Advertising Top 5 Emerging Markets Industry Guide 2015-2024

Advertising Top 5 Emerging Markets Industry Guide 2015-2024

Summary

The Emerging 5 Advertising industry profile provides top-line qualitative and quantitative summary information including: industry size (value 2015-19, and forecast to 2024). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the industry.

Essential resource for top-line data and analysis covering the emerging five advertising industry. Includes industry size and segmentation data, textual and graphical analysis of industry growth trends and leading companies.

Key Highlights

  • These countries contributed $119,286.8 million to the global advertising industry in 2019, with a compound annual growth rate (CAGR) of 3.6% between 2007 and 2011. The top 5 emerging countries are expected to reach a value of $146,646.3 million in 2024, with a CAGR of 4.2% over the 2019-24 period.
  • Within the advertising industry, China is the leading country among the top 5 emerging nations, with market revenues of $84,414.6 million in 2019. This was followed by Brazil and India with a value of $14,390.0 and $11,173.7 million, respectively.
  • China is expected to lead the advertising industry in the top five emerging nations, with a value of $95,381.6 million in 2024, followed by India and Brazil with expected values of $20,746.6 and $19,015.6 million, respectively.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the emerging five advertising industry
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the emerging five advertising industry
  • Leading company profiles reveal details of key advertising industry players’ emerging five operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the emerging five advertising industry with five year forecasts
  • Compares data from Brazil, China, India, Mexico and South Africa, alongside individual chapters on each country
Reasons to Buy
  • What was the size of the emerging five advertising industry by value in 2019?
  • What will be the size of the emerging five advertising industry in 2024?
  • What factors are affecting the strength of competition in the emerging five advertising industry?
  • How has the industry performed over the last five years?
  • What are the main segments that make up the emerging five advertising industry?


