North America Vegan Dessert Market Size, Share & Industry Analysis Report By Product (Cakes & Pastries, Frozen Desserts, Custards & Puddings, Biscuits/ Cookies, and Other Product), By Distribution Channel (HoReCa, Offline Retail Stores, and Online), By Co

The North America Vegan Dessert Market would witness market growth of 10.8% CAGR during the forecast period (2025-2032).

The US market dominated the North America Vegan Dessert Market by Country in 2024, and would continue to be a dominant market till 2032; thereby, achieving a market value of $2,401.6 million by 2032. The Canada market is experiencing a CAGR of 12.6% during (2025 - 2032). Additionally, The Mexico market would exhibit a CAGR of 12.3% during (2025 - 2032).

The North American vegan dessert market has experienced significant growth over the past decade, driven by increasing consumer awareness of health, environmental sustainability, and ethical considerations. Traditionally, desserts in North America have been rich in dairy and eggs, but a shift towards plant-based alternatives has transformed the landscape. Initially, vegan desserts were niche offerings, primarily available in specialty health stores or vegan cafes.

However, the rise in lactose intolerance, dairy allergies, and a growing vegan population has expanded the demand for plant-based desserts. Countries like the United States and Canada have been at the forefront of this movement, with a notable increase in vegan product launches and dedicated vegan sections in supermarkets. The evolution of the market is also attributed to advancements in food technology, allowing manufacturers to replicate the taste and texture of traditional desserts using plant-based ingredients.

The vegan dessert market in the United States has evolved from a niche health trend into a mainstream segment, underpinned by a confluence of health awareness, sustainability concerns, and culinary innovation. As consumers become increasingly mindful of the environmental and ethical implications of their food choices, plant-based alternatives have gained traction—especially among millennials and Gen Z. Vegan desserts now go far beyond fruit salads and sorbet; they include a wide range of indulgent treats like dairy-free cheesecakes, oat milk-based ice creams, almond flour brownies, and cashew cream-based puddings. The rise of flexitarianism has also played a critical role, with many consumers adopting a more plant-forward diet without fully giving up animal products. This has allowed vegan desserts to enter more traditional grocery channels, food service establishments, and fast-food chains.

Canada's vegan dessert market is gaining considerable momentum as shifting consumer preferences align with global health, environmental, and ethical food movements. With a culturally diverse and increasingly health-conscious population, the country offers fertile ground for plant-based innovation. Canadian consumers are showing greater interest in reducing animal product consumption, particularly in urban centers such as Toronto, Vancouver, and Montreal where dietary trends move quickly and sustainably minded lifestyles are prevalent. The market for vegan desserts has moved beyond specialty health food stores and is now a visible category in mainstream grocery chains and upscale bakeries. Popular offerings range from coconut milk-based ice creams and oat milk lattes to cashew cheesecakes and eggless tarts infused with native flavors like maple, cranberry, and pumpkin.

Mexico's vegan dessert market is expanding steadily, powered by a growing health and environmental consciousness among urban populations, an increasingly vocal vegan community, and creative reinterpretations of traditional sweets. While the country’s food culture is deeply rooted in meat and dairy, there is a strong foundation for plant-based innovation, particularly in desserts that already feature naturally vegan ingredients like coconut, corn, and agave. As awareness spreads through documentaries, influencers, and culinary schools, plant-based diets are gaining traction in cities such as Mexico City, Guadalajara, and Monterrey. Vegan panaderías (bakeries) and dessert bars are on the rise, and more restaurants are offering dairy-free flans, tres leches made with almond milk, and even plant-based churros with agave caramel. Hence, North America's vegan dessert market is thriving, driven by health trends, ethical choices, and growing consumer demand for indulgent yet sustainable alternatives.

Based on Product, the market is segmented into Cakes & Pastries, Frozen Desserts, Custards & Puddings, Biscuits/ Cookies, and Other Product. Based on Distribution Channel, the market is segmented into HoReCa, Offline Retail Stores, and Online. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

List of Key Companies Profiled

• Unilever PLC
• Nestle S.A.
• Danone S.A.
• General Mills Inc.
• Oatly Group AB
• Tofutti Brands, Inc.
• NadaMoo!
• Daiya Foods, Inc.
• Alternative Foods London Ltd (OGGS)
• BOSH MEDIA LTD.

North America Vegan Dessert Market Report Segmentation

By Product

• Cakes & Pastries
• Frozen Desserts
• Custards & Puddings
• Biscuits/ Cookies
• Other Product

By Distribution Channel

• HoReCa
• Offline Retail Stores
• Onliners

By Country

• US
• Canada
• Mexico
• Rest of North America

Show more