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Home Audio and Cinema in Thailand

Published Aug 01, 2025
Length 20 Pages
SKU # EP20287358

Description

Home audio and cinema in Thailand experienced a notable decline in 2025, with retail volume sales falling by 14% to 679,000 units. This contraction was driven by several key factors. Firstly, prevailing economic conditions led consumers to be more cautious with their spending, particularly on discretionary items such as home audio and cinema equipment. Secondly, the increasing preference for mobile and personal entertainment devices, including smartphones, tablets, and laptops, significantly red...

Euromonitor International's Home Audio and Cinema in Thailand report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Audio Separates, Digital Media Player Docks, Hi-Fi Systems, Home Cinema and Speaker Systems, Other Home Audio and Cinema, Speakers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Audio and Cinema market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

20 Pages
Home Audio and Cinema in Thailand
Euromonitor International
August 2025
List Of Contents And Tables
HOME AUDIO AND CINEMA IN THAILAND
KEY DATA FINDINGS
2025 DEVELOPMENTS
Significant decline as consumers’ habits change and they become more cautious
Mahajak not only maintains its lead, but also sees the most dynamic growth, thanks to JBL’s extensive portfolio
Despite the dominance of appliances and electronics specialists, retail e-commerce sees a strong rising trend
PROSPECTS AND OPPORTUNITIES
Increasing preference for portable entertainment devices to drive continued decline
Although AI will be integrated to improve experiences, high price points likely to hamper adoption
Aiming to meet the specific needs of the Thai population
CATEGORY DATA
Table 1 Sales of Home Audio and Cinema by Category: Volume 2020-2025
Table 2 Sales of Home Audio and Cinema by Category: Value 2020-2025
Table 3 Sales of Home Audio and Cinema by Category: % Volume Growth 2020-2025
Table 4 Sales of Home Audio and Cinema by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Home Audio and Cinema: % Volume 2021-2025
Table 6 LBN Brand Shares of Home Audio and Cinema: % Volume 2022-2025
Table 7 Distribution of Home Audio and Cinema by Channel: % Volume 2021-2025
Table 8 Forecast Sales of Home Audio and Cinema by Category: Volume 2025-2030
Table 9 Forecast Sales of Home Audio and Cinema by Category: Value 2025-2030
Table 10 Forecast Sales of Home Audio and Cinema by Category: % Volume Growth 2025-2030
Table 11 Forecast Sales of Home Audio and Cinema by Category: % Value Growth 2025-2030
CONSUMER ELECTRONICS IN THAILAND
EXECUTIVE SUMMARY
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
MARKET DATA
Table 12 Sales of Consumer Electronics by Category: Volume 2020-2025
Table 13 Sales of Consumer Electronics by Category: Value 2020-2025
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2020-2025
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2020-2025
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2021-2025
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2022-2025
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2020-2025
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2025-2030
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2025-2030
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2025-2030
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources

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