. Anheuser-Busch InBev SA/NV
8.4. Birra Castello S.P.A.
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Italy beer & cider market value: $ million, 2019-24
Table 2: Italy beer & cider market volume: million liters, 2019-24
Table 3: Italy beer & cider market category segmentation: % share, by value, 2019-24
Table 4: Italy beer & cider market category segmentation: $ million, 2019-24
Table 5: Italy beer & cider market geography segmentation: $ million, 2024
Table 6: Italy beer & cider market distribution: % share, by volume, 2024
Table 7: Italy beer & cider market value forecast: $ million, 2024-29
Table 8: Italy beer & cider market volume forecast: million liters, 2024-29
Table 9: Italy beer & cider market share: % share, by volume, 2024
Table 10: Heineken NV: Key Facts
Table 11: Heineken NV: Annual Financial Ratios
Table 12: Heineken NV: Key Employees
Table 13: Asahi Group Holdings Ltd: Key Facts
Table 14: Asahi Group Holdings Ltd: Annual Financial Ratios
Table 15: Asahi Group Holdings Ltd: Key Employees
Table 16: Anheuser-Busch InBev SA/NV: Key Facts
Table 17: Anheuser-Busch InBev SA/NV: Annual Financial Ratios
Table 18: Anheuser-Busch InBev SA/NV: Key Employees
Table 19: Birra Castello S.P.A.: Key Facts
Table 20: Italy Size of Population (Million), 2020-24
Table 21: Italy Real GDP (Constant 2010 Prices, $ Billion), 2020-24
Table 22: Italy GDP (Current Prices, $ Billion), 2020-24
Table 23: Italy Inflation, 2020-24
Table 24: Italy Consumer Price Index (Absolute), 2020-24
Table 25: Italy Exchange Rate, 2019-24
List of Figures
Figure 1: Italy beer & cider market value: $ million, 2019-24
Figure 2: Italy beer & cider market volume: million liters, 2019-24
Figure 3: Italy beer & cider market category segmentation: $ million, 2019-24
Figure 4: Italy beer & cider market geography segmentation: % share, by value, 2024
Figure 5: Italy beer & cider market distribution: % share, by volume, 2024
Figure 6: Italy beer & cider market value forecast: $ million, 2024-29
Figure 7: Italy beer & cider market volume forecast: million liters, 2024-29
Figure 8: Forces driving competition in the beer & cider market in Italy, 2024
Figure 9: Drivers of buyer power in the beer & cider market in Italy, 2024
Figure 10: Drivers of supplier power in the beer & cider market in Italy, 2024
Figure 11: Factors influencing the likelihood of new entrants in the beer & cider market in Italy, 2024
Figure 12: Factors influencing the threat of substitutes in the beer & cider market in Italy, 2024
Figure 13: Drivers of degree of rivalry in the beer & cider market in Italy, 2024
Figure 14: Italy beer & cider market share: % share, by volume, 2024

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