
Global At-Home Use Hair Colors and Dyes Market Growth 2025-2031
Description
The global At-Home Use Hair Colors and Dyes market size is predicted to grow from US$ 18780 million in 2025 to US$ 25440 million in 2031; it is expected to grow at a CAGR of 5.2% from 2025 to 2031.
The impact of the latest U.S. tariff measures and the corresponding policy responses from countries worldwide on market competitiveness, regional economic performance, and supply chain configurations will be comprehensively evaluated in this report.
At-home use hair colors and dyes refer to hair dye products that consumers can apply by themselves at home. These products include various forms of hair colorants such as liquid dyes, hair color creams, foam dyes, and powder-based dyes. They are designed for easy use at home and usually come with essential tools like gloves, brushes, and mixing bowls for the application process. Compared to professional salon hair dyes, at-home hair colors are generally milder in formulation and easier to use, providing an affordable and efficient solution for consumers who prefer to color their hair themselves. The product range covers full-head coloring, root touch-ups, and partial coloring, among others. In recent years, with the growing demand for personalization and convenience, the market has introduced innovative products such as plant-based organic hair dyes, ammonia-free dyes, and hair dye strips. Moreover, with increasing environmental awareness, eco-friendly and non-toxic hair dye products have also gained popularity. At-home hair coloring not only offers convenience for consumers in their daily lives but has also made hair dyeing a regular personal care and beauty practice outside the confines of professional salons.
The market for at-home use hair colors and dyes has seen significant growth in recent years, driven by several factors. Firstly, there has been a growing interest in personal grooming and beauty care, especially post-pandemic, as more people are opting to perform their beauty routines at home, which has significantly increased the demand for home-use hair coloring products. Secondly, the rising demand for personalized and customized hair coloring solutions has pushed companies to continuously launch innovative products to meet the diverse needs of consumers, such as organic dyes and ammonia-free formulations. As the market expands, competition in the traditional beauty salon industry has become more intense, with well-established brands entering the at-home hair coloring market and offering convenient, safe, and affordable products. Additionally, the increasing emphasis on environmental sustainability and health has led consumers to favor natural and non-toxic hair color products, boosting the growth of eco-friendly options like ammonia-free and plant-based dyes.
However, the market faces certain challenges and risks. One key issue is the disparity in the results between at-home hair coloring and professional salon treatments, with consumers potentially experiencing uneven coloring or allergic reactions during use. Furthermore, the wide variety of hair color products available in the market means that product quality and outcomes can vary significantly, making it difficult for consumers to make informed decisions. With more brands entering the market, competition is intensifying, leading to potential price wars and compressed profit margins. As a result, companies need to focus on strengthening their brand image and innovation to maintain a competitive edge. Additionally, as technology continues to advance, the introduction of new dyeing technologies, such as smart hair coloring tools and personalized dyeing services, presents new growth opportunities for the market.
LP Information, Inc. (LPI) ' newest research report, the “At-Home Use Hair Colors and Dyes Industry Forecast” looks at past sales and reviews total world At-Home Use Hair Colors and Dyes sales in 2024, providing a comprehensive analysis by region and market sector of projected At-Home Use Hair Colors and Dyes sales for 2025 through 2031. With At-Home Use Hair Colors and Dyes sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world At-Home Use Hair Colors and Dyes industry.
This Insight Report provides a comprehensive analysis of the global At-Home Use Hair Colors and Dyes landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on At-Home Use Hair Colors and Dyes portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global At-Home Use Hair Colors and Dyes market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for At-Home Use Hair Colors and Dyes and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global At-Home Use Hair Colors and Dyes.
This report presents a comprehensive overview, market shares, and growth opportunities of At-Home Use Hair Colors and Dyes market by product type, application, key manufacturers and key regions and countries.
Segmentation by Type:
Permanent Hair Dye
Semi-Permanent Hair Dye
Temporary Hair Dye
Segmentation by Application:
Online
Offline
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analysing the company's coverage, product portfolio, its market penetration.
L'Oréal Group
Revlon, Inc.
Shiseido Company
Henkel AG & Co. KGaA
Procter & Gamble Co.
Coty Inc.
Kao Corporation
Amorepacific Corporation
Unilever
Godrej
Estée Lauder
Conair
HOYU
Combe
Natura &Co
SAVOL
Key Questions Addressed in this Report
What is the 10-year outlook for the global At-Home Use Hair Colors and Dyes market?
What factors are driving At-Home Use Hair Colors and Dyes market growth, globally and by region?
Which technologies are poised for the fastest growth by market and region?
How do At-Home Use Hair Colors and Dyes market opportunities vary by end market size?
How does At-Home Use Hair Colors and Dyes break out by Type, by Application?
Please note: The report will take approximately 2 business days to prepare and deliver.
The impact of the latest U.S. tariff measures and the corresponding policy responses from countries worldwide on market competitiveness, regional economic performance, and supply chain configurations will be comprehensively evaluated in this report.
At-home use hair colors and dyes refer to hair dye products that consumers can apply by themselves at home. These products include various forms of hair colorants such as liquid dyes, hair color creams, foam dyes, and powder-based dyes. They are designed for easy use at home and usually come with essential tools like gloves, brushes, and mixing bowls for the application process. Compared to professional salon hair dyes, at-home hair colors are generally milder in formulation and easier to use, providing an affordable and efficient solution for consumers who prefer to color their hair themselves. The product range covers full-head coloring, root touch-ups, and partial coloring, among others. In recent years, with the growing demand for personalization and convenience, the market has introduced innovative products such as plant-based organic hair dyes, ammonia-free dyes, and hair dye strips. Moreover, with increasing environmental awareness, eco-friendly and non-toxic hair dye products have also gained popularity. At-home hair coloring not only offers convenience for consumers in their daily lives but has also made hair dyeing a regular personal care and beauty practice outside the confines of professional salons.
The market for at-home use hair colors and dyes has seen significant growth in recent years, driven by several factors. Firstly, there has been a growing interest in personal grooming and beauty care, especially post-pandemic, as more people are opting to perform their beauty routines at home, which has significantly increased the demand for home-use hair coloring products. Secondly, the rising demand for personalized and customized hair coloring solutions has pushed companies to continuously launch innovative products to meet the diverse needs of consumers, such as organic dyes and ammonia-free formulations. As the market expands, competition in the traditional beauty salon industry has become more intense, with well-established brands entering the at-home hair coloring market and offering convenient, safe, and affordable products. Additionally, the increasing emphasis on environmental sustainability and health has led consumers to favor natural and non-toxic hair color products, boosting the growth of eco-friendly options like ammonia-free and plant-based dyes.
However, the market faces certain challenges and risks. One key issue is the disparity in the results between at-home hair coloring and professional salon treatments, with consumers potentially experiencing uneven coloring or allergic reactions during use. Furthermore, the wide variety of hair color products available in the market means that product quality and outcomes can vary significantly, making it difficult for consumers to make informed decisions. With more brands entering the market, competition is intensifying, leading to potential price wars and compressed profit margins. As a result, companies need to focus on strengthening their brand image and innovation to maintain a competitive edge. Additionally, as technology continues to advance, the introduction of new dyeing technologies, such as smart hair coloring tools and personalized dyeing services, presents new growth opportunities for the market.
LP Information, Inc. (LPI) ' newest research report, the “At-Home Use Hair Colors and Dyes Industry Forecast” looks at past sales and reviews total world At-Home Use Hair Colors and Dyes sales in 2024, providing a comprehensive analysis by region and market sector of projected At-Home Use Hair Colors and Dyes sales for 2025 through 2031. With At-Home Use Hair Colors and Dyes sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world At-Home Use Hair Colors and Dyes industry.
This Insight Report provides a comprehensive analysis of the global At-Home Use Hair Colors and Dyes landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on At-Home Use Hair Colors and Dyes portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global At-Home Use Hair Colors and Dyes market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for At-Home Use Hair Colors and Dyes and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global At-Home Use Hair Colors and Dyes.
This report presents a comprehensive overview, market shares, and growth opportunities of At-Home Use Hair Colors and Dyes market by product type, application, key manufacturers and key regions and countries.
Segmentation by Type:
Permanent Hair Dye
Semi-Permanent Hair Dye
Temporary Hair Dye
Segmentation by Application:
Online
Offline
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analysing the company's coverage, product portfolio, its market penetration.
L'Oréal Group
Revlon, Inc.
Shiseido Company
Henkel AG & Co. KGaA
Procter & Gamble Co.
Coty Inc.
Kao Corporation
Amorepacific Corporation
Unilever
Godrej
Estée Lauder
Conair
HOYU
Combe
Natura &Co
SAVOL
Key Questions Addressed in this Report
What is the 10-year outlook for the global At-Home Use Hair Colors and Dyes market?
What factors are driving At-Home Use Hair Colors and Dyes market growth, globally and by region?
Which technologies are poised for the fastest growth by market and region?
How do At-Home Use Hair Colors and Dyes market opportunities vary by end market size?
How does At-Home Use Hair Colors and Dyes break out by Type, by Application?
Please note: The report will take approximately 2 business days to prepare and deliver.
Table of Contents
126 Pages
- *This is a tentative TOC and the final deliverable is subject to change.*
- 1 Scope of the Report
- 2 Executive Summary
- 3 Global by Company
- 4 World Historic Review for At-Home Use Hair Colors and Dyes by Geographic Region
- 5 Americas
- 6 APAC
- 7 Europe
- 8 Middle East & Africa
- 9 Market Drivers, Challenges and Trends
- 10 Manufacturing Cost Structure Analysis
- 11 Marketing, Distributors and Customer
- 12 World Forecast Review for At-Home Use Hair Colors and Dyes by Geographic Region
- 13 Key Players Analysis
- 14 Research Findings and Conclusion
Pricing
Currency Rates
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