1 Introduction
1.1. What is this report about?
1.2. Who is the target reader?
1.3. How to use this report
1.4. Definitions
2 Top 5 Emerging Countries Advertising
2.1. Industry Outlook
3 Advertising in South Africa
3.1. Market Overview
3.2. Market Data
3.3. Market Segmentation
3.4. Market outlook
3.5. Five forces analysis
3.6. Macroeconomic Indicators
4 Advertising in Brazil
4.1. Market Overview
4.2. Market Data
4.3. Market Segmentation
4.4. Market outlook
4.5. Five forces analysis
4.6. Macroeconomic Indicators
5 Advertising in China
5.1. Market Overview
5.2. Market Data
5.3. Market Segmentation
5.4. Market outlook
5.5. Five forces analysis
5.6. Macroeconomic Indicators
6 Advertising in India
6.1. Market Overview
6.2. Market Data
6.3. Market Segmentation
6.4. Market outlook
6.5. Five forces analysis
6.6. Macroeconomic Indicators
7 Advertising in Mexico
7.1. Market Overview
7.2. Market Data
7.3. Market Segmentation
7.4. Market outlook
7.5. Five forces analysis
7.6. Macroeconomic Indicators
8 Company Profiles
8.1. Dentsu, Inc.
8.2. The Interpublic Group of Companies, Inc.
8.3. Publicis Groupe SA
8.4. WPP plc
8.5. Omnicom Group, Inc.
8.6. Havas SA
9 Appendix
9.1. Methodology
9.2. About MarketLine
List of Tables
Table 1: Top 5 emerging countries advertising industry, revenue ($m), 2015-24
Table 2: Top 5 emerging countries advertising industry, revenue ($m), 2015-19
Table 3: Top 5 emerging countries advertising industry forecast, revenue ($m), 2019-24
Table 4: South Africa advertising industry value: $ million, 2015-19
Table 5: South Africa advertising industry category segmentation: $ million, 2019
Table 6: South Africa advertising industry geography segmentation: $ million, 2019
Table 7: South Africa advertising industry value forecast: $ million, 2019-24
Table 8: South Africa size of population (million), 2015-19
Table 9: South Africa gdp (constant 2005 prices, $ billion), 2015-19
Table 10: South Africa gdp (current prices, $ billion), 2015-19
Table 11: South Africa inflation, 2015-19
Table 12: South Africa consumer price index (absolute), 2015-19
Table 13: South Africa exchange rate, 2015-19
Table 14: Brazil advertising industry value: $ million, 2015-19
Table 15: Brazil advertising industry category segmentation: $ million, 2019
Table 16: Brazil advertising industry geography segmentation: $ million, 2019
Table 17: Brazil advertising industry value forecast: $ million, 2019-24
Table 18: Brazil size of population (million), 2015-19
Table 19: Brazil gdp (constant 2005 prices, $ billion), 2015-19
Table 20: Brazil gdp (current prices, $ billion), 2015-19
Table 21: Brazil inflation, 2015-19
Table 22: Brazil consumer price index (absolute), 2015-19
Table 23: Brazil exchange rate, 2015-19
Table 24: China advertising industry value: $ billion, 2015-19
Table 25: China advertising industry category segmentation: $ billion, 2019
Table 26: China advertising industry geography segmentation: $ billion, 2019
Table 27: China advertising industry value forecast: $ billion, 2019-24
Table 28: China size of population (million), 2015-19
Table 29: China gdp (constant 2005 prices, $ billion), 2015-19
Table 30: China gdp (current prices, $ billion), 2015-19
Table 31: China inflation, 2015-19
Table 32: China consumer price index (absolute), 2015-19
Table 33: China exchange rate, 2015-19
Table 34: India advertising industry value: $ million, 2015-19
Table 35: India advertising industry category segmentation: $ million, 2019
Table 36: India advertising industry geography segmentation: $ million, 2019
Table 37: India advertising industry value forecast: $ million, 2019-24
Table 38: India size of population (million), 2015-19
Table 39: India gdp (constant 2005 prices, $ billion), 2015-19
Table 40: India gdp (current prices, $ billion), 2015-19
Table 41: India inflation, 2015-19
Table 42: India consumer price index (absolute), 2015-19
Table 43: India exchange rate, 2015-19
Table 44: Mexico advertising industry value: $ million, 2015-19
Table 45: Mexico advertising industry category segmentation: $ million, 2019
Table 46: Mexico advertising industry geography segmentation: $ million, 2019
Table 47: Mexico advertising industry value forecast: $ million, 2019-24
Table 48: Mexico size of population (million), 2015-19
Table 49: Mexico gdp (constant 2005 prices, $ billion), 2015-19
Table 50: Mexico gdp (current prices, $ billion), 2015-19
Table 51: Mexico inflation, 2015-19
Table 52: Mexico consumer price index (absolute), 2015-19
Table 53: Mexico exchange rate, 2015-19
Table 54: Dentsu, Inc.: key facts
Table 55: Dentsu, Inc.: Annual Financial Ratios
Table 56: Dentsu, Inc.: Key Employees
Table 57: Dentsu, Inc.: Key Employees Continued
Table 58: Dentsu, Inc.: Key Employees Continued
Table 59: The Interpublic Group of Companies, Inc.: key facts
List of Figures
Figure 1: Top 5 emerging countries advertising industry, revenue ($m), 2015-24
Figure 2: Top 5 emerging countries advertising industry, revenue ($m), 2015-19
Figure 3: Top 5 emerging countries advertising industry forecast, revenue ($m), 2019-24
Figure 4: South Africa advertising industry value: $ million, 2015-19
Figure 5: South Africa advertising industry category segmentation: % share, by value, 2019
Figure 6: South Africa advertising industry geography segmentation: % share, by value, 2019
Figure 7: South Africa advertising industry value forecast: $ million, 2019-24
Figure 8: Forces driving competition in the advertising industry in South Africa, 2019
Figure 9: Drivers of buyer power in the advertising industry in South Africa, 2019
Figure 10: Drivers of supplier power in the advertising industry in South Africa, 2019
Figure 11: Factors influencing the likelihood of new entrants in the advertising industry in South Africa, 2019
Figure 12: Factors influencing the threat of substitutes in the advertising industry in South Africa, 2019
Figure 13: Drivers of degree of rivalry in the advertising industry in South Africa, 2019
Figure 14: Brazil advertising industry value: $ million, 2015-19
Figure 15: Brazil advertising industry category segmentation: % share, by value, 2019
Figure 16: Brazil advertising industry geography segmentation: % share, by value, 2019
Figure 17: Brazil advertising industry value forecast: $ million, 2019-24
Figure 18: Forces driving competition in the advertising industry in Brazil, 2019
Figure 19: Drivers of buyer power in the advertising industry in Brazil, 2019
Figure 20: Drivers of supplier power in the advertising industry in Brazil, 2019
Figure 21: Factors influencing the likelihood of new entrants in the advertising industry in Brazil, 2019
Figure 22: Factors influencing the threat of substitutes in the advertising industry in Brazil, 2019
Figure 23: Drivers of degree of rivalry in the advertising industry in Brazil, 2019
Figure 24: China advertising industry value: $ billion, 2015-19
Figure 25: China advertising industry category segmentation: % share, by value, 2019
Figure 26: China advertising industry geography segmentation: % share, by value, 2019
Figure 27: China advertising industry value forecast: $ billion, 2019-24
Figure 28: Forces driving competition in the advertising industry in China, 2019
Figure 29: Drivers of buyer power in the advertising industry in China, 2019
Figure 30: Drivers of supplier power in the advertising industry in China, 2019
Figure 31: Factors influencing the likelihood of new entrants in the advertising industry in China, 2019
Figure 32: Factors influencing the threat of substitutes in the advertising industry in China, 2019
Figure 33: Drivers of degree of rivalry in the advertising industry in China, 2019
Figure 34: India advertising industry value: $ million, 2015-19
Figure 35: India advertising industry category segmentation: % share, by value, 2019
Figure 36: India advertising industry geography segmentation: % share, by value, 2019
Figure 37: India advertising industry value forecast: $ million, 2019-24
Figure 38: Forces driving competition in the advertising industry in India, 2019
Figure 39: Drivers of buyer power in the advertising industry in India, 2019
Figure 40: Drivers of supplier power in the advertising industry in India, 2019
Figure 41: Factors influencing the likelihood of new entrants in the advertising industry in India, 2019
Figure 42: Factors influencing the threat of substitutes in the advertising industry in India, 2019
Figure 43: Drivers of degree of rivalry in the advertising industry in India, 2019
Figure 44: Mexico advertising industry value: $ million, 2015-19
Figure 45: Mexico advertising industry category segmentation: % share, by value, 2019
Figure 46: Mexico advertising industry geography segmentation: % share, by value, 2019
Figure 47: Mexico advertising industry value forecast: $ million, 2019-24
Figure 48: Forces driving competition in the advertising industry in Mexico, 2019
Figure 49: Drivers of buyer power in the advertising industry in Mexico, 2019
Figure 50: Drivers of supplier power in the advertising industry in Mexico, 2019
Figure 51: Factors influencing the likelihood of new entrants in the advertising industry in Mexico, 2019
Figure 52: Factors influencing the threat of substitutes in the advertising industry in Mexico, 2019
Figure 53: Drivers of degree of rivalry in the advertising industry in Mexico, 2019

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