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North America Visual Analytics Market Size, Share & Trends Analysis Report By Deployment Mode (Cloud and On-premise), By Type (Solution and Services), By Business Function, By Organization Size, By Vertical, By Country and Growth Forecast, 2024 - 2031

Publisher Knowledge Based Value (KBV) Research
Published Jan 24, 2025
Length 153 Pages
SKU # KBV19527990

Description

North America Visual Analytics Market Size, Share & Trends Analysis Report By Deployment Mode (Cloud and On-premise), By Type (Solution and Services), By Business Function, By Organization Size, By Vertical, By Country and Growth Forecast, 2024 - 2031


The North America Visual Analytics Market would witness market growth of 16.8% CAGR during the forecast period (2024-2031).

The US market dominated the North America Visual Analytics Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $5,608.8 million by 2031. The Canada market is expected to witness a CAGR of 19.1% during (2024 - 2031). Additionally, The Mexico market would register a CAGR of 18.3% during (2024 - 2031).

The market has gained significant momentum in recent years, driven by the increasing need for organizations to extract insights from complex datasets in real-time. Visual analytics combines data analysis with interactive visual representation, providing a powerful approach to understanding patterns, trends, and correlations hidden in large volumes of data. It is particularly beneficial for decision-makers across various industries who require intuitive, graphical data representations for better decision-making processes.

Visual analytics encompasses a broad range of applications across multiple industries. Organizations increasingly deploy visual analytics solutions to solve critical business challenges and uncover valuable insights as the market matures. Visual analytics has become a cornerstone of business intelligence solutions, allowing companies to analyze complex datasets through visual interfaces. This application aids in visualizing key performance indicators (KPIs), trends, and operational data, empowering executives to make informed decisions. Dashboards, scorecards, and interactive charts help managers and analysts track and respond to shifts in business performance.

In Mexico, the telecommunications sector is rapidly growing, with over 130 million active wireless lines and more than 113 million people having internet access in 2022. By the end of 2023, this number will rise even further. This expansion provides a wealth of data that can be analyzed using visual analytics to optimize customer experiences, network performance, and service offerings. As mobile and broadband services dominate, telecom providers will increasingly rely on visual analytics tools to process and interpret large datasets, such as customer usage patterns, churn rates, and service quality metrics.

The demand for real-time data visualization will be especially crucial as Mexico’s telecommunications industry seeks to enhance service delivery, improve customer retention, and expand network infrastructure. Visual analytics can enable telecom companies to monitor service levels, predict future demand, and make data-driven decisions to stay competitive in a rapidly growing market. As internet penetration increases, businesses will also have more opportunities to leverage analytics for targeted marketing and customer engagement. In conclusion, the rising investments in healthcare in Canada and the growing telecommunications industry in Mexico will significantly fuel the demand for visual analytics solutions.

Based on Deployment Mode, the market is segmented into Cloud and On-premise. Based on Type, the market is segmented into Solution and Services (Professional Services and Managed Services). Based on Business Function, the market is segmented into Sales & Marketing, Finance & IT, Supply Chain Management, Human Resource, and Other Business Function. Based on Organization Size, the market is segmented into Large Enterprises and Small & Medium Enterprises. Based on Vertical, the market is segmented into BFSI, Government, Energy & Utilities, Healthcare, Manufacturing, Retail, Telecom & IT, and Other Vertical. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

List of Key Companies Profiled
  • IBM Corporation
  • Oracle Corporation
  • SAP SE
  • Microsoft Corporation
  • SAS Institute Inc.
  • Cisco Systems, Inc.
  • TIBCO Software, Inc. (Vista Equity Partners Management, LLC)
  • Salesforce, Inc.
  • Google LLC (Alphabet Inc.)
  • Hewlett Packard Enterprise Company
North America Visual Analytics Market Report Segmentation

By Deployment Mode
  • Cloud
  • On-premise
By Type
  • Solution
  • Services
  • Professional Services
  • Managed Services
By Business Function
  • Sales & Marketing
  • Finance & IT
  • Supply Chain Management
  • Human Resource
  • Other Business Function
By Organization Size
  • Large Enterprises
  • Small & Medium Enterprises
By Vertical
  • BFSI
  • Government
  • Energy & Utilities
  • Healthcare
  • Manufacturing
  • Retail
  • Telecom & IT
  • Other Vertical
By Country
  • US
  • Canada
  • Mexico
  • Rest of North America

Table of Contents

153 Pages
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Visual Analytics Market, by Deployment Mode
1.4.2 North America Visual Analytics Market, by Type
1.4.3 North America Visual Analytics Market, by Business Function
1.4.4 North America Visual Analytics Market, by Organization Size
1.4.5 North America Visual Analytics Market, by Vertical
1.4.6 North America Visual Analytics Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
Chapter 4. Competition Analysis - Global
4.1 KBV Cardinal Matrix
4.2 Recent Industry Wide Strategic Developments
4.2.1 Partnerships, Collaborations and Agreements
4.2.2 Product Launches and Product Expansions
4.2.3 Acquisition and Mergers
4.3 Market Share Analysis, 2023
4.4 Top Winning Strategies
4.4.1 Key Leading Strategies: Percentage Distribution (2020-2024)
4.4.2 Key Strategic Move: (Product Launches and Product Expansions : 2021, May – 2024, Oct) Leading Players
4.5 Porter Five Forces Analysis
Chapter 5. North America Visual Analytics Market by Deployment Mode
5.1 North America Cloud Market by Region
5.2 North America On-premise Market by Region
Chapter 6. North America Visual Analytics Market by Type
6.1 North America Solution Market by Country
6.2 North America Services Market by Country
6.3 North America Visual Analytics Market by Services Type
6.3.1 North America Professional Services Market by Country
6.3.2 North America Managed Services Market by Country
Chapter 7. North America Visual Analytics Market by Business Function
7.1 North America Sales & Marketing Market by Country
7.2 North America Finance & IT Market by Country
7.3 North America Supply Chain Management Market by Country
7.4 North America Human Resource Market by Country
7.5 North America Other Business Function Market by Country
Chapter 8. North America Visual Analytics Market by Organization Size
8.1 North America Large Enterprises Market by Country
8.2 North America Small & Medium Enterprises Market by Country
Chapter 9. North America Visual Analytics Market by Vertical
9.1 North America BFSI Market by Country
9.2 North America Government Market by Country
9.3 North America Energy & Utilities Market by Country
9.4 North America Healthcare Market by Country
9.5 North America Manufacturing Market by Country
9.6 North America Retail Market by Country
9.7 North America Telecom & IT Market by Country
9.8 North America Other Vertical Market by Country
Chapter 10. North America Visual Analytics Market by Country
10.1 US Visual Analytics Market
10.1.1 US Visual Analytics Market by Deployment Mode
10.1.2 US Visual Analytics Market by Type
10.1.2.1 US Visual Analytics Market by Services Type
10.1.3 US Visual Analytics Market by Business Function
10.1.4 US Visual Analytics Market by Organization Size
10.1.5 US Visual Analytics Market by Vertical
10.2 Canada Visual Analytics Market
10.2.1 Canada Visual Analytics Market by Deployment Mode
10.2.2 Canada Visual Analytics Market by Type
10.2.2.1 Canada Visual Analytics Market by Services Type
10.2.3 Canada Visual Analytics Market by Business Function
10.2.4 Canada Visual Analytics Market by Organization Size
10.2.5 Canada Visual Analytics Market by Vertical
10.3 Mexico Visual Analytics Market
10.3.1 Mexico Visual Analytics Market by Deployment Mode
10.3.2 Mexico Visual Analytics Market by Type
10.3.2.1 Mexico Visual Analytics Market by Services Type
10.3.3 Mexico Visual Analytics Market by Business Function
10.3.4 Mexico Visual Analytics Market by Organization Size
10.3.5 Mexico Visual Analytics Market by Vertical
10.4 Rest of North America Visual Analytics Market
10.4.1 Rest of North America Visual Analytics Market by Deployment Mode
10.4.2 Rest of North America Visual Analytics Market by Type
10.4.2.1 Rest of North America Visual Analytics Market by Services Type
10.4.3 Rest of North America Visual Analytics Market by Business Function
10.4.4 Rest of North America Visual Analytics Market by Organization Size
10.4.5 Rest of North America Visual Analytics Market by Vertical
Chapter 11. Company Profiles
11.1 IBM Corporation
11.1.1 Company Overview
11.1.2 Financial Analysis
11.1.3 Regional & Segmental Analysis
11.1.4 Research & Development Expenses
11.1.5 Recent strategies and developments:
11.1.5.1 Partnerships, Collaborations, and Agreements:
11.1.6 SWOT Analysis
11.2 Oracle Corporation
11.2.1 Company Overview
11.2.2 Financial Analysis
11.2.3 Segmental and Regional Analysis
11.2.4 Research & Development Expense
11.2.5 Recent strategies and developments:
11.2.5.1 Product Launches and Product Expansions:
11.2.6 SWOT Analysis
11.3 SAP SE
11.3.1 Company Overview
11.3.2 Financial Analysis
11.3.3 Regional Analysis
11.3.4 Research & Development Expense
11.3.5 Recent strategies and developments:
11.3.5.1 Product Launches and Product Expansions:
11.3.6 SWOT Analysis
11.4 Microsoft Corporation
11.4.1 Company Overview
11.4.2 Financial Analysis
11.4.3 Segmental and Regional Analysis
11.4.4 Research & Development Expenses
11.4.5 Recent strategies and developments:
11.4.5.1 Partnerships, Collaborations, and Agreements:
11.4.6 SWOT Analysis
11.5 SAS Institute, Inc.
11.5.1 Company Overview
11.5.2 Recent strategies and developments:
11.5.2.1 Partnerships, Collaborations, and Agreements:
11.5.2.2 Product Launches and Product Expansions:
11.5.3 SWOT Analysis
11.6 Cisco Systems, Inc.
11.6.1 Company Overview
11.6.2 Financial Analysis
11.6.3 Regional Analysis
11.6.4 Research & Development Expense
11.6.5 SWOT Analysis
11.7 Tibco Software, Inc. (Vista Equity Partners Management, LLC)
11.7.1 Company Overview
11.7.2 Recent strategies and developments:
11.7.2.1 Product Launches and Product Expansions:
11.7.3 SWOT Analysis
11.8 Salesforce, Inc.
11.8.1 Company Overview
11.8.2 Financial Analysis
11.8.3 Regional Analysis
11.8.4 Research & Development Expenses
11.8.5 Recent strategies and developments:
11.8.5.1 Product Launches and Product Expansions:
11.8.6 SWOT Analysis
11.9 Google LLC (Alphabet Inc.)
11.9.1 Company Overview
11.9.2 Financial Analysis
11.9.3 Segmental and Regional Analysis
11.9.4 Research & Development Expense
11.9.5 SWOT Analysis
11.10. Hewlett Packard Enterprise Company
11.10.1 Company Overview
11.10.2 Financial Analysis
11.10.3 Segmental and Regional Analysis
11.10.4 Research & Development Expense
11.10.5 Recent strategies and developments:
11.10.5.1 Acquisition and Mergers:
11.10.6 SWOT Analysis

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