Global Potato Chips Market - Forecasts from 2025 to 2030
Description
The global potato chips market is projected to witness a compounded annual growth rate of 3.78%, growing to US$55.072 billion by 2030 from US$45.757 billion in 2025.
The global potato chips market is expected to expand during the forecast period, driven by the high consumption of potato chips as snacks. This surge in demand has led manufacturers worldwide to produce a variety of potato chips, including organic and conventional options, as well as baked and fried varieties, both plain and flavored.The increasing consumption of beverages like tea and coffee is creating strong growth opportunities since potato chips are commonly enjoyed as snacks alongside these drinks. Additionally, potato chips are popular choices for pairing with alcohol and beer, particularly in social settings. The expanding food and beverage industry is further fueling market growth by offering a diverse range of processed snacks, including potato chips. The rising preference for convenience foods, driven by busy lifestyles, is also contributing to market expansion during this period.
Drivers of the Global Potato Chips Market:
Rising Popularity as Snacks: Potato chips are increasingly favored as appetizers, side dishes, and snacks. They are often served at social gatherings and pair well with beverages, enhancing their appeal. The growing consumption of tea and coffee provides significant opportunities for salty snack manufacturers to create various flavored potato chips that complement these drinks. As tea and coffee gain popularity among consumers, particularly millennials, the potato chips market is poised for strong growth. Moreover, potato chips are commonly enjoyed with fast food items like burgers and grilled sandwiches, further propelling market momentum.
Cultural Significance: In North America, especially in the United States and Canada, potato chips are a beloved snack celebrated annually on National Potato Chip Day on March 14th. This day is recognized in several other countries as well, including Japan, Hong Kong, Indonesia, Ireland, and Colombia. People commemorate this occasion by consuming crispy chips in various forms—appetizers, side dishes, or snacks. The popularity of flavored varieties like cheese, herbs, and spices underscores the importance of potato chips as a widely cherished snack, driving market growth during the forecast period.
Reasons for buying this report:
Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, other sub- segments.
Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape up future market developments.
Actionable Recommendations: Utilize the insights to exercise strategic decision to uncover new business streams and revenues in a dynamic environment.
Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.
What do businesses use our reports for?
Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence
Report Coverage:
Historical data & forecasts from 2022 to 2030
Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, Customer Behaviour, and Trend Analysis
Competitive Positioning, Strategies, and Market Share Analysis
Revenue Growth and Forecast Assessment of segments and regions including countries
Company Profiling (Strategies, Products, Financial Information, and Key Developments among others)
The global potato chips market has been segmented as following:
By Type
Organic
Conventional
By Preparation Type
Baked Chips
Fried Chips
By Product Type
Plain
Flavoured
By Distribution Channel
Online
Offline
Hypermarket/Supermarket
Convenience Store
Grocery Store
Others
By Geography
North America
USA
Canada
Mexico
South America
Brazil
Argentina
Others
Europe
United Kingdom
Germany
France
Spain
Others
Middle East and Africa
Saudi Arabia
Israel
Others
Asia Pacific
China
Japan
India
South Korea
Indonesia
Thailand
Others
The global potato chips market is expected to expand during the forecast period, driven by the high consumption of potato chips as snacks. This surge in demand has led manufacturers worldwide to produce a variety of potato chips, including organic and conventional options, as well as baked and fried varieties, both plain and flavored.The increasing consumption of beverages like tea and coffee is creating strong growth opportunities since potato chips are commonly enjoyed as snacks alongside these drinks. Additionally, potato chips are popular choices for pairing with alcohol and beer, particularly in social settings. The expanding food and beverage industry is further fueling market growth by offering a diverse range of processed snacks, including potato chips. The rising preference for convenience foods, driven by busy lifestyles, is also contributing to market expansion during this period.
Drivers of the Global Potato Chips Market:
Rising Popularity as Snacks: Potato chips are increasingly favored as appetizers, side dishes, and snacks. They are often served at social gatherings and pair well with beverages, enhancing their appeal. The growing consumption of tea and coffee provides significant opportunities for salty snack manufacturers to create various flavored potato chips that complement these drinks. As tea and coffee gain popularity among consumers, particularly millennials, the potato chips market is poised for strong growth. Moreover, potato chips are commonly enjoyed with fast food items like burgers and grilled sandwiches, further propelling market momentum.
Cultural Significance: In North America, especially in the United States and Canada, potato chips are a beloved snack celebrated annually on National Potato Chip Day on March 14th. This day is recognized in several other countries as well, including Japan, Hong Kong, Indonesia, Ireland, and Colombia. People commemorate this occasion by consuming crispy chips in various forms—appetizers, side dishes, or snacks. The popularity of flavored varieties like cheese, herbs, and spices underscores the importance of potato chips as a widely cherished snack, driving market growth during the forecast period.
Reasons for buying this report:
Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, other sub- segments.
Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape up future market developments.
Actionable Recommendations: Utilize the insights to exercise strategic decision to uncover new business streams and revenues in a dynamic environment.
Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.
What do businesses use our reports for?
Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence
Report Coverage:
Historical data & forecasts from 2022 to 2030
Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, Customer Behaviour, and Trend Analysis
Competitive Positioning, Strategies, and Market Share Analysis
Revenue Growth and Forecast Assessment of segments and regions including countries
Company Profiling (Strategies, Products, Financial Information, and Key Developments among others)
The global potato chips market has been segmented as following:
By Type
Organic
Conventional
By Preparation Type
Baked Chips
Fried Chips
By Product Type
Plain
Flavoured
By Distribution Channel
Online
Offline
Hypermarket/Supermarket
Convenience Store
Grocery Store
Others
By Geography
North America
USA
Canada
Mexico
South America
Brazil
Argentina
Others
Europe
United Kingdom
Germany
France
Spain
Others
Middle East and Africa
Saudi Arabia
Israel
Others
Asia Pacific
China
Japan
India
South Korea
Indonesia
Thailand
Others
Table of Contents
146 Pages
- 1. INTRODUCTION
- 1.1. Market Overview
- 1.2. Market Definition
- 1.3. Scope of the Study
- 1.4. Market Segmentation
- 1.5. Currency
- 1.6. Assumptions
- 1.7. Base and Forecast Years Timeline
- 1.8. Key Benefits for the Stakeholders
- 2. RESEARCH METHODOLOGY
- 2.1. Research Design
- 2.2. Research Process
- 3. EXECUTIVE SUMMARY
- 3.1. Key Findings
- 3.2. Analyst View
- 4. MARKET DYNAMICS
- 4.1. Market Drivers
- 4.2. Market Restraints
- 4.3. Porter’s Five Forces Analysis
- 4.3.1. Bargaining Power of Suppliers
- 4.3.2. Bargaining Power of Buyers
- 4.3.3. Threat of New Entrants
- 4.3.4. Threat of Substitutes
- 4.3.5. Competitive Rivalry in the Industry
- 4.4. Industry Value Chain Analysis
- 5. GLOBAL POTATO CHIPS MARKET BY TYPE
- 5.1. Introduction
- 5.2. Organic
- 5.3. Conventional
- 6. GLOBAL POTATO CHIPS MARKET BY PREPARATION TYPE
- 6.1. Introduction
- 6.2. Baked Chips
- 6.3. Fried Chips
- 7. GLOBAL POTATO CHIPS MARKET BY PRODUCT TYPE
- 7.1. Introduction
- 7.2. Plain
- 7.3. Flavoured
- 8. GLOBAL POTATO CHIPS MARKET BY DISTRIBUTION CHANNEL
- 8.1. Introduction
- 8.2. Online
- 8.3. Offline
- 8.3.1. Hypermarket/Supermarket
- 8.3.2. Convenience Store
- 8.3.3. Grocery Store
- 8.3.4. Others
- 9. GLOBAL POTATO CHIPS MARKET BY GEOGRAPHY
- 9.1. Introduction
- 9.2. North America
- 9.2.1. By Type
- 9.2.2. By Preparation Type
- 9.2.3. By Product Type
- 9.2.4. By Distribution Channel
- 9.2.5. By Application
- 9.2.6. By Country
- 9.2.6.1. USA
- 9.2.6.2. Canada
- 9.2.6.3. Mexico
- 9.3. South America
- 9.3.1. By Type
- 9.3.2. By Preparation Type
- 9.3.3. By Product Type
- 9.3.4. By Distribution Channel
- 9.3.5. By Country
- 9.3.5.1. Brazil
- 9.3.5.2. Argentina
- 9.3.5.3. Others
- 9.4. Europe
- 9.4.1. By Type
- 9.4.2. By Preparation Type
- 9.4.3. By Product Type
- 9.4.4. By Distribution Channel
- 9.4.5. By Country
- 9.4.5.1. United Kingdom
- 9.4.5.2. Germany
- 9.4.5.3. France
- 9.4.5.4. Spain
- 9.4.5.5. Others
- 9.5. Middle East and Africa
- 9.5.1. By Type
- 9.5.2. By Preparation Type
- 9.5.3. By Product Type
- 9.5.4. By Distribution Channel
- 9.5.5. By Country
- 9.5.5.1. Saudi Arabia
- 9.5.5.2. Israel
- 9.5.5.3. Others
- 9.6. Asia Pacific
- 9.6.1. By Type
- 9.6.2. By Preparation Type
- 9.6.3. By Product Type
- 9.6.4. By Distribution Channel
- 9.6.5. By Country
- 9.6.5.1. China
- 9.6.5.2. Japan
- 9.6.5.3. India
- 9.6.5.4. South Korea
- 9.6.5.5. Indonesia
- 9.6.5.6. Thailand
- 9.6.5.7. Others
- 10. COMPETITIVE ENVIRONMENT AND ANALYSIS
- 10.1. Major Players and Strategy Analysis
- 10.2. Market Share Analysis
- 10.3. Mergers, Acquisitions, Agreements, and Collaborations
- 10.4. Competitive Dashboard
- 11. COMPANY PROFILES
- 11.1. Burts Potato Chips Ltd
- 11.2. Calbee, Inc.
- 11.3. Campbell Soup Company
- 11.4. PepsiCo
- 11.5. Utz Quality Foods, LLC.
- 11.6. Herr Foods Inc.
- 11.7. Intersnack Group GmbH & Co. KG
- 11.8. Great Lakes Potato Chips
- 11.9. The Lorenz Bahlsen Snack-World GmbH & Co KG
- 11.10. Martin's Potato Chips
